strandbooks’s marketing, tracked daily.
The latest creative strandbooks puts in front of shoppers — homepage, email and social — captured on the day each one changed.
Latest creative
As of August 9, 2026
Email
Read Around the City
Aug 7, 2026

Social
FacebookAugust is Women in Translation Month and we are celebrating with our second annual installment of Read Around the City, where we plot books by women in the New York neighborhood where you are most likely to hear their original language on the streets. New York City is the most linguistically diverse city in the world with more than 700 documented linguistic communities. This is all the more remarkable when we consider that the only other places that host more living languages are Papua New Guinea, which is the size of California, and Indonesia with its 17,000 islands. There may be many global cities in an increasingly globalized world, but there’s no doubt that New York City is where the world’s connectivity comes alive. We strove to find books not only written by women but also translated by them too, though we made an exception here and there out of necessity or attachment. Translation is an art that can’t be replicated by AI because AI synthesizes general knowledge where translation requires specificity, cultural context, and lived experience. Translators are important because we, as humans, need more than ‘the gist’ of art in order to appreciate it, and we, as readers, will not be tricked by false inevitability into a life of bullet points and overviews. While making this list gets a little easier every year as consumer demand for works by women around the world expands, next year we hope to find books by women translated from Uzbek, Bukhori, Swahili, Thai, Tagalog, Garifuna, Macedonian (and more!) as we continue our vocational quest to represent as many of New York’s 700+ languages as our industry will allow. Find the full collection through the link in our bio. Let us know in the comments what books and neighborhoods we should add next year!
Aug 7, 2026
What we track on strandbooks
ShopVision captures the public marketing we see from strandbooks every day and classifies each asset by channel. This page shows the most recent creative from each; signing in opens the full archive, filtered by channel, storefront and date.
- Coverage
- 1 storefront · US
- Monitoring
- 3 channels · daily capture
- Refresh
- Daily. Records publish on a three-day lag, so this page runs to August 9, 2026.
- Data types
- HomepageEmailSocial
- Dataset
- Live
Which channels does strandbooks use?
All channelsHomepage is strandbooks's most-used channel. Jump to a channel below, or read straight down.
strandbooks homepage updates
87 capturedstrandbooks on email
10 captured
Read Around the City
Aug 7, 2026

☀️ Hot new merch just in at Strand Bookstore!
Aug 6, 2026

Just Arrived at The Strand: Claudia Rankine, Riley Sager, Hervé Le Tellier
Aug 4, 2026

First Editions & Rare Books: Stephen King, Star Trek, Lewis Carroll and more!
Jul 31, 2026

Signed Books Available Now!
Jul 29, 2026

Just Arrived at The Strand: Valeria Luiselli, Annie Jacobsen, Marta Pérez-Carbonell
Jul 28, 2026

Just Arrived at The Strand: Colson Whitehead, Osamu Dazai, Keith Ridgway
Jul 21, 2026

The Strand's 2026 bestsellers... so far!
Jul 20, 2026

Our Bestsellers of 2026 (So Far)
Jul 17, 2026
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strandbooks on social
80 capturedAugust is Women in Translation Month and we are celebrating with our second annual installment of Read Around the City, where we plot books by women in the New York neighborhood where you are most likely to hear their original language on the streets. New York City is the most linguistically diverse city in the world with more than 700 documented linguistic communities. This is all the more remarkable when we consider that the only other places that host more living languages are Papua New Guinea, which is the size of California, and Indonesia with its 17,000 islands. There may be many global cities in an increasingly globalized world, but there’s no doubt that New York City is where the world’s connectivity comes alive. We strove to find books not only written by women but also translated by them too, though we made an exception here and there out of necessity or attachment. Translation is an art that can’t be replicated by AI because AI synthesizes general knowledge where translation requires specificity, cultural context, and lived experience. Translators are important because we, as humans, need more than ‘the gist’ of art in order to appreciate it, and we, as readers, will not be tricked by false inevitability into a life of bullet points and overviews. While making this list gets a little easier every year as consumer demand for works by women around the world expands, next year we hope to find books by women translated from Uzbek, Bukhori, Swahili, Thai, Tagalog, Garifuna, Macedonian (and more!) as we continue our vocational quest to represent as many of New York’s 700+ languages as our industry will allow. Find the full collection through the link in our bio. Let us know in the comments what books and neighborhoods we should add next year!
Aug 7, 2026 · Facebook
Pre-order your signed (or personalized) copy of WE THOUGHT THEY'D NEVER LEAVE by Tony Shalhoub and Josie Adams from @strandbookstore. Link in bio... and yes, they ship! -- "A treasure for foodies, theatergoers, film buffs, Wisconsinites, and everyone else." — @kirkus_reviews (starred review) "Tony Shalhoub's talent knows no bounds. His writing is as witty, warm, and charming as he is.” — @stanleytucci, NYT bestselling author of TASTE and WHAT I ATE IN ONE YEAR “Tony is a longtime friend, and while reading his and Josie's wonderful book, I couldn't help but be bothered that he's never invited me to dinner.” — @sethmeyers “This is my kind of book—hilarious and warm stories of family, surrounded by love and food! Tony and his daughter Josie have invited us to their big, beautiful table, and I might not be leaving.” — @phil.rosenthal, NYT bestselling author of SOMEBODY FEED PHIL THE BOOK and PHIL'S FAVORITES “In 2018 I spent three weeks in Paris watching the gentle man I knew as Tony Shalhoub become a food obsessed monster, with feral eyes, screaming about lunch. After this book, I understand. Food is his language, his history, and the terrifying trigger to his inner demon.” — Amy Sherman-Palladino , creator/showrunner of GILMORE GIRLS and THE MARVELOUS MRS. MAISEL “A wonderfully affectionate story of actor Tony Shalhoub's love of family and food (not necessarily in that order) as reflected in his family's annual gatherings in Door County, Wisconsin. Witty, charming and deeply affecting, this is a book for the ages." — @keithmcnallynyc, NYT bestselling author of I REGRET ALMOST EVERYTHING "A tender ode to the ties that bind." — @publisherswkly
Aug 5, 2026 · Instagram
🚨 SIGNED BOOKS 🚨 Except it’s not really an emergency, because we always have signed books at The Strand! Authors stop by everyday to sign their latest (and their backlist!) books, making our stock of signed books ever-changing but always excellent: https://t.co/LMrR7JpvA5 https://t.co/sBqjj7LxPj
Aug 3, 2026 · X
Join us at events in August! RSVP through the link in our bio.
Aug 1, 2026 · Instagram
Our July bestsellers! What did you read this month? https://t.co/CE6ibO0ECW
Jul 31, 2026 · X
New Strand merch is here! Shop our new hats, totes, shirts, and more in our bookstores and online: https://t.co/sOPHtT4A1j https://t.co/UIRfhuf278
Jul 30, 2026 · X
Today we are thrilled to welcome Valeria Luiselli’s latest novel BEGINNING MIDDLE END to our TBRs. This story of mothers, daughters, and the mysteries we inherit is an innovative and heartfelt exploration of deep time and the constant possibility of reinvention. We’re also adding an exciting debut from Marta Pérez-Carbonell, I MADE YOU UP INSIDE MY HEAD that reminds us ever so slightly of The Canterbury Tales (strangers on a journey telling tales, obviously). Rather than knights, nuns, or squires, the storytellers in I MADE YOU UP INSIDE MY HEAD are all academics, of a kind: a translator, bestselling author, and postgraduate sharing an overnight train compartment trying to narrativize themselves at critical ruptures. And of course, César Aira’s latest translation into English is here thanks to our friends at New Directions, who have managed to give you five novellas for the price of one in a collection aptly titled FIVE. All these books—and many more—are on our shelves today. Find them in stores and online.
Jul 28, 2026 · Facebook
Outdoor seating at our Lincoln Center location is now open! Come visit us this weekend for a book from our shelves and a snack from Cafe Fred 📚☕💐 https://t.co/fYg01sqggk
Jul 27, 2026 · X
Outdoor seating at our Lincoln Center location is now open! Come visit us this weekend before you head to the park for a book and a snack from Cafe Fred 📚☕💐
Jul 24, 2026 · Facebook
“I never travel without my diary. One should always have something sensational to read in the train.” - Oscar Wilde 📸: The Strand Kiosks in Central Park
Jul 22, 2026 · Facebook
Gloomy and humid as it may be, the new books we have for you are certain to brighten your day: two-time Pulitzer Prize winner Colson Whitehead’s final installment in his Harlem Trilogy, COOL MACHINE, is finally here! There are heists and coverups, a gritty and glittering backdrop of Harlem in the 80s, the wry dynamism of his style, but perhaps the ethos of the book can be best described by its dedication: “for New York, fuckin’ City.” While heist-less (unless we count the theft of time, youth, energy), Julie Buntin’s new novel FAMOUS MEN does trek in the dense minefield of secrets and reveals. Don’t miss our event with Buntin this Thursday, where she will discuss her new novel about what it means to be a creative, ambitious woman in a world still dominated by men. Justine Larbalestier and Scott Westerfeld, two YA heavyweights, team up for the first time (if you don’t count their marriage) on THE MORTONS, an adult novel about a family of assassins doing the dirty work for international oligarchs, set in an elite college and the New York City art world. Finally, DOONEEN by Keith Ridgway is out today from New Directions. A love letter to queerness, to the revolutionary spirit of Dublin, and to the ways that missing someone can give so much structure to our interior and exterior lives, Dooneen is the Dublin novel we’ve been waiting for. Find all these books and more, in the bookstore and online!
Jul 21, 2026 · Facebook
“A novel worth reading is an education of the heart. It enlarges your sense of human possibility, of what human nature is, of what happens in the world. It’s a creator of inwardness.” - Susan Sontag 📸: Our flagship location, Union Square
Jul 20, 2026 · Facebook