Does Zulily offer Black Friday discounts?

Yes — on November 28, 2025, Zulily ran Up to 85%.

How deep was Zulily's Black Friday discount?

Zulily's peak Black Friday 2025 discount was 85%. — 41 points deeper than the average among brands that discounted that day.

What promotional mechanic did Zulily use for Black Friday?

Zulily ran Black Friday 2025 as "Discount."

Was Zulily's Black Friday discount sitewide or limited to select items?

Zulily's Black Friday 2025 discount was on select items.

Is Zulily's Black Friday discount deeper than last year?

ShopVision does not have both years' peak depths captured to compare.

Which channels did Zulily use for Black Friday?

Zulily's Black Friday 2025 offer was eligible on: online, app, in-store.

zulily.com ↗

BF2025

Full profile

All brands on Black Friday

What did Zulily do on Black Friday?

On November 28, 2025, Zulily ran up to 85% off on select items, via "Discount." Independently captured from zulily.com — not aggregator copy.

The offer on the day

ZULILY.COM

Homepage · captured Nov 30, 2025

Up to 85%

85%

Depth on the day

85%

▲ +28.2 pts · vs its active-promo avg

Vs discounters

+41 pts

▲ above avg · 44% among discounters

Headline offer: Up to 85%
Mechanic: Discount
Scope: Select
Where it ran: online, app, in-store
Eligible categories: beauty
Shipping: —

What ran on each channel

4 channels

What Zulily ran across channels around Black Friday — homepage, email, paid media and social, captured from the Black Friday window.

Zulily homepage updates

Zulily homepage updates capture

Captured Nov 30, 2025.

Zulily on email

Activate your email exclusive 25% 💌

Captured Nov 30, 2025.

Zulily on paid media

Wicked - Elphaba And Glinda Logo - Women's French Terry Pullover Long Sleeve Shirt BLACK / X-Large

Captured Nov 27, 2025.

Zulily on social

❄️ Hunter boots weather is here! Step out in style (and stay dry) with iconic Hunter boots—perfect for snow days, school runs, and every winter adventure. #ZulilyFinds #HunterBoots #WinterReady #Doorbusters #theZu #FlashSale

Captured Nov 30, 2025.

Wholesale and marketplace assets withheld

Zulily's competitive set

Benchmark on the same fields

Zulily’s closest competitors, ranked by how directly each one competes for the same shoppers. Some are tracked in depth on their own ShopVision profile — open those to read the full record; every competitor’s figures stay blurred until you sign in to compare the set.

BrandAvg discount depthDeepest offerChannels trackedMatch

Zulily

57%

100%

This page

Giltgilt.com

Marshallsmarshalls.com

Maisonettemaisonette.com

Sierrasierra.com

Open profile →

Match scores rank how directly each brand competes for the same shoppers. Sign in to compare the whole set on these fields, side by side.

Zulily on prior Black Fridays

1 year tracked

The same single day measurement, every year we have captured Zulily.

YearHeadline offerDepth

2025Up to 85%85%

What teams ask about Black Friday 2025

Answered from our data

Does Zulily offer Black Friday discounts?: Yes — on November 28, 2025, Zulily ran Up to 85%.
How deep was Zulily's Black Friday discount?: Zulily's peak Black Friday 2025 discount was 85%. — 41 points deeper than the average among brands that discounted that day.
What promotional mechanic did Zulily use for Black Friday?: Zulily ran Black Friday 2025 as "Discount."
Was Zulily's Black Friday discount sitewide or limited to select items?: Zulily's Black Friday 2025 discount was on select items.
Is Zulily's Black Friday discount deeper than last year?: ShopVision does not have both years' peak depths captured to compare.
Which channels did Zulily use for Black Friday?: Zulily's Black Friday 2025 offer was eligible on: online, app, in-store.