Skip to content
Primary
primary.com ↗

Primary’s marketing, tracked daily.

The latest creative Primary puts in front of shoppers — homepage, email, paid media and social — captured on the day each one changed.

What we track on Primary

ShopVision captures the public marketing we see from Primary every day and classifies each asset by channel. This page shows the most recent creative from each; signing in opens the full archive, filtered by channel, storefront and date.

Coverage
1 storefront · US
Monitoring
4 channels · daily capture
Refresh
Daily. Records publish on a three-day lag, so this page runs to August 9, 2026.
Data types
HomepageEmailPaid mediaSocial
Dataset
Live

Which channels does Primary use?

All channels

Social is Primary's most-used channel. Jump to a channel below, or read straight down.

Primary homepage updates

84 captured
Cadence
~6.1/ wk
Last 30 days
26
▼ 13%· vs prior 30d

Primary on email

40 captured
Cadence
~2.6/ wk
Last 30 days
11
▼ 21%· vs prior 30d

Primary on social

86 captured
Cadence
~6.3/ wk
Last 30 days
27
▼ 10%· vs prior 30d
Top platform
Instagram

Promotional history, record by record

699 records · latest 5 shown
CapturedChannelOfferDepth
Aug 9, 2026websiteEnd of Season Sale – Up To 60% OffDiscount
Aug 9, 2026websiteBasics Sale – Up To 35% OffDiscount
Aug 9, 2026websiteEnd of Season Sale – Up to 60% OffDiscount
Aug 9, 2026websiteEnd of Season Sale - 60% OFFDiscount
Aug 9, 2026websiteBasics Sale - 35% OFFDiscount

694 more offers sit before Aug 9, 2026

The free view shows the most recent records. Sign up for the full history, filtered by channel, depth, storefront, and date.

Primary's competitive set

Benchmark on the same fields

Primary’s closest competitors, ranked by how directly each one competes for the same shoppers. Some are tracked in depth on their own ShopVision profile — open those to read the full record; every competitor’s figures stay blurred until you sign in to compare the set.

BrandAvg discount depthDeepest offerChannels trackedMatch
PrimaryPrimary
41%
80%
4
This page
'47 Brand'47 Brand47brand.com
Open profile →
& Other Stories& Other Storiesstories.com
Open profile →
1-800 Contacts1-800 Contacts1800contacts.com
Open profile →
100% PURE100% PURE100percentpure.com
Open profile →
123Print, Inc123Print, Inc123print.com
Open profile →
12th Tribe12th Tribe12thtribe.com
Open profile →

Match scores rank how directly each brand competes for the same shoppers. Sign in to compare the whole set on these fields, side by side.

Stop guessing. Start knowing.

This much detail exists for every brand you compete with.

2,339 company profiles, every storefront, refreshed daily. Bring your list of competitors and we will show you theirs.

Run a free analysis Browse tracked brands