What did Powell's Books do on Black Friday?
On November 28, 2025, Powell's Books ran up to 20% off on select items, via "Discount." Independently captured from powells.com — not aggregator copy.
The offer on the day
POWELLS.COM
Homepage · captured Nov 30, 2025
20% Off
20%
Depth on the day
Depth on the day
20%
▲ +5.7 pts · vs its active-promo avg
Vs discounters
-24 pts
▼ below avg · 44% among discounters
- Headline offer
- 20% Off
- Mechanic
- Discount
- Scope
- Select
- Where it ran
- online, app, in-store
- Eligible categories
- New Releases
- Shipping
- —
What ran on each channel
4 channelsWhat Powell's Books ran across channels around Black Friday — homepage, email, paid media and social, captured from the Black Friday window.
Powell's Books homepage updates
Powell's Books homepage updates capture
Captured Nov 30, 2025.
Powell's Books on email
Join us: Megha Majumdar, Joe Sacco, and Kids' Storytime
Captured Nov 30, 2025.
Powell's Books on paid media
Shop today's most-loved and most-talked-about titles, online at Powell's.
Captured Nov 26, 2025.
Powell's Books on social
Losing yourself in a book is a singular pleasure. ✨ Regardless of the topic or genre, reading is always a worthwhile endeavor. At Powell’s, we celebrate the written word daily, but during the holidays, we’re especially reminded of the joy books can bring when given and received. May the season be filled with stories that delight, inspire, comfort, and connect us all. #joytothewords #powellsbooks #bookgifts
Captured Nov 30, 2025.
Wholesale and marketplace assets withheld
Powell's Books's competitive set
Benchmark on the same fieldsPowell's Books’s closest competitors, ranked by how directly each one competes for the same shoppers. Some are tracked in depth on their own ShopVision profile — open those to read the full record; every competitor’s figures stay blurred until you sign in to compare the set.
Barnes & Noble®barnesandnoble.com
Amazon Kindle Direct Publishingkdp.amazon.com
Tattered Covertatteredcover.comMatch scores rank how directly each brand competes for the same shoppers. Sign in to compare the whole set on these fields, side by side.
Powell's Books on prior Black Fridays
1 year trackedThe same single day measurement, every year we have captured Powell's Books.
What teams ask about Black Friday 2025
Answered from our data- Does Powell's Books offer Black Friday discounts?
- Yes — on November 28, 2025, Powell's Books ran 20% Off.
- How deep was Powell's Books's Black Friday discount?
- Powell's Books's peak Black Friday 2025 discount was 20%. — 24 points shallower than the average among brands that discounted that day.
- What promotional mechanic did Powell's Books use for Black Friday?
- Powell's Books ran Black Friday 2025 as "Discount."
- Was Powell's Books's Black Friday discount sitewide or limited to select items?
- Powell's Books's Black Friday 2025 discount was on select items.
- Is Powell's Books's Black Friday discount deeper than last year?
- ShopVision does not have both years' peak depths captured to compare.
- Which channels did Powell's Books use for Black Friday?
- Powell's Books's Black Friday 2025 offer was eligible on: online, app, in-store.