Lids’s marketing, tracked daily.
The latest creative Lids puts in front of shoppers — homepage, email, paid media, social and sms — captured on the day each one changed.
What we track on Lids
ShopVision captures the public marketing we see from Lids every day and classifies each asset by channel. This page shows the most recent creative from each; signing in opens the full archive, filtered by channel, storefront and date.
- Coverage
- 1 storefront · US
- Monitoring
- 5 channels · daily capture
- Refresh
- Daily. Records publish on a three-day lag, so this page runs to November 9, 2026.
- Data types
- HomepageEmailPaid mediaSocialSMS
- Dataset
- Live
Which channels does Lids use?
All channelsPaid media is Lids's most-used channel. Jump to a channel below, or read straight down.
Lids homepage updates
86 capturedCadence
~7.0/ wk
Last 30 days
30
▲ 3%· vs prior 30d
Lids on email
119 capturedCadence
~7.9/ wk
Last 30 days
34
▼ 19%· vs prior 30d

Up To 50% Off Is Worth Another Look
Nov 9, 2026

Up To 50% Off. Still Plenty To Pick.
Nov 8, 2026

Up To 50% Off. Your Early Gifting Win
Nov 7, 2026

Up To 50% Off Just Hit The Rack
Nov 6, 2026

Kickoff Looks Better Up Top
Nov 5, 2026

The Cap They'll Reach For First
Nov 4, 2026

A New Era For Their Cap Rack
Nov 3, 2026

Your Team Looks Good In Tech Fleece
Nov 2, 2026

Start The Month With 25% Off
Nov 1, 2026

Buy More, Save More This Saturday
Oct 31, 2026

30% Off Ends Tonight. Make Your Pick.
Oct 30, 2026

Two Days To Take 30% Off
Oct 29, 2026
Lids on paid media
352 capturedCadence
~39/ wk
Last 30 days
169
Top platform
Lids on sms
20 capturedCadence
~2.8/ wk
Last 30 days
12
Promotional history, record by record
57 records · latest 5 shown52 more offers sit before Nov 6, 2026
The free view shows the most recent records. Sign up for the full history, filtered by channel, depth, storefront, and date.
Lids's competitive set
Benchmark on the same fieldsLids’s closest competitors, ranked by how directly each one competes for the same shoppers. Some are tracked in depth on their own ShopVision profile — open those to read the full record; every competitor’s figures stay blurred until you sign in to compare the set.
Match scores rank how directly each brand competes for the same shoppers. Sign in to compare the whole set on these fields, side by side.
Lids on social
163 capturedCadence
~25/ wk
Last 30 days
106
Top platform
Instagram
Caleb Wilson made time for everyone at Lids’ Topps Flagship Basketball meet and greet 🫂
Nov 9, 2026 · Facebook
WE’RE NOT SLOWING DOWN ANYTIME SOON!!😅🔥 LET US KNOW WHAT YOU’RE PICKING UP!???👀 All drops happen on LidsHD.com @ 12PM ET unless stated otherwise when the official drop post goes live.
Nov 7, 2026 · Instagram
Friday night lights never looked so good 🏈🏟️ 🧢Choose your favorite blank 🧢Select from over 900+ high school logos 🧢Watch your high school’s hat come to life Our officially licensed high school custom hat program is available NOW at Lids stores nationwide. Find one of the 900+ high schools here: https://tr.ee/yyDQi1ezvd
Nov 6, 2026 · Facebook
This fan pulled a Caleb Wilson auto at a Lids store on release day 🔥🏀 Topps Flagship Basketball available at stores nationwide 🧢
Nov 5, 2026 · Facebook
🚨Rip to Rep returns for Topps Flagship Basketball at select Lids stores! Rip packs. Pull autos. It’s that simple 💪🏀 Check out the eligible player list and participating locations in the comments ⬇️
Nov 4, 2026 · Facebook
Come with me to the jaguars game!! #sponsored
Nov 3, 2026 · Instagram
No hat is off limits when you’re a 7-footer 🫡 (via Sean)
Nov 2, 2026 · Facebook
Shop the Fall Color Pack at @lids Color Outside the Lines. Date outside your neighborhood. #LidsPartner #FallColorPack #ColorOutsideTheLines
Nov 1, 2026 · Instagram
AN ABSOLUTELY INSANE WEEK IS AHEAD 🤯 What’s everyone picking up!? 💬 All drops happen on LidsHD.com @ 12PM ET unless stated otherwise when official post goes live.
Oct 31, 2026 · Instagram
Going down to South Park? 🏔️❄️ The South Park Collection is bringing your favorite characters from the snowy streets of Colorado straight to your rotation. Featuring headwear and apparel made for the real fans. 🧢 Available now on LidsHD.com Who’s your favorite South Park character? 👀
Oct 30, 2026 · Instagram
Couples that Lids together 😉🤞 (via For the Real Ones)
Oct 29, 2026 · Facebook
Drip too hard it’s frozen 🥶 Get @neweracap’s Sidelines Cold Weather collection at a Lids store near you ❄️
Oct 28, 2026 · Instagram