Warby Parker’s marketing, tracked daily.
The latest creative Warby Parker puts in front of shoppers — homepage, email, paid media and social — captured on the day each one changed.
What we track on Warby Parker
ShopVision captures the public marketing we see from Warby Parker every day and classifies each asset by channel. This page shows the most recent creative from each; signing in opens the full archive, filtered by channel, storefront and date.
- Coverage
- 1 storefront · US
- Monitoring
- 4 channels · daily capture
- Refresh
- Daily. Records publish on a three-day lag, so this page runs to November 9, 2026.
- Data types
- HomepageEmailPaid mediaSocial
- Dataset
- Live
Which channels does Warby Parker use?
All channelsPaid media is Warby Parker's most-used channel. Jump to a channel below, or read straight down.
Warby Parker homepage updates
87 capturedCadence
~7.0/ wk
Last 30 days
30
—· vs prior 30d
Warby Parker on email
78 capturedCadence
~6.3/ wk
Last 30 days
27
▲ 4%· vs prior 30d

What’s not to like?
Nov 8, 2026

Bold, bolder, and boldest
Nov 7, 2026

Megan has a message for you :)
Nov 6, 2026

You’re in: Warby Parker | Rare Beauty
Nov 5, 2026

Get into winter
Nov 3, 2026

A handy how-to
Nov 2, 2026

You might be surprised
Oct 30, 2026

And the winners are…
Oct 29, 2026

We’ve got the range
Oct 28, 2026

Introducing Winter 2026
Oct 27, 2026

Your sneak peek at Winter 2026
Oct 26, 2026

“Best exam I’ve had to date”
Oct 25, 2026
Warby Parker on paid media
400 capturedCadence
~89/ wk
Last 30 days
381
Top platform
Meta

A brand-new collaboration
Nov 9, 2026 · Meta

A brand-new collaboration
Nov 5, 2026 · Meta

We’re now open in Culver City
Nov 4, 2026 · Meta

New sights to celebrate
Nov 2, 2026 · Meta

New sights to celebrate
Nov 1, 2026 · Meta

New sights to celebrate
Oct 30, 2026 · Meta

New sights to celebrate
Oct 28, 2026 · Meta

New sights to celebrate
Oct 27, 2026 · Meta

What’s trending right now
Oct 26, 2026 · Meta

Free shipping, free returns
Oct 23, 2026 · Meta
Warby Parker's competitive set
Benchmark on the same fieldsWarby Parker’s closest competitors, ranked by how directly each one competes for the same shoppers. Some are tracked in depth on their own ShopVision profile — open those to read the full record; every competitor’s figures stay blurred until you sign in to compare the set.
Match scores rank how directly each brand competes for the same shoppers. Sign in to compare the whole set on these fields, side by side.
Warby Parker on social
45 capturedCadence
~3.3/ wk
Last 30 days
14
▲ 40%· vs prior 30d
Top platform
Instagram
Our new favorite thing. (Designed with @rarebeauty, and out now.)
Nov 7, 2026 · Instagram
Spotted IRL: @warbyparker x @rarebeauty
Nov 6, 2026 · Facebook
When we teamed up with Rare Beauty, we had a lightbulb moment: What if we made glasses that matched their fan-favorite blush shades? Together, we created five styles inspired by the colors of their viral Soft Pinch Liquid Blush—then we called Megan Skiendiel to show them all off. Shop every shade in stores and at http://warbyparker.com. Sunglass + blush bundles are live at http://rarebeauty.com
Nov 5, 2026 · Facebook
Guess who 😊
Nov 4, 2026 · Instagram
Our annual Halloween celebration is proof that #TeamWarby takes costume planning very seriously. 🎃 Last week’s lineup included “Knicks Celebrity Row,” a Warby news helicopter, Bart Simpson, and some very clever wordplay (we see you, “Cher Holders”). Congratulations to this year’s winners (a homemade Uncrustables costume took home the top prize!), and thanks to everyone who brought their creativity to this year’s celebration. You make this one of our favorite Warby Parker traditions.
Nov 2, 2026 · Linkedin
Spoiler alert: Uncrustables won our office costume competition this year.
Oct 30, 2026 · Instagram
A few extra frames
Oct 29, 2026 · Instagram
New sights to celebrate. Meet Winter 2026.
Oct 27, 2026 · Instagram
Current mood: wired
Oct 22, 2026 · Instagram
When our two passions come together. Keep your eyes on the 🏀
Oct 20, 2026 · Instagram
When someone asks us to take a stroll to the local bookstore on a crisp autumn day
Oct 14, 2026 · Instagram
We’re a beach read rising and a historical fiction sun. You? Dallas! We teamed up with our friends at @birdsbookstore to offer 10% off a book with any in-store purchase at Warby Parker NorthPark. Happy reading!
Oct 9, 2026 · Instagram