JanSport’s marketing, tracked daily.
The latest creative JanSport puts in front of shoppers — homepage, email, paid media and social — captured on the day each one changed.
Latest creative
As of September 25, 2026What we track on JanSport
ShopVision captures the public marketing we see from JanSport every day and classifies each asset by channel. This page shows the most recent creative from each; signing in opens the full archive, filtered by channel, storefront and date.
- Coverage
- 2 storefronts · US, EU
- Monitoring
- 4 channels · daily capture
- Refresh
- Daily. Records publish on a three-day lag, so this page runs to September 25, 2026.
- Data types
- HomepageEmailPaid mediaSocial
- Dataset
- Live
Which channels does JanSport use?
All channelsPaid media is JanSport's most-used channel. Jump to a channel below, or read straight down.
JanSport homepage updates
86 capturedCadence
~7.0/ wk
Last 30 days
30
▲ 3%· vs prior 30d
JanSport on email
73 capturedCadence
~7.0/ wk
Last 30 days
30
▲ 30%· vs prior 30d

You Have Great Taste!
Sep 25, 2026

Big packs. Big Sale.
Sep 24, 2026

Big things on the horizon?
Sep 22, 2026

Second look's the charm.
Sep 21, 2026

Only the best for you
Sep 20, 2026

Up To 30% Off Fall's Best Bags🌟
Sep 19, 2026

Psst...take a second look
Sep 18, 2026

Still thinking about these?
Sep 17, 2026

Made To Move You🏔️📍
Sep 16, 2026

Soft Form. Full Function ✨🌿
Sep 14, 2026

You Have Great Taste!
Sep 11, 2026

Don't forget...15% off is waiting
Sep 10, 2026
JanSport on paid media
343 capturedCadence
~2.3/ wk
Last 30 days
10
Top platform
Promotional history, record by record
145 records · latest 5 shown140 more offers sit before Sep 24, 2026
The free view shows the most recent records. Sign up for the full history, filtered by channel, depth, storefront, and date.
JanSport's competitive set
Benchmark on the same fieldsJanSport’s closest competitors, ranked by how directly each one competes for the same shoppers. Some are tracked in depth on their own ShopVision profile — open those to read the full record; every competitor’s figures stay blurred until you sign in to compare the set.
Match scores rank how directly each brand competes for the same shoppers. Sign in to compare the whole set on these fields, side by side.
JanSport on social
94 capturedCadence
~4.9/ wk
Last 30 days
21
▼ 38%· vs prior 30d
Top platform
Instagram
some might call this "boy dinner" #jansport #lunchideas #boydinner #boykibble #comedy
Sep 24, 2026 · Instagram
Right Pack. The right answer. Every time. 🎒
Sep 23, 2026 · Instagram
real question: pepperoni or cheese??? 🍕
Sep 21, 2026 · Instagram
Not a light packer? Good. The Cool Student is designed to carry more, organize better, and still look sharp.
Sep 19, 2026 · Tiktok
Meet Agave and Odyssey, backpack collections designed for bigger days, longer trips, and whatever comes next. With room to pack more, comfort that lasts, and organization that keeps pace, they're built to go further, wherever you're headed.
Sep 17, 2026 · Instagram
Plot twist: you don't need a different bag for every plan. The JanSport All Around Packs are ready for class, coffee runs, workout stops, weekend trips, and whatever gets added to the group chat last minute. Pick your size. Pack your day. Let's go.
Sep 16, 2026 · Instagram
player 1, make your choice 🎮 #jansport #jansportbags #player1 #chooseyourfighter
Sep 15, 2026 · Facebook
the things we do for that retro aesthetic #vintage #digitalcamera #POV #jansport
Sep 14, 2026 · Instagram
All roads lead to carbs 🍝
Sep 12, 2026 · Instagram
found footage. 📸 🌱 #jansport #jansportbags #digitaldiary
Sep 5, 2026 · Tiktok
found footage. 📸 🌱
Sep 4, 2026 · Instagram
the "official "JanSport emoji starter pack 🎒👟
Sep 3, 2026 · Instagram