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Urban Decay
urbandecay.com ↗

Urban Decay’s marketing, tracked daily.

The latest creative Urban Decay puts in front of shoppers — homepage, email, paid media, social and sms — captured on the day each one changed.

Latest creative

As of September 25, 2026

What we track on Urban Decay

ShopVision captures the public marketing we see from Urban Decay every day and classifies each asset by channel. This page shows the most recent creative from each; signing in opens the full archive, filtered by channel, storefront and date.

Coverage
1 storefront · US
Monitoring
5 channels · daily capture
Refresh
Daily. Records publish on a three-day lag, so this page runs to September 25, 2026.
Data types
HomepageEmailPaid mediaSocialSMS
Dataset
Live

Which channels does Urban Decay use?

All channels

Social is Urban Decay's most-used channel. Jump to a channel below, or read straight down.

Urban Decay homepage updates

87 captured

Cadence

~7.0/ wk

Last 30 days

30

—· vs prior 30d

Urban Decay on email

21 captured

Cadence

~2.3/ wk

Last 30 days

10

▲ 67%· vs prior 30d

Urban Decay on social

245 captured

Cadence

~21/ wk

Last 30 days

92

Top platform

TikTok

Urban Decay on sms

26 captured

Cadence

~2.8/ wk

Last 30 days

12

▲ 9%· vs prior 30d

Urban Decay's competitive set

Benchmark on the same fields

Urban Decay’s closest competitors, ranked by how directly each one competes for the same shoppers. Some are tracked in depth on their own ShopVision profile — open those to read the full record; every competitor’s figures stay blurred until you sign in to compare the set.

BrandAvg discount depthDeepest offerChannels trackedMatch
Urban DecayUrban Decay
20%
25%
5
This page
Too Faced CosmeticsToo Faced Cosmeticstoofaced.com
98
Open profile →
KVD BeautyKVD Beautykvdveganbeauty.com
95
NYX Professional MakeupNYX Professional Makeupnyxcosmetics.com
94
Open profile →
Anastasia Beverly HillsAnastasia Beverly Hillsanastasiabeverlyhills.com
92
Open profile →
Tarte™ CosmeticsTarte™ Cosmeticstartecosmetics.com
90
Open profile →
ColourPopColourPopcolourpop.com
89
Open profile →

Match scores rank how directly each brand competes for the same shoppers. Sign in to compare the whole set on these fields, side by side.