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Sierra
sierra.com ↗

Sierra’s marketing, tracked daily.

The latest creative Sierra puts in front of shoppers — homepage, email, paid media, social and sms — captured on the day each one changed.

What we track on Sierra

ShopVision captures the public marketing we see from Sierra every day and classifies each asset by channel. This page shows the most recent creative from each; signing in opens the full archive, filtered by channel, storefront and date.

Coverage
1 storefront · US
Monitoring
5 channels · daily capture
Refresh
Daily. Records publish on a three-day lag, so this page runs to November 9, 2026.
Data types
HomepageEmailPaid mediaSocialSMS
Dataset
Live

Which channels does Sierra use?

All channels

Paid media is Sierra's most-used channel. Jump to a channel below, or read straight down.

Sierra homepage updates

48 captured

Cadence

~4.4/ wk

Last 30 days

19

—· vs prior 30d

Sierra on email

60 captured

Cadence

~0.5/ wk

Last 30 days

2

▼ 95%· vs prior 30d

Sierra on social

42 captured

Cadence

~3.3/ wk

Last 30 days

14

▼ 7%· vs prior 30d

Top platform

Facebook

Sierra on sms

2 captured

Cadence

~0.5/ wk

Last 30 days

2

New· vs prior 30d

Sierra's competitive set

Benchmark on the same fields

Sierra’s closest competitors, ranked by how directly each one competes for the same shoppers. Some are tracked in depth on their own ShopVision profile — open those to read the full record; every competitor’s figures stay blurred until you sign in to compare the set.

BrandAvg discount depthDeepest offerChannels trackedMatch
SierraSierra
65%
70%
5
This page
Steep & CheapSteep & Cheapsteepandcheap.com
98
REIREIrei.com
95
BackcountryBackcountrybackcountry.com
94
Open profile →
The ClymbThe Clymbtheclymb.com
92
CampSaver.comCampSaver.comcampsaver.com
88
Public LandsPublic Landspubliclands.com
85

Match scores rank how directly each brand competes for the same shoppers. Sign in to compare the whole set on these fields, side by side.