Does NFL Shop offer Black Friday discounts?

Yes — on November 28, 2025, NFL Shop ran Up to 60% off.

How deep was NFL Shop's Black Friday discount?

NFL Shop's peak Black Friday 2025 discount was 60%. — 16 points deeper than the average among brands that discounted that day.

What promotional mechanic did NFL Shop use for Black Friday?

NFL Shop ran Black Friday 2025 as "Discount."

Was NFL Shop's Black Friday discount sitewide or limited to select items?

NFL Shop's Black Friday 2025 discount was on select collections.

Is NFL Shop's Black Friday discount deeper than last year?

ShopVision does not have both years' peak depths captured to compare.

Which channels did NFL Shop use for Black Friday?

NFL Shop's Black Friday 2025 offer was eligible on: online, app, in-store.

nflshop.com ↗

BF2025

Full profile

All brands on Black Friday

What did NFL Shop do on Black Friday?

On November 28, 2025, NFL Shop ran up to 60% off on select collections, via "Discount." Independently captured from nflshop.com — not aggregator copy.

The offer on the day

NFLSHOP.COM

Email · captured Nov 30, 2025

Cyber Monday Starts Now | Early Access Up To 60% Off

60%

Depth on the day

60%

▲ +32.2 pts · vs its active-promo avg

Vs discounters

+16 pts

▲ above avg · 44% among discounters

Headline offer: Up to 60% off
Mechanic: Discount
Scope: Collection
Where it ran: online, app, in-store
Eligible categories: Nike, lululemon, Fanatics, New Era, '47 Brand, Mitchell & Ness
Shipping: —

What ran on each channel

1 channels

What NFL Shop ran across channels around Black Friday — homepage, email, paid media and social, captured from the Black Friday window.

NFL Shop on email

Cyber Monday Starts Now | Early Access Up To 60% Off

Captured Nov 30, 2025.

Wholesale and marketplace assets withheld

NFL Shop's competitive set

Benchmark on the same fields

NFL Shop’s closest competitors, ranked by how directly each one competes for the same shoppers. Some are tracked in depth on their own ShopVision profile — open those to read the full record; every competitor’s figures stay blurred until you sign in to compare the set.

BrandAvg discount depthDeepest offerChannels trackedMatch

NFL Shop

28%

70%

This page

Fanatics.comfanatics.com

Open profile →

DICK'S Sporting Goodsdickssportinggoods.com

Academy Sports + Outdoorsacademy.com

Amazon Kindle Direct Publishingkdp.amazon.com

Match scores rank how directly each brand competes for the same shoppers. Sign in to compare the whole set on these fields, side by side.

NFL Shop on prior Black Fridays

1 year tracked

The same single day measurement, every year we have captured NFL Shop.

YearHeadline offerDepth

2025Up to 60% off60%

What teams ask about Black Friday 2025

Answered from our data

Does NFL Shop offer Black Friday discounts?: Yes — on November 28, 2025, NFL Shop ran Up to 60% off.
How deep was NFL Shop's Black Friday discount?: NFL Shop's peak Black Friday 2025 discount was 60%. — 16 points deeper than the average among brands that discounted that day.
What promotional mechanic did NFL Shop use for Black Friday?: NFL Shop ran Black Friday 2025 as "Discount."
Was NFL Shop's Black Friday discount sitewide or limited to select items?: NFL Shop's Black Friday 2025 discount was on select collections.
Is NFL Shop's Black Friday discount deeper than last year?: ShopVision does not have both years' peak depths captured to compare.
Which channels did NFL Shop use for Black Friday?: NFL Shop's Black Friday 2025 offer was eligible on: online, app, in-store.