What did strandbooks do on Black Friday?
On November 28, 2025, strandbooks ran up to 20% off sitewide, via "Discount." Independently captured from strandbooks.com — not aggregator copy.
The offer on the day
STRANDBOOKS.COM
Homepage · captured Nov 30, 2025
20% Off
20%
Depth on the day
Depth on the day
20%
▲ +5 pts · vs its active-promo avg
Vs discounters
-24 pts
▼ below avg · 44% among discounters
- Headline offer
- 20% Off
- Mechanic
- Discount
- Scope
- Sitewide
- Where it ran
- online
- Eligible categories
- Not specified
- Shipping
- —
What ran on each channel
2 channelsWhat strandbooks ran across channels around Black Friday — homepage, email, paid media and social, captured from the Black Friday window.
strandbooks homepage updates
strandbooks homepage updates capture
Captured Nov 30, 2025.
strandbooks on social
Happy Thanksgiving! All our locations are closed tomorrow! We'll be back at it per usual on Friday! https://t.co/Yjxz4XHGa4
Captured Nov 26, 2025.
Wholesale and marketplace assets withheld
strandbooks's competitive set
Benchmark on the same fieldsstrandbooks’s closest competitors, ranked by how directly each one competes for the same shoppers. Some are tracked in depth on their own ShopVision profile — open those to read the full record; every competitor’s figures stay blurred until you sign in to compare the set.
McNally Jackson Booksmcnallyjackson.com
Greenlight Bookstoregreenlightbookstore.com
BookPeoplebookpeople.com
Barnes & Noble®barnesandnoble.comMatch scores rank how directly each brand competes for the same shoppers. Sign in to compare the whole set on these fields, side by side.
strandbooks on prior Black Fridays
1 year trackedThe same single day measurement, every year we have captured strandbooks.
What teams ask about Black Friday 2025
Answered from our data- Does strandbooks offer Black Friday discounts?
- Yes — on November 28, 2025, strandbooks ran 20% Off.
- How deep was strandbooks's Black Friday discount?
- strandbooks's peak Black Friday 2025 discount was 20%. — 24 points shallower than the average among brands that discounted that day.
- What promotional mechanic did strandbooks use for Black Friday?
- strandbooks ran Black Friday 2025 as "Discount."
- Was strandbooks's Black Friday discount sitewide or limited to select items?
- strandbooks's Black Friday 2025 discount was sitewide.
- Is strandbooks's Black Friday discount deeper than last year?
- ShopVision does not have both years' peak depths captured to compare.
- Which channels did strandbooks use for Black Friday?
- strandbooks's Black Friday 2025 offer was eligible on: online.