Tower 28 Beauty’s marketing, tracked daily.
The latest creative Tower 28 Beauty puts in front of shoppers — homepage, email, paid media, social and sms — captured on the day each one changed.
Latest creative
As of September 3, 2026
Email
Get long weekend ready
Sep 3, 2026

Paid media
MetaSep 3, 2026

Social
FacebookOther brands host launch parties with influencers (and sometimes so do we!) but for this launch we celebrated with our community, the real people, sensitive skin faces of our campaign 💜 We surprised our casting call models with an art gallery showcasing their faces — celebrating their stories, their skin, and the campaign they helped bring to life. a little love letter to our community 🧷
Sep 3, 2026
What we track on Tower 28 Beauty
ShopVision captures the public marketing we see from Tower 28 Beauty every day and classifies each asset by channel. This page shows the most recent creative from each; signing in opens the full archive, filtered by channel, storefront and date.
- Coverage
- 1 storefront · US
- Monitoring
- 5 channels · daily capture
- Refresh
- Daily. Records publish on a three-day lag, so this page runs to September 3, 2026.
- Data types
- HomepageEmailPaid mediaSocialSMS
- Dataset
- Live
Which channels does Tower 28 Beauty use?
All channelsPaid media is Tower 28 Beauty's most-used channel. Jump to a channel below, or read straight down.
Tower 28 Beauty homepage updates
85 capturedTower 28 Beauty on email
28 captured
Get long weekend ready
Sep 3, 2026

Meet our new favorite active
Sep 1, 2026

Makeup bestsellers >
Aug 28, 2026

Have We Met?
Aug 24, 2026

A few of our favorite things 🧡
Aug 20, 2026

Finally, a foundation that plays nice
Aug 18, 2026

YOU'RE IN
Aug 17, 2026

Hypochlorous acid, pH perfected
Aug 13, 2026

Years in the making
Aug 11, 2026

Something new is coming...
Aug 7, 2026

Block sun, not pores
Aug 6, 2026

Your summer skin's BFF
Jul 31, 2026
Tower 28 Beauty on paid media
340 captured
Sep 3, 2026 · Meta

Your Sensitive Skin’s New Go-To
Sep 1, 2026 · Meta

Swipe Serum Foundation
Aug 28, 2026 · Meta

Swipe Serum Foundation
Aug 27, 2026 · Meta

Your Sensitive Skin’s New Go-To
Aug 24, 2026 · Meta

Aug 22, 2026 · Meta

Your Sensitive Skin’s New Go-To
Aug 21, 2026 · Meta

Aug 17, 2026 · Meta

Aug 15, 2026 · Meta

Makeup for Sensitive Skin
Aug 14, 2026 · Meta

Healthy, dewy skin starts here. Take 10% off your first purchase!
Aug 13, 2026 · Meta
Tower 28 Beauty on sms
2 capturedPromotional history, record by record
87 records · latest 5 shown82 more offers sit before Aug 30, 2026
The free view shows the most recent records. Sign up for the full history, filtered by channel, depth, storefront, and date.
Tower 28 Beauty's competitive set
Benchmark on the same fieldsTower 28 Beauty’s closest competitors, ranked by how directly each one competes for the same shoppers. Some are tracked in depth on their own ShopVision profile — open those to read the full record; every competitor’s figures stay blurred until you sign in to compare the set.
Match scores rank how directly each brand competes for the same shoppers. Sign in to compare the whole set on these fields, side by side.
Tower 28 Beauty on social
199 capturedOther brands host launch parties with influencers (and sometimes so do we!) but for this launch we celebrated with our community, the real people, sensitive skin faces of our campaign 💜 We surprised our casting call models with an art gallery showcasing their faces — celebrating their stories, their skin, and the campaign they helped bring to life. a little love letter to our community 🧷
Sep 3, 2026 · Facebook
A moment for SOS Spray winning the Cosmopolitan 2026 Readers Choice Awards 🙌🆘
Sep 2, 2026 · Facebook
On the contrary, she actually came to play 💜 We designed this foundation for every skin type, texture, and condition—ensuring that it played nice no matter what your skin was going through. Head to Sephora now to get yours. DM us “Foundation Match” on IG to get your shade 💜
Aug 31, 2026 · Facebook
closing out summer the right way 🆘 hosted our sos refreshment station with Sephora in irvine, ca to kick things off for back to school season everyone left stocked up and ready to go for the year 📚 thank you to everyone who visited us 💜
Aug 30, 2026 · Facebook
the morning routine that makes us feel like THAT GIRL ✨🧸 ft. Swipe Serum Foundation
Aug 29, 2026 · Facebook
A lil’ BTS dump from our open casting call 📸 This year we opened our doors to our Sensitive Skin Community to be the faces of Swipe Serum Foundation. Last slide featuring our favorite model🤭
Aug 28, 2026 · Facebook
✨ GIVEAWAY ✨ Consider this your sign to swipe right 💜 We’re giving away our new Swipe Serum Foundation PR box, featuring Swipe Serum Concealer, Swipe Serum Foundation, + our two new brushes. To enter: 💜 Like + repost this post 💜 Comment your shade match 💜 Follow us Must be 18+ and U.S.-based to enter.
Aug 27, 2026 · Facebook
Our social girls, Sakura & Malia, are always making sure to capture THE best content! #tower28 #tower28beauty #contentcreator
Aug 26, 2026 · Tiktok
Find your perfect match. DM us “Foundation Match” to get instantly matched and learn more 👇 To figure out your shade, we first start with undertone. We developed a simple method called “The White T-Shirt Test” to help. Simply wear a white tee in natural light and look at your skin. If it is: Rosy or Flushed - Cool (C) Warm of Golden - Warm or Peach Muted or Green - Olive Not Sure? - Probably Neutral From there, narrow down your shade. Each shade has a number that correlates with its closest match in our best-selling Swipe Serum Concealer*. The letters attached to each number correspond to your undertone. *TOWER TIP: Already know your Swipe Concealer shade? Start with the same number for foundation.
Aug 25, 2026 · Facebook
we want it all (both our foundation & concealer) 🤌 #tower28 #tower28beauty #loveislandseason8 #loveisland #foundation
Aug 24, 2026 · Tiktok
California Girls 🌞 what’s your favorite LA day trip? Swipe Serum Foundation has 36 shades inspired by our favorite LA day trips—from beach towns to the mountains, the desert to the city. Shade development by celeb MUA + friend Makeup Artist & Consultant DM us “Foundation Match” on Instagram to get instantly shade matched! 💜
Aug 23, 2026 · Facebook
Swipe Concealer was lonely so we made her a bestie 🥰 For everyone who loves our best-selling and award-winning Swipe Concealer, Swipe Serum Foundation is her counterpart and they are meant to be together, forever. Now available online at @sephora @sephoracanada and @sephorauk
Aug 22, 2026 · Instagram