Filson’s marketing, tracked daily.
The latest creative Filson puts in front of shoppers — homepage, email, paid media and social — captured on the day each one changed.
What we track on Filson
ShopVision captures the public marketing we see from Filson every day and classifies each asset by channel. This page shows the most recent creative from each; signing in opens the full archive, filtered by channel, storefront and date.
- Coverage
- 1 storefront · US
- Monitoring
- 4 channels · daily capture
- Refresh
- Daily. Records publish on a three-day lag, so this page runs to August 9, 2026.
- Data types
- HomepageEmailPaid mediaSocial
- Dataset
- Live
Which channels does Filson use?
All channelsPaid media is Filson's most-used channel. Jump to a channel below, or read straight down.
Filson homepage updates
82 capturedFilson on email
58 captured
Up to 40% off Select Hats & Accessories
Aug 7, 2026

Up to 40% off Select Tees & Hoodies
Aug 6, 2026

Heritage Filson Flannels
Aug 5, 2026

The Wool Experts
Aug 4, 2026

Up to 40% off Select Bags
Aug 3, 2026

These Unfailing Goods Last a Lifetime
Aug 2, 2026

The Outlet: Deeper Discounts on Unfailing Goods
Aug 1, 2026

Up to 40% Off Warm Weather Layers
Jul 31, 2026

Up to 40% Off Special-Edition Store Goods
Jul 29, 2026

Essential Layers: Save When You Bundle
Jul 28, 2026

Up to 40% Off Rustic and Waxed Canvas
Jul 27, 2026

Up to 40% off Select Jac-Shirts
Jul 25, 2026
Filson on paid media
245 capturedPromotional history, record by record
564 records · latest 5 shown559 more offers sit before Aug 8, 2026
The free view shows the most recent records. Sign up for the full history, filtered by channel, depth, storefront, and date.
Filson's competitive set
Benchmark on the same fieldsFilson’s closest competitors, ranked by how directly each one competes for the same shoppers. Some are tracked in depth on their own ShopVision profile — open those to read the full record; every competitor’s figures stay blurred until you sign in to compare the set.
Match scores rank how directly each brand competes for the same shoppers. Sign in to compare the whole set on these fields, side by side.
Stop guessing. Start knowing.
This much detail exists for every brand you compete with.
2,339 company profiles, every storefront, refreshed daily. Bring your list of competitors and we will show you theirs.

Filson on social
80 capturedA Sunday on the water is time well spent.
Aug 9, 2026 · Facebook
The empty woodshed haunts me, because I know fall is around the corner. A days work in the woods is fine with me. Yes I have a couple holes in my favorite @filson1897 shirt. #westernlifestyle #montanalifestyle #chainsaw
Aug 7, 2026 · Instagram
Who taught you to fish? Tag the person who handed you your first rod, showed you your first knot, or took you to your favorite stretch of water. Happy National Fishing Month.
Aug 5, 2026 · Facebook
Modeled after our 1914-patented original, the Women’s Field Cruiser Jacket brings a refined touch to our most storied design. Based on our 1914-patented Cruiser, this version is built with 8-oz. reverse sateen cotton that’s smooth inside, tightly woven outside, and proven through decades of field use. The fabric provides comfort and protection in milder weather while maintaining the Cruiser’s trusted durability.
Aug 3, 2026 · Facebook
The strongest, most abrasion-resistant material we’ve found for our Unfailing Bags. Its tested tear strength exceeds 1,400 pounds, enough to lift a 45-foot telephone pole. Carried in the field and on the tarmac on every continent, in every walk of life.
Aug 1, 2026 · Facebook
Find a little room to roam.
Jul 29, 2026 · Instagram
ALASKA TASK FORCE FIELD NO. // 2225-35� SUBJECT // Mt. Igikpak� PHOTO CREDIT // National Park Service ARCHIVE RECORD // ALASKA TASK FORCE MASTER FILE
Jul 27, 2026 · Facebook
Here’s to good company and another weekend well spent.
Jul 26, 2026 · Facebook
Charcoal on my lips and holes in my chaps. Fire wood doesn't stack itself. #chainsaw #westernwork #westernlifestyle
Jul 23, 2026 · Instagram
The Trapper Creek 28L Backpack blends heritage materials with streamlined, efficient design. The midweight 10.5-oz. waxed cotton shrugs off foul weather to keep your gear dry. The main zipper extends down both sides on the front, for excellent visibility and easy access to gear.
Jul 22, 2026 · Facebook
A double-click into the details of the Ford Bronco® Filson™ SUV. “When I look at the colors, I see the soil, I see the highlands of Yakima,” – Alex Carleton, Chief Creative Officer at Filson. The Iron Sand and Field Green shades were inspired by the natural landscapes of the American wild and reference heritage Filson material colors like Tobacco and Otter Green. The interior leaves no detail unconsidered with removable saddlebag storage, digital rear-view, and Filson-inspired leather and brass accents. The exterior features signature elements you won’t find anywhere else in the Bronco lineup like the metal stamped tire cover, accented wheels, and perforated grille. The Bronco® Filson™ SUV also features a serialized badge on the console, making every one of the 2,500 First Edition vehicles truly special to own.
Jul 21, 2026 · Instagram
Every well-worn map tells two stories: the one it was made to show, and the one it helped create. What’s your Alaska story?
Jul 19, 2026 · Facebook