What did Kosas Cosmetics do on Black Friday?
On November 28, 2025, Kosas Cosmetics ran up to 40% off sitewide, via "Discount." Independently captured from kosas.com — not aggregator copy.
The offer on the day
KOSAS.COM
Homepage · captured Nov 30, 2025
25% OFF Sitewide, 40% off FOUNDATION, FREE Compact Mirror with orders $100+, 10% off your first order
40%
Depth on the day
Depth on the day
40%
▲ +24.8 pts · vs its active-promo avg
Vs discounters
-4 pts
▼ below avg · 44% among discounters
- Headline offer
- 25% OFF Sitewide, 40% off FOUNDATION, FREE Compact Mirror with orders $100+, 10% off your first order
- Mechanic
- Discount
- Scope
- Sitewide
- Where it ran
- online
- Eligible categories
- Not specified
- Shipping
- —
What ran on each channel
4 channelsWhat Kosas Cosmetics ran across channels around Black Friday — homepage, email, paid media and social, captured from the Black Friday window.
Kosas Cosmetics homepage updates
Kosas Cosmetics homepage updates capture
Captured Nov 30, 2025.
Kosas Cosmetics on email
48 hours left on Black Friday
Captured Nov 30, 2025.
Kosas Cosmetics on paid media
25% OFF SITEWIDE
Captured Nov 30, 2025.
Kosas Cosmetics on social
limited-edition comfy glam holiday set ✨ what’s inside soulgazer mascara blush is life (your choice of shade) wet stick (your choice of shade) + blue makeup bag only on kosas.com
Captured Nov 30, 2025.
Wholesale and marketplace assets withheld
Kosas Cosmetics's competitive set
Benchmark on the same fieldsKosas Cosmetics’s closest competitors, ranked by how directly each one competes for the same shoppers. Some are tracked in depth on their own ShopVision profile — open those to read the full record; every competitor’s figures stay blurred until you sign in to compare the set.
Match scores rank how directly each brand competes for the same shoppers. Sign in to compare the whole set on these fields, side by side.
Kosas Cosmetics on prior Black Fridays
1 year trackedThe same single day measurement, every year we have captured Kosas Cosmetics.
What teams ask about Black Friday 2025
Answered from our data- Does Kosas Cosmetics offer Black Friday discounts?
- Yes — on November 28, 2025, Kosas Cosmetics ran 25% OFF Sitewide, 40% off FOUNDATION, FREE Compact Mirror with orders $100+, 10% off your first order.
- How deep was Kosas Cosmetics's Black Friday discount?
- Kosas Cosmetics's peak Black Friday 2025 discount was 40%. — 4 points shallower than the average among brands that discounted that day.
- What promotional mechanic did Kosas Cosmetics use for Black Friday?
- Kosas Cosmetics ran Black Friday 2025 as "Discount."
- Was Kosas Cosmetics's Black Friday discount sitewide or limited to select items?
- Kosas Cosmetics's Black Friday 2025 discount was sitewide.
- Is Kosas Cosmetics's Black Friday discount deeper than last year?
- ShopVision does not have both years' peak depths captured to compare.
- Which channels did Kosas Cosmetics use for Black Friday?
- Kosas Cosmetics's Black Friday 2025 offer was eligible on: online.