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OUAI
theouai.com ↗

OUAI’s marketing, tracked daily.

The latest creative OUAI puts in front of shoppers — homepage, email, paid media, social and sms — captured on the day each one changed.

What we track on OUAI

ShopVision captures the public marketing we see from OUAI every day and classifies each asset by channel. This page shows the most recent creative from each; signing in opens the full archive, filtered by channel, storefront and date.

Coverage
1 storefront · US
Monitoring
5 channels · daily capture
Refresh
Daily. Records publish on a three-day lag, so this page runs to September 25, 2026.
Data types
HomepageEmailPaid mediaSocialSMS
Dataset
Live

Which channels does OUAI use?

All channels

Paid media is OUAI's most-used channel. Jump to a channel below, or read straight down.

OUAI homepage updates

86 captured

Cadence

~6.8/ wk

Last 30 days

29

▼ 3%· vs prior 30d

OUAI on email

53 captured

Cadence

~4.9/ wk

Last 30 days

21

▲ 24%· vs prior 30d

OUAI on social

69 captured

Cadence

~4.0/ wk

Last 30 days

17

▼ 6%· vs prior 30d

Top platform

Instagram

OUAI on sms

15 captured

Cadence

~2.1/ wk

Last 30 days

9

▲ 50%· vs prior 30d

Promotional history, record by record

107 records · latest 5 shown
CapturedChannelOfferDepth
Sep 25, 2026website15% Off Your First OrderDiscount
Sep 25, 2026websiteSubscribe & Save 10%Discount
Sep 25, 2026emailSubscribe & save 10%Discount
Sep 23, 2026emailSubscribe & save 10% on productsDiscount
Sep 22, 2026website15% Off First OrderDiscount

102 more offers sit before Sep 22, 2026

The free view shows the most recent records. Sign up for the full history, filtered by channel, depth, storefront, and date.

OUAI's competitive set

Benchmark on the same fields

OUAI’s closest competitors, ranked by how directly each one competes for the same shoppers. Some are tracked in depth on their own ShopVision profile — open those to read the full record; every competitor’s figures stay blurred until you sign in to compare the set.

BrandAvg discount depthDeepest offerChannels trackedMatch
OUAIOUAI
15%
35%
5
This page
AmikaAmikaloveamika.com
95
Open profile →
Oribe Hair CareOribe Hair Careoribe.com
92
Open profile →
BriogeoBriogeobriogeohair.com
90
Living ProofLiving Prooflivingproof.com
88
Open profile →
OLAPLEX Inc.OLAPLEX Inc.olaplex.com
86
Open profile →
KérastaseKérastasekerastase-usa.com
85
Open profile →

Match scores rank how directly each brand competes for the same shoppers. Sign in to compare the whole set on these fields, side by side.