What did Casper do on Black Friday?
On November 28, 2025, Casper ran up to 35% off on select items, via "Discount." Independently captured from casper.com — not aggregator copy.
The offer on the day
CASPER.COM
Homepage · captured Nov 30, 2025
35% OFF + EXTRA 5% OFF
35%
Depth on the day
Depth on the day
35%
▲ +9.2 pts · vs its active-promo avg
Vs discounters
-9 pts
▼ below avg · 44% among discounters
- Headline offer
- 35% OFF + EXTRA 5% OFF
- Mechanic
- Discount
- Scope
- Select
- Where it ran
- online, in-store
- Eligible categories
- Casper One
- Shipping
- —
What ran on each channel
4 channelsWhat Casper ran across channels around Black Friday — homepage, email, paid media and social, captured from the Black Friday window.
Casper homepage updates
Casper homepage updates capture
Captured Nov 30, 2025.
Casper on email
The clock's ticking on 35% off.
Captured Nov 30, 2025.
Casper on paid media
Casper on paid media capture
Captured Nov 30, 2025.
Casper on social
If your bed doesn’t support optimal spinal alignment AND make you feel like you’re floating on a cloud... it’s time for a change.
Captured Nov 30, 2025.
Wholesale and marketplace assets withheld
Casper's competitive set
Benchmark on the same fieldsCasper’s closest competitors, ranked by how directly each one competes for the same shoppers. Some are tracked in depth on their own ShopVision profile — open those to read the full record; every competitor’s figures stay blurred until you sign in to compare the set.
Leesaleesa.com
Match scores rank how directly each brand competes for the same shoppers. Sign in to compare the whole set on these fields, side by side.
Casper on prior Black Fridays
1 year trackedThe same single day measurement, every year we have captured Casper.
What teams ask about Black Friday 2025
Answered from our data- Does Casper offer Black Friday discounts?
- Yes — on November 28, 2025, Casper ran 35% OFF + EXTRA 5% OFF.
- How deep was Casper's Black Friday discount?
- Casper's peak Black Friday 2025 discount was 35%. — 9 points shallower than the average among brands that discounted that day.
- What promotional mechanic did Casper use for Black Friday?
- Casper ran Black Friday 2025 as "Discount."
- Was Casper's Black Friday discount sitewide or limited to select items?
- Casper's Black Friday 2025 discount was on select items.
- Is Casper's Black Friday discount deeper than last year?
- ShopVision does not have both years' peak depths captured to compare.
- Which channels did Casper use for Black Friday?
- Casper's Black Friday 2025 offer was eligible on: online, in-store.