Burt's Bees’s marketing, tracked daily.
The latest creative Burt's Bees puts in front of shoppers — homepage, email, paid media, social and sms — captured on the day each one changed.
What we track on Burt's Bees
ShopVision captures the public marketing we see from Burt's Bees every day and classifies each asset by channel. This page shows the most recent creative from each; signing in opens the full archive, filtered by channel, storefront and date.
- Coverage
- 1 storefront · US
- Monitoring
- 5 channels · daily capture
- Refresh
- Daily. Records publish on a three-day lag, so this page runs to November 9, 2026.
- Data types
- HomepageEmailPaid mediaSocialSMS
- Dataset
- Live
Which channels does Burt's Bees use?
All channelsSocial is Burt's Bees's most-used channel. Jump to a channel below, or read straight down.
Burt's Bees homepage updates
87 capturedCadence
~7.0/ wk
Last 30 days
30
—· vs prior 30d
Burt's Bees on email
52 capturedCadence
~4.9/ wk
Last 30 days
21
▲ 31%· vs prior 30d

‘Tis the season for merry minis.
Nov 9, 2026

Your discount is waiting.
Nov 6, 2026

‘Tis the season to be squeezy.
Nov 5, 2026

Our ingredients = your most nourished skin.
Nov 4, 2026

Skin care should care about the planet.
Nov 3, 2026

Seasonal lip balms have arrived.
Nov 2, 2026

Thanks for joining us.
Nov 1, 2026

Celebrate your birthday with a FREE gift!
Oct 30, 2026

Our ingredients = your most nourished skin.
Oct 29, 2026

Skin care should care about the planet.
Oct 28, 2026

Your birthday, our treat.
Oct 27, 2026

This fall skin care hits different.
Oct 26, 2026
Burt's Bees on paid media
76 capturedCadence
~3.3/ wk
Last 30 days
14
▼ 60%· vs prior 30d
Top platform
Meta
Burt's Bees on sms
34 capturedCadence
~3.3/ wk
Last 30 days
14
▼ 18%· vs prior 30d
Promotional history, record by record
6 records · latest 1 shown5 more offers sit before Nov 6, 2026
The free view shows the most recent records. Sign up for the full history, filtered by channel, depth, storefront, and date.
Burt's Bees's competitive set
Benchmark on the same fieldsBurt's Bees’s closest competitors, ranked by how directly each one competes for the same shoppers. Some are tracked in depth on their own ShopVision profile — open those to read the full record; every competitor’s figures stay blurred until you sign in to compare the set.
Match scores rank how directly each brand competes for the same shoppers. Sign in to compare the whole set on these fields, side by side.
Burt's Bees on social
112 capturedCadence
~11/ wk
Last 30 days
46
▲ 44%· vs prior 30d
Top platform
TikTok
saving room for dessert (balms) 🍰🎄 #burtsbees #lipbalm #holidayseason
Nov 9, 2026 · Tiktok
emotionally attached to my lip balm and it shows 🫰 #burtsbees #lipbalm
Nov 8, 2026 · Tiktok
it’s giving personality, pops of color, and most importantly… hydrated lips 💋💅 #burtsbees #lipbalm
Nov 6, 2026 · Instagram
making december just one long unboxing for hydrated lips 💅🎁 #burtsbees #lipbalm #holidayseason
Nov 5, 2026 · Facebook
stepped into the booth, stepped out with even softer lips 📸💋 #burtsbees #lipbalm #sensoryoverload
Nov 4, 2026 · Facebook
which gift set speaks to you? tell us in emojis 👀🎄💄 #burtsbees #lipbalm #holidayseason
Nov 3, 2026 · Tiktok
putting the tree up early just means it stays hydrated a little longer 😉🎄💄 #burtsbees #lipbalm #holidayseason
Nov 2, 2026 · Tiktok
woke up and chose jingle 🤭 #burtsbees #lipbalm #holidayseason
Nov 1, 2026 · Instagram
some things should stay buried… RIP dry lips. you won’t be missed ⚰️💋 #burtsbees #halloween #lipbalm
Oct 31, 2026 · Instagram
trick or treat? we picked both. this National Candy Corn Day, Burt’s x Brach’s are dreaming up a lip balm collab that isn't real (yet), but… would you want it? 🎃💋 @brachscandy #burtsbees #lipbalm #halloween #trickortreat
Oct 30, 2026 · Instagram
pick a pumpkin, treat yourself, repeat 🎃✨ 1. a new Burt’s Bees Squeezie 💋 2. a cozy movie night + your fave Burt’s lip balm 🍿 3. a pumpkin spice latte ☕ 4. a cider donut (or three) 🍎 5. a fresh Balm & Lip Oil combo 🍁 6. a trip to the pumpkin patch 🎃 7. a bookstore date + a little Lip Butter 📚 8. a full Burt’s restock (because you deserve it) 🛍️ #burtsbees #lipbalm #halloween
Oct 29, 2026 · Instagram
stop trying to make dry lips happen 🎃💋 #burtsbees #lipbalm #halloween #meangirls
Oct 28, 2026 · Tiktok