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Tuft and Needle
tuftandneedle.com ↗

Tuft and Needle’s marketing, tracked daily.

The latest creative Tuft and Needle puts in front of shoppers — homepage, email, paid media and social — captured on the day each one changed.

What we track on Tuft and Needle

ShopVision captures the public marketing we see from Tuft and Needle every day and classifies each asset by channel. This page shows the most recent creative from each; signing in opens the full archive, filtered by channel, storefront and date.

Coverage
1 storefront · US
Monitoring
4 channels · daily capture
Refresh
Daily. Records publish on a three-day lag, so this page runs to November 10, 2026.
Data types
HomepageEmailPaid mediaSocial
Dataset
Live

Which channels does Tuft and Needle use?

All channels

Paid media is Tuft and Needle's most-used channel. Jump to a channel below, or read straight down.

Tuft and Needle homepage updates

173 captured

Cadence

~14/ wk

Last 30 days

58

Tuft and Needle on email

49 captured

Cadence

~3.5/ wk

Last 30 days

15

▼ 12%· vs prior 30d

Tuft and Needle on social

61 captured

Cadence

~4.0/ wk

Last 30 days

17

▼ 19%· vs prior 30d

Top platform

Instagram

Tuft and Needle's competitive set

Benchmark on the same fields

Tuft and Needle’s closest competitors, ranked by how directly each one competes for the same shoppers. Some are tracked in depth on their own ShopVision profile — open those to read the full record; every competitor’s figures stay blurred until you sign in to compare the set.

BrandAvg discount depthDeepest offerChannels trackedMatch
Tuft and NeedleTuft and Needle
21%
25%
4
This page
CasperCaspercasper.com
98
Open profile →
Nectar SleepNectar Sleepnectarsleep.com
95
Open profile →
LeesaLeesaleesa.com
92
PurplePurplepurple.com
88
Open profile →
Helix SleepHelix Sleephelixsleep.com
85
Open profile →
Brooklyn BeddingBrooklyn Beddingbrooklynbedding.com
85

Match scores rank how directly each brand competes for the same shoppers. Sign in to compare the whole set on these fields, side by side.