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Fjällräven
fjallraven.com ↗

Fjällräven’s marketing, tracked daily.

The latest creative Fjällräven puts in front of shoppers — homepage, email, paid media and social — captured on the day each one changed.

What we track on Fjällräven

ShopVision captures the public marketing we see from Fjällräven every day and classifies each asset by channel. This page shows the most recent creative from each; signing in opens the full archive, filtered by channel, storefront and date.

Coverage
1 storefront · US
Monitoring
4 channels · daily capture
Refresh
Daily. Records publish on a three-day lag, so this page runs to September 10, 2026.
Data types
HomepageEmailPaid mediaSocial
Dataset
Live

Which channels does Fjällräven use?

All channels

Paid media is Fjällräven's most-used channel. Jump to a channel below, or read straight down.

Fjällräven homepage updates

175 captured

Cadence

~14/ wk

Last 30 days

59

▼ 2%· vs prior 30d

Fjällräven on email

64 captured

Cadence

~6.1/ wk

Last 30 days

26

▲ 8%· vs prior 30d

Fjällräven on social

91 captured

Cadence

~6.5/ wk

Last 30 days

28

▼ 3%· vs prior 30d

Top platform

Instagram

Promotional history, record by record

53 records · latest 4 shown
CapturedChannelOfferDepth
Sep 7, 2026websiteUp to 25% Off Select StylesDiscount
Sep 7, 2026emailLabor Day Sale: Up to 30% Off Select StylesDiscount
Sep 6, 2026emailLabor Day Sale: Up to 30% Off Select StylesDiscount
Sep 6, 2026websiteLabor Day Sale - Up to 30% OffDiscount

49 more offers sit before Sep 6, 2026

The free view shows the most recent records. Sign up for the full history, filtered by channel, depth, storefront, and date.

Fjällräven's competitive set

Benchmark on the same fields

Fjällräven’s closest competitors, ranked by how directly each one competes for the same shoppers. Some are tracked in depth on their own ShopVision profile — open those to read the full record; every competitor’s figures stay blurred until you sign in to compare the set.

BrandAvg discount depthDeepest offerChannels trackedMatch
FjällrävenFjällräven
29%
40%
4
This page
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Match scores rank how directly each brand competes for the same shoppers. Sign in to compare the whole set on these fields, side by side.