Wine’s marketing, tracked daily.
The latest creative Wine puts in front of shoppers — homepage, email and social — captured on the day each one changed.
Latest creative
As of November 9, 2026
Email
Italy New Arrivals Under $50: Northeastern & North-Central Favorites
Nov 9, 2026

Social
InstagramSouthern Italy, one region at a time. Southern Italy is home to a remarkable diversity of grape varieties, each closely tied to its region: Tintilia in Molise, Fiano in Campania, Primitivo in Puglia, Aglianico in Basilicata and Gaglioppo in Calabria. Explore the wines of Southern Italy and discover a diverse range of expressions, from powerful, structured reds to mineral-driven, aromatic whites. Which region are you starting with? Tell us in the comments. @italiancrafted #ItalianCrafted #ExtraordinaryItalianTaste #MadeInItaly #ItalianWine #TasteOfItaly
Oct 30, 2026
What we track on Wine
ShopVision captures the public marketing we see from Wine every day and classifies each asset by channel. This page shows the most recent creative from each; signing in opens the full archive, filtered by channel, storefront and date.
- Coverage
- 1 storefront · US
- Monitoring
- 3 channels · daily capture
- Refresh
- Daily. Records publish on a three-day lag, so this page runs to November 9, 2026.
- Data types
- HomepageEmailSocial
- Dataset
- Live
Which channels does Wine use?
All channelsHomepage is Wine's most-used channel. Jump to a channel below, or read straight down.
Wine homepage updates
79 capturedCadence
~6.3/ wk
Last 30 days
27
▼ 4%· vs prior 30d
Wine on email
40 capturedCadence
~5.1/ wk
Last 30 days
22
▲ 214%· vs prior 30d

Italy New Arrivals Under $50: Northeastern & North-Central Favorites
Nov 9, 2026

$25 Off in the App Ends Tonight
Nov 8, 2026

Set the Table with Alsace: Enjoy 10% Off Your Next Six-Pack
Nov 5, 2026

Holiday Catalog Preview: Tignanello, Dom Pérignon & a Sub-$30 Napa Cab
Nov 4, 2026

One spot for every gift on your list this year
Nov 3, 2026

In Case You Missed It: Our Top 10 Wines of 2026
Nov 2, 2026

Welcome to Wine.com Country
Nov 1, 2026

The Wait Is Over: Our No. 1 Wine of 2026 Is Here
Oct 30, 2026

The Top 10 Podium: No. 3 and No. 2 Revealed
Oct 29, 2026

Save up to 50% this season
Oct 28, 2026

The Countdown Continues: No. 7 and No. 6 Revealed
Oct 27, 2026

The Countdown Starts Now: Our Top 10 of The Year
Oct 26, 2026
Promotional history, record by record
16 records · latest 3 shown13 more offers sit before Nov 8, 2026
The free view shows the most recent records. Sign up for the full history, filtered by channel, depth, storefront, and date.
Wine's competitive set
Benchmark on the same fieldsWine’s closest competitors, ranked by how directly each one competes for the same shoppers. Some are tracked in depth on their own ShopVision profile — open those to read the full record; every competitor’s figures stay blurred until you sign in to compare the set.
Match scores rank how directly each brand competes for the same shoppers. Sign in to compare the whole set on these fields, side by side.
Wine on social
22 capturedCadence
~0.9/ wk
Last 30 days
4
▼ 50%· vs prior 30d
Top platform
Instagram
Southern Italy, one region at a time. Southern Italy is home to a remarkable diversity of grape varieties, each closely tied to its region: Tintilia in Molise, Fiano in Campania, Primitivo in Puglia, Aglianico in Basilicata and Gaglioppo in Calabria. Explore the wines of Southern Italy and discover a diverse range of expressions, from powerful, structured reds to mineral-driven, aromatic whites. Which region are you starting with? Tell us in the comments. @italiancrafted #ItalianCrafted #ExtraordinaryItalianTaste #MadeInItaly #ItalianWine #TasteOfItaly
Oct 30, 2026 · Instagram
More Grüner, please! 🍷🇦🇹Straight from Austria’s Kamptal region @laurenzv.wine is all about one grape: Grüner Veltliner! We caught up with co-founder Dieter Huebler to talk about what makes Grüner special, how to pronounce it, and some unexpected food pairings. #GrunerVeltliner #LaurenzV #AustrianWine #WineInterview #WineCom
Oct 26, 2026 · Instagram
🍇 From vine to wine: celebrating another Italian harvest season in Italy 🇮🇹 Every harvest tells a story. In Italy, “vendemmia” typically runs from late summer through autumn, with timing varying by region, grape variety, and weather. Early-ripening grapes are often picked first, while varieties like Nebbiolo and Aglianico can remain on the vine into October or later. 🍷 Did you know? Harvest timing helps shape a wine’s character. Grapes picked earlier tend to retain more acidity, while longer ripening can lead to greater sugar levels and riper flavors. Which Italian wine are you opening to celebrate this year’s harvest? Tell us in the comments, then discover Italian wines through the link in our bio and stories. #ItalianCrafted #ExtraordinaryItalianTaste #MadeInItaly #ItalianWine #TasteOfItaly Vendemmia2026 @italiancrafted
Oct 15, 2026 · Instagram
Pumpkin season is officially in the wine chat. 🎃🍷 From creamy pumpkin soup to sweet pumpkin pie, there’s a wine for every fall craving. 🍂 Which pairing are you trying first? #WineCom #WinePairing #PumpkinSeason #FallFlavors #WineLovers
Oct 12, 2026 · Instagram
The seasons change. The mood changes. The wine stays. 🍷🍂🎃 #WineCom #OctoberMood #FallWine #WineLovers #Fall
Sep 30, 2026 · Instagram
While the 2026 vintage is still being harvested, the 2025 vintage is ready to pour. 🍷 Crisp whites, fresh rosés, and light reds from New Zealand, France, Italy, and beyond—all under $30. Shop the 2025 vintage and find your next bottle. #WineCom #2025Vintage #WineHarvest #WineLovers #WineUnder30
Sep 29, 2026 · Instagram
Fall is Zinfandel season. 🍂🍷 Screenshot to see which bottle you get. 👀 #Zinfandel #CaliforniaWine #FallWines #WineLovers #WineCom
Sep 24, 2026 · Instagram
What’s your wine profile? 🍷 Take the Wine.com quiz to discover the flavors and styles that match your taste, explore wines you’ll love, and unlock exclusive benefits along the way! #WineCom #WineQuiz #WineLovers #WineDiscovery #FindYourWine
Sep 22, 2026 · Instagram
Fridge, stocked. Bottle, chosen. Lucci is @roccofridge ’s September Drink of the Month. Order The Classic Fridge and we’ll send you a bottle of @luccilambrusco with the help from our friends at @wine_com Get yours while you can.
Sep 19, 2026 · Instagram
So, what does “Nolite timere, ego vobiscum sum” really mean? Cesare Benvenuto, fifth generation of @piocesare1881 tells the story 🍷 #PioCesare #Barolo #Piemonte #ItalianWine #WineCom
Sep 18, 2026 · Instagram
French whites, endless possibilities. 🇫🇷🥂 From crisp Picpoul and aromatic Riesling to classic Chardonnay, Chenin Blanc, and Sauvignon Blanc, France brings remarkable range to the glass without stretching the budget. Featured bottles: Les Perrières Vouvray — Alain & Christophe Le Capitaine Mouton Cadet x Nathan Sauvignon Blanc Joseph Drouhin Saint-Véran Mélanie Pfister Berg Riesling Jadix Picpoul de Pinet Explore standout French whites under $30 #Wine #FrenchWine #WhiteWine #WineLovers #WineDotCom
Sep 16, 2026 · Instagram
Tried, tested, and approved. 🌸🍷 #Rosé #RoséAllDay #WineLovers #WineCom
Sep 13, 2026 · Instagram