FramesDirect’s marketing, tracked daily.
The latest creative FramesDirect puts in front of shoppers — homepage, email, social and sms — captured on the day each one changed.
Latest creative
As of November 9, 2026
Email
Clearance styles for every holiday plan
Nov 9, 2026

Social
InstagramRay-Ban Meta Ambassador Bruna Marquezine reframes an icon in the Ray-Ban Meta (Gen 3) Aviator, pairing Shiny Black with Transitions® Gen S™ Graphite Green lenses that seamlessly adapt to changing light. Discover it online at FramesDirect.com. @RayBan @RayBanMeta #FramesDirect #RayBanMeta #RayBan #TransitionsLenses
Oct 28, 2026
What we track on FramesDirect
ShopVision captures the public marketing we see from FramesDirect every day and classifies each asset by channel. This page shows the most recent creative from each; signing in opens the full archive, filtered by channel, storefront and date.
- Coverage
- 1 storefront · US
- Monitoring
- 4 channels · daily capture
- Refresh
- Daily. Records publish on a three-day lag, so this page runs to November 9, 2026.
- Data types
- HomepageEmailSocialSMS
- Dataset
- Live
Which channels does FramesDirect use?
All channelsHomepage is FramesDirect's most-used channel. Jump to a channel below, or read straight down.
FramesDirect homepage updates
87 capturedCadence
~7.0/ wk
Last 30 days
30
—· vs prior 30d
FramesDirect on email
70 capturedCadence
~6.1/ wk
Last 30 days
26
▲ 13%· vs prior 30d

Clearance styles for every holiday plan
Nov 9, 2026

Early Holiday Savings end today
Nov 8, 2026

Your new holiday look is here
Nov 6, 2026

Refresh your look and save with your insurance
Nov 4, 2026

Don't miss extra 10% off your new frames
Nov 2, 2026

Welcome to FramesDirect.com!
Nov 1, 2026

Invite a friend and get 20% off
Oct 31, 2026

One last Halloween treat for your look
Oct 30, 2026

Spooky Savings won’t last long
Oct 29, 2026

Your first pair comes with an extra treat
Oct 27, 2026

Your complete pair offer ends today
Oct 26, 2026

Your exclusive lens offer is here
Oct 25, 2026
FramesDirect on sms
22 capturedCadence
~2.1/ wk
Last 30 days
9
▼ 18%· vs prior 30d
Promotional history, record by record
109 records · latest 5 shown104 more offers sit before Nov 8, 2026
The free view shows the most recent records. Sign up for the full history, filtered by channel, depth, storefront, and date.
FramesDirect's competitive set
Benchmark on the same fieldsFramesDirect’s closest competitors, ranked by how directly each one competes for the same shoppers. Some are tracked in depth on their own ShopVision profile — open those to read the full record; every competitor’s figures stay blurred until you sign in to compare the set.
Match scores rank how directly each brand competes for the same shoppers. Sign in to compare the whole set on these fields, side by side.
FramesDirect on social
2 capturedCadence
~0.5/ wk
Last 30 days
2
New· vs prior 30d
Top platform
Instagram
Ray-Ban Meta Ambassador Bruna Marquezine reframes an icon in the Ray-Ban Meta (Gen 3) Aviator, pairing Shiny Black with Transitions® Gen S™ Graphite Green lenses that seamlessly adapt to changing light. Discover it online at FramesDirect.com. @RayBan @RayBanMeta #FramesDirect #RayBanMeta #RayBan #TransitionsLenses
Oct 28, 2026 · Instagram