K18Hair’s marketing, tracked daily.
The latest creative K18Hair puts in front of shoppers — homepage, email, paid media and social — captured on the day each one changed.
Latest creative
As of September 4, 2026
Email
back in stock: Future Society x K18
Sep 4, 2026

Paid media
Metarecord-breaking hair repair
Sep 3, 2026

Social
InstagramGray hair isn’t as simple as “it’s in your genes.” 🧬 Genetics play a major role in when we go gray, but the health of the follicle, oxidative stress, environmental exposure + other factors can all play a part in how our hair ages over time. So when is gray hair considered premature? And what’s actually happening inside the follicle? We’re breaking down the science behind premature graying, oxidative stress + hair aging on the K18 blog. Read the full story on our k18hair.com blog, link in our stories today. 🔬 #k18hair #k18results
Sep 4, 2026
What we track on K18Hair
ShopVision captures the public marketing we see from K18Hair every day and classifies each asset by channel. This page shows the most recent creative from each; signing in opens the full archive, filtered by channel, storefront and date.
- Coverage
- 1 storefront · US
- Monitoring
- 4 channels · daily capture
- Refresh
- Daily. Records publish on a three-day lag, so this page runs to September 4, 2026.
- Data types
- HomepageEmailPaid mediaSocial
- Dataset
- Live
Which channels does K18Hair use?
All channelsPaid media is K18Hair's most-used channel. Jump to a channel below, or read straight down.
K18Hair homepage updates
87 capturedK18Hair on email
40 captured
back in stock: Future Society x K18
Sep 4, 2026

when should I use K18? 🤔 — plus 10% off
Sep 3, 2026

see AstroLift™ work under a microscope
Sep 2, 2026

10% off—our treat 🎁
Sep 1, 2026

wash day just got way better
Aug 27, 2026

how to use NEW FutureIQ™ longevity serum
Aug 25, 2026

FutureIQ™ is different from other scalp serums
Aug 22, 2026

yes, the giant hair ball was us
Aug 20, 2026

can you really reverse your hair's biological age?
Aug 14, 2026

is your hair aging faster than you?
Aug 10, 2026

10% off all K18 minis
Aug 9, 2026

how many pumps of K18 mask do you need?
Aug 7, 2026
K18Hair on paid media
400 capturedPromotional history, record by record
143 records · latest 5 shown138 more offers sit before Sep 3, 2026
The free view shows the most recent records. Sign up for the full history, filtered by channel, depth, storefront, and date.
K18Hair's competitive set
Benchmark on the same fieldsK18Hair’s closest competitors, ranked by how directly each one competes for the same shoppers. Some are tracked in depth on their own ShopVision profile — open those to read the full record; every competitor’s figures stay blurred until you sign in to compare the set.
Match scores rank how directly each brand competes for the same shoppers. Sign in to compare the whole set on these fields, side by side.
K18Hair on social
137 capturedGray hair isn’t as simple as “it’s in your genes.” 🧬 Genetics play a major role in when we go gray, but the health of the follicle, oxidative stress, environmental exposure + other factors can all play a part in how our hair ages over time. So when is gray hair considered premature? And what’s actually happening inside the follicle? We’re breaking down the science behind premature graying, oxidative stress + hair aging on the K18 blog. Read the full story on our k18hair.com blog, link in our stories today. 🔬 #k18hair #k18results
Sep 4, 2026 · Instagram
You thought we were about to get scientific 🔬But Peppi just wanted to show off 🧬🚀 Okay, we owe you one. 👀 Drop a comment below and we might just have a little K18 surprise with your name on it #k18hair #k18results
Sep 3, 2026 · Instagram
Wondering how the leave-in molecular repair hair mask + FutureIQ™ fit into the same routine? We got you. 🩶 Use the mask on wash days to repair existing damage, and FutureIQ™ nightly to support hair longevity from the scalp. Mask day or not, FutureIQ™ should be used daily. It can be used on clean or unwashed hair/scalp. #k18hair #k18results
Sep 2, 2026 · Instagram
What can happen when you introduce FutureIQ™ to your clients at the first signs of hair aging? 🧬 Hair longevity starts with looking beyond what’s visible. FutureIQ™ takes a proactive approach to hair aging by prioritizing scalp health and supporting what’s happening beneath the surface. It’s an opportunity to start the conversation with your clients before they start noticing the big changes, and help them think about the long-term health of their hair. Because the best time to talk about hair longevity is before the signs become visible. #k18hair #k18results
Sep 1, 2026 · Instagram
What does 25% more hair diameter actually look like? 🔬 @spacecathairco puts AstroLift™ under the microscope to see the science behind seriously bigger-looking hair. Its lightweight, buildable formula increases hair diameter by 25%, creating more space between strands for 2.5x more all-over volume. And because AstroLift™ is infused with our patented K18PEPTIDE™, you’re not just getting volume. You’re also getting reparative care that helps strengthen and improve the look and feel of damaged hair. What did you think of @spacecathairco’s microscope test? And what should we have him put to the test next? 👀 #k18hair #k18results #microscope
Aug 31, 2026 · Instagram
Think you know gray hair? Think again. 👀🧬 From why plucking a gray won’t make three more grow back to the role oxidative stress can play in graying, there’s more to gray hair than meets the eye. Consider this your little gray hair science debunk. Swipe through for a few facts you might not have heard before. Now we want to hear from you: what’s one gray hair fact you didn’t know? Drop it in the comments 👇 #k18hair #k18results
Aug 30, 2026 · Instagram
Why does hair go gray? It’s more complicated than you might think. 👀 Dr. Rachael breaks down what’s happening at the source and why understanding the biology behind hair aging matters. 🧬 Hair aging isn’t driven by one single factor. From hormonal changes and stress to UV exposure, pollution, lifestyle, and more, multiple biological and environmental factors can influence what happens at the follicle over time. Did any of these factors surprise you? 👇 #k18hair #k18results
Aug 28, 2026 · Instagram
You asked. @dr.sheila_derm answered. 🧬 We took to Reddit with board-certified dermatologist Dr. Sheila Farhang to answer your questions about scalp health, hair longevity, and of course FutureIQ™. From the science behind hair aging to what’s actually happening at the scalp, we’re breaking down some of the questions you wanted answered most. Swipe through for a few of our favorite takeaways. #k18hair #k18results
Aug 27, 2026 · Instagram
Did you know MultiVital™ is made up of three technologies working together to address different pathways involved in premature hair aging? 👀 We’re starting with the melanin signaling peptide, designed to support the signaling involved in melanin production at the follicle. With FutureIQ™, we’re looking beyond the hair that’s already grown out and focusing on what’s happening at the source, where hair begins. It’s one piece of a bigger approach to hair longevity, with each technology designed to target a different part of the equation. 🧬 Stay tuned as we break down all three components of MultiVital™. #k18hair #k18results
Aug 26, 2026 · Instagram
Peppi’s back-to-school shoot dropped — and so did THREE huge prizes 🤗 Before Peppi heads off to class, we want to celebrate the real MVPs — the teachers who shape our future minds, one lesson at a time. So we’re saying thank you the K18 way. THREE lucky teachers will win K18’s ENTIRE product lineup — including a bottle of our newest innovation, FutureIQ™! ✨ How to enter 101: 📝Follow @K18hair 📝Like this post 📝Tag a teacher in your life + tell us what makes them unforgettable Treat your strands like the honor roll student they are. 🏆 Giveaway ends on August 30th at 11:59 PM PST. Open to US residents 18+ only. The winner will be notified via the verified Instagram account. Read full terms + conditions here: https://www.k18hair.com/pages/k18-back-to-school-sweepstakes #k18hair #k18results #backtoschool
Aug 25, 2026 · Instagram
The next era of hair longevity starts with the PROs who see the hair journey from root to result. Here, K18 global ambassador + salon owner @tomsmithhd walks his guest through how to apply FutureIQ™ longevity serum in the salon. Application PRO Tips: 🧬 apply 4 droppers for entire scalp (one dropper per quadrant) 🧬 start at the hairline and work toward the crown and then to the nape 🧬 if hair is long, pull hair into a loose ponytail for easier application along the scalp 🧬 after application, massage it in to help distribute the product evenly + increase blood flow to the scalp By connecting with clients in the salon while weaving in application and routine tips, guests can confidently apply the product at home as part of their nightly routine. The more consistent the application, the better the results! #k18hair #k18results
Aug 24, 2026 · Instagram
#ad In this household we love tech, we love science, and we LOVE results!! Which is why we need a moment for K18’s brand new FuturelQ! Their biomimetic hair longevity serum. In their tests, 70% of participants showed fewer greys after 3 months and up to 19,000 more hairs retained. I’m also doing my own little trial, so I’ll be back in 90 days to show you exactly how it performed ✌🏾 @k18hair_uk @k18hair @sephora #k18partner #k18results
Aug 23, 2026 · Instagram