Eddie Bauer’s marketing, tracked daily.
The latest creative Eddie Bauer puts in front of shoppers — homepage, email, paid media and social — captured on the day each one changed.
What we track on Eddie Bauer
ShopVision captures the public marketing we see from Eddie Bauer every day and classifies each asset by channel. This page shows the most recent creative from each; signing in opens the full archive, filtered by channel, storefront and date.
- Coverage
- 2 storefronts · US, CA
- Monitoring
- 4 channels · daily capture
- Refresh
- Daily. Records publish on a three-day lag, so this page runs to September 25, 2026.
- Data types
- HomepageEmailPaid mediaSocial
- Dataset
- Live
Which channels does Eddie Bauer use?
All channelsPaid media is Eddie Bauer's most-used channel. Jump to a channel below, or read straight down.
Eddie Bauer homepage updates
88 capturedCadence
~14/ wk
Last 30 days
59
—· vs prior 30d
Eddie Bauer on email
113 capturedCadence
~17/ wk
Last 30 days
73
▲ 9%· vs prior 30d

Packable Rain Jackets Are Here!
Sep 25, 2026

Most Loved For Lightweight Warmth
Sep 24, 2026

Did you see something you liked?
Sep 23, 2026

The Softest Fleece You'll Own
Sep 22, 2026

Microlight Down Is Back For Fall
Sep 21, 2026

Final Hours: 50% Off Sitewide
Sep 20, 2026

The Fall Equinox Sale Is Here: 50% Off
Sep 19, 2026

Your New Barn Coat Is Here
Sep 18, 2026

Most Loved For Crisp Mornings
Sep 17, 2026

Your Fall Sweater Rotation Starts Here
Sep 16, 2026

The Right Jacket For Whatever Fall Does Next
Sep 15, 2026

This Fleece Was Made To Get Outside
Sep 14, 2026
Eddie Bauer on paid media
400 capturedCadence
~14/ wk
Last 30 days
61
Top platform
Promotional history, record by record
178 records · latest 2 shown176 more offers sit before Sep 22, 2026
The free view shows the most recent records. Sign up for the full history, filtered by channel, depth, storefront, and date.
Eddie Bauer's competitive set
Benchmark on the same fieldsEddie Bauer’s closest competitors, ranked by how directly each one competes for the same shoppers. Some are tracked in depth on their own ShopVision profile — open those to read the full record; every competitor’s figures stay blurred until you sign in to compare the set.
Match scores rank how directly each brand competes for the same shoppers. Sign in to compare the whole set on these fields, side by side.












Eddie Bauer on social
73 capturedCadence
~6.1/ wk
Last 30 days
26
▼ 35%· vs prior 30d
Top platform
Instagram
A good flannel always has your back.
Sep 24, 2026 · Instagram
A quick stop to rest, and we're back out there.
Sep 22, 2026 · Instagram
Thanks to everyone who came out to our Alfargo’s Marketplace activation! It was so great to see new and old friends, can’t wait for next year. 🎵 “Cascade” by YONAH
Sep 21, 2026 · Facebook
Super soft and trail ready, the Ascent legging has you covered.
Sep 20, 2026 · Instagram
Happiness is a slow afternoon by the lake.
Sep 18, 2026 · Instagram
Happiness is a slow afternoon by the lake.
Sep 18, 2026 · Facebook
Enjoying the outdoors is better in Eddie Bauer.
Sep 16, 2026 · Instagram
Ready for anything.
Sep 14, 2026 · Instagram
A look through @eddiebauer at @alfargosmarketplace The pop-up brings together vintage Eddie Bauer, current pieces, and Japan-exclusive styles all in one place, and it was cool seeing how much of the brand’s archive still shows up in the way the newer collections are designed. There’s a lot of utility, outdoor influence, and classic American sportswear throughout, but plenty of pieces that still feel easy to work into a modern wardrobe. If you’re in NYC, the Eddie Bauer pop-up is at Alfargo’s Marketplace in Seaport Square. Definitely worth stopping by to see some of the pieces you normally wouldn’t come across stateside. #eddiebauer #partner
Sep 13, 2026 · Instagram
There’s something special about finding pieces that feel familiar, but still completely new. Had an incredible experience with @eddiebauer at the 40th @alfargosmarketplace event, getting a closer look at a small, curated selection of pieces, including Japan exclusives and styles you won’t typically find here. What caught my attention most was how some of the newer pieces pull inspiration from vintage Eddie Bauer. That balance of nostalgia and modern design felt really good. A little bit of the past, a fresh take on the present, and a few pieces I definitely wouldn’t mind taking home. The 40th @alfargosmarketplace is happening today and tomorrow, so if you’re in NYC, don’t miss it. Trust me, there’s plenty worth discovering. #eddiebauer #partner
Sep 12, 2026 · Instagram
Grab your adventure buddy and get out there with new outerwear styles. Live on EddieBauer.com
Sep 10, 2026 · Instagram
Indoors or outdoors, EB fleece is the fit.
Sep 8, 2026 · Instagram
The perfect fleece set.
Sep 6, 2026 · Instagram