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Glossier
glossier.com ↗

Glossier’s marketing, tracked daily.

The latest creative Glossier puts in front of shoppers — homepage, email, paid media, social and sms — captured on the day each one changed.

Latest creative

As of September 3, 2026

What we track on Glossier

ShopVision captures the public marketing we see from Glossier every day and classifies each asset by channel. This page shows the most recent creative from each; signing in opens the full archive, filtered by channel, storefront and date.

Coverage
1 storefront · US
Monitoring
5 channels · daily capture
Refresh
Daily. Records publish on a three-day lag, so this page runs to September 3, 2026.
Data types
HomepageEmailPaid mediaSocialSMS
Dataset
Live

Which channels does Glossier use?

All channels

Paid media is Glossier's most-used channel. Jump to a channel below, or read straight down.

Glossier homepage updates

85 captured
Cadence
~7.0/ wk
Last 30 days
30
▲ 11%· vs prior 30d

Glossier on email

59 captured
Cadence
~4.2/ wk
Last 30 days
18
▼ 25%· vs prior 30d

Glossier on social

112 captured
Cadence
~7.0/ wk
Last 30 days
30
▼ 42%· vs prior 30d
Top platform
Instagram

Glossier on sms

6 captured
Cadence
~1.4/ wk
Last 30 days
6
New· vs prior 30d

Promotional history, record by record

202 records · latest 5 shown
CapturedChannelOfferDepth
Sep 3, 2026websiteFree Applebaby Keychain with Balm Dotcom Quintet/TrioFree Gift
Sep 1, 2026websiteFragrance Two Ways (MIX + MATCH)Discount
Sep 1, 2026websiteFragrance Trio (MIX + MATCH)Discount
Sep 1, 2026websiteFree Applebaby Keychain with Balm Dotcom Quintet/TrioFree Gift
Sep 1, 2026websiteGlossier Icons Free Beauty BagFree Gift

197 more offers sit before Sep 1, 2026

The free view shows the most recent records. Sign up for the full history, filtered by channel, depth, storefront, and date.

Glossier's competitive set

Benchmark on the same fields

Glossier’s closest competitors, ranked by how directly each one competes for the same shoppers. Some are tracked in depth on their own ShopVision profile — open those to read the full record; every competitor’s figures stay blurred until you sign in to compare the set.

BrandAvg discount depthDeepest offerChannels trackedMatch
GlossierGlossier
23%
30%
5
This page
Kosas CosmeticsKosas Cosmeticskosas.com
98
Open profile →
MERIT BeautyMERIT Beautymeritbeauty.com
95
Open profile →
Rare BeautyRare Beautyrarebeauty.com
94
Open profile →
SaieSaiesaiehello.com
92
Open profile →
ILIA BeautyILIA Beautyiliabeauty.com
90
Open profile →
Milk MakeupMilk Makeupmilkmakeup.com
89
Open profile →

Match scores rank how directly each brand competes for the same shoppers. Sign in to compare the whole set on these fields, side by side.