What did ILIA Beauty do on Black Friday?
On November 28, 2025, ILIA Beauty ran up to 25% off on select items, via "Sale: Single Product." Independently captured from iliabeauty.com — not aggregator copy.
The offer on the day
ILIABEAUTY.COM
Homepage · captured Nov 30, 2025
25% off
25%
Depth on the day
Depth on the day
25%
▲ +4 pts · vs its active-promo avg
Vs discounters
-18 pts
▼ below avg · 43% among discounters
- Headline offer
- 25% off
- Mechanic
- Sale: Single Product
- Scope
- Select
- Where it ran
- —
- Eligible categories
- Not specified
- Shipping
- —
What ran on each channel
4 channelsWhat ILIA Beauty ran across channels around Black Friday — homepage, email, paid media and social, captured from the Black Friday window.
ILIA Beauty homepage updates
ILIA Beauty homepage updates capture
Captured Nov 30, 2025.
ILIA Beauty on email
Time to gatherup to 25 off sets
Captured Nov 29, 2025.
ILIA Beauty on paid media
Black Friday Sale
Captured Nov 29, 2025.
ILIA Beauty on social
Little BTS morsels from Black Friday. You have one more day to shop our biggest sale of the year, save 20% on everything, and get a free gift trio at checkout—only at ILIABeauty.com
Captured Nov 30, 2025.
Wholesale and marketplace assets withheld
ILIA Beauty's competitive set
Benchmark on the same fieldsILIA Beauty’s closest competitors, ranked by how directly each one competes for the same shoppers. Some are tracked in depth on their own ShopVision profile — open those to read the full record; every competitor’s figures stay blurred until you sign in to compare the set.
Westman Atelierwestman-atelier.comMatch scores rank how directly each brand competes for the same shoppers. Sign in to compare the whole set on these fields, side by side.
ILIA Beauty on prior Black Fridays
1 year trackedThe same single day measurement, every year we have captured ILIA Beauty.
What teams ask about Black Friday 2025
Answered from our data- Does ILIA Beauty offer Black Friday discounts?
- Yes — on November 28, 2025, ILIA Beauty ran 25% off.
- How deep was ILIA Beauty's Black Friday discount?
- ILIA Beauty's peak Black Friday 2025 discount was 25%. — 18 points shallower than the average among brands that discounted that day.
- What promotional mechanic did ILIA Beauty use for Black Friday?
- ILIA Beauty ran Black Friday 2025 as "Sale: Single Product."
- Was ILIA Beauty's Black Friday discount sitewide or limited to select items?
- ILIA Beauty's Black Friday 2025 discount was on select items.
- Is ILIA Beauty's Black Friday discount deeper than last year?
- ShopVision does not have both years' peak depths captured to compare.
- Which channels did ILIA Beauty use for Black Friday?
- The channels ILIA Beauty's Black Friday offer ran on were not captured.