What did West Marine do on Black Friday?
On November 28, 2025, West Marine ran up to 50% off sitewide, via "Discount." Independently captured from westmarine.com — not aggregator copy.
The offer on the day
WESTMARINE.COM
Homepage · captured Nov 30, 2025
Up to 50%
50%
Depth on the day
Depth on the day
50%
▲ +21 pts · vs its active-promo avg
Vs discounters
+6 pts
▲ above avg · 44% among discounters
- Headline offer
- Up to 50%
- Mechanic
- Discount
- Scope
- Sitewide
- Where it ran
- online, in-store, app
- Eligible categories
- Not specified
- Shipping
- —
What ran on each channel
3 channelsWhat West Marine ran across channels around Black Friday — homepage, email, paid media and social, captured from the Black Friday window.
West Marine homepage updates
West Marine homepage updates capture
Captured Nov 30, 2025.
West Marine on email
Hurry! Only Hours Left for Black Friday
Captured Nov 30, 2025.
West Marine on social
Full throttle on BLACK FRIDAY DEALS ⚓️ You’ve only seen the surface here. Head to your local West Marine or shop online to access deals on everything from electronics, gear, accessories, and more! 🤿 Link in bio 🔗
Captured Nov 28, 2025.
Wholesale and marketplace assets withheld
West Marine's competitive set
Benchmark on the same fieldsWest Marine’s closest competitors, ranked by how directly each one competes for the same shoppers. Some are tracked in depth on their own ShopVision profile — open those to read the full record; every competitor’s figures stay blurred until you sign in to compare the set.
Defender Marinedefender.com
Wholesale Marinewholesalemarine.com
Fisheries Supplyfisheriessupply.com
Go2marinego2marine.com
Match scores rank how directly each brand competes for the same shoppers. Sign in to compare the whole set on these fields, side by side.
West Marine on prior Black Fridays
1 year trackedThe same single day measurement, every year we have captured West Marine.
What teams ask about Black Friday 2025
Answered from our data- Does West Marine offer Black Friday discounts?
- Yes — on November 28, 2025, West Marine ran Up to 50%.
- How deep was West Marine's Black Friday discount?
- West Marine's peak Black Friday 2025 discount was 50%. — 6 points deeper than the average among brands that discounted that day.
- What promotional mechanic did West Marine use for Black Friday?
- West Marine ran Black Friday 2025 as "Discount."
- Was West Marine's Black Friday discount sitewide or limited to select items?
- West Marine's Black Friday 2025 discount was sitewide.
- Is West Marine's Black Friday discount deeper than last year?
- ShopVision does not have both years' peak depths captured to compare.
- Which channels did West Marine use for Black Friday?
- West Marine's Black Friday 2025 offer was eligible on: online, in-store, app.