Toys R Us’s marketing, tracked daily.

The latest creative Toys R Us puts in front of shoppers — homepage, email and social — captured on the day each one changed.

Latest creative

As of September 25, 2026

Email
⭐ New & Trending: Sensory Toys
Sep 25, 2026
Social
Tiktok
EXCITING NEWS! ⭐️ Toys“R”Us is opening 120 NEW stores this holiday season! 🦒💙 Visit one of our 170 standalone stores across the USA, plus find Toys“R”Us at every Macy’s nationwide! More toys, more discoveries, and more Toys“R”Us magic to explore. ✨ Follow along to stay up to date!
Sep 22, 2026

What we track on Toys R Us

ShopVision captures the public marketing we see from Toys R Us every day and classifies each asset by channel. This page shows the most recent creative from each; signing in opens the full archive, filtered by channel, storefront and date.

Coverage: 2 storefronts · US, CA
Monitoring: 3 channels · daily capture
Refresh: Daily. Records publish on a three-day lag, so this page runs to September 25, 2026.
Data types: HomepageEmailSocial
Dataset: Live

Which channels does Toys R Us use?

All channels

Homepage is Toys R Us's most-used channel. Jump to a channel below, or read straight down.

Homepage82
Social87
Email9

Toys R Us homepage updates

82 captured

Cadence

~14/ wk

Last 30 days

—· vs prior 30d

Toys R Us on email

9 captured

Cadence

~1.2/ wk

Last 30 days

Toys R Us's competitive set

Benchmark on the same fields

Toys R Us’s closest competitors, ranked by how directly each one competes for the same shoppers. Some are tracked in depth on their own ShopVision profile — open those to read the full record; every competitor’s figures stay blurred until you sign in to compare the set.

BrandAvg discount depthDeepest offerChannels trackedMatch

Toys R Us

50%

This page