West Marine’s marketing, tracked daily.
The latest creative West Marine puts in front of shoppers — homepage, email, social and sms — captured on the day each one changed.
Latest creative
As of November 9, 2026
Email
Need an Outboard? We've Got You.
Nov 9, 2026

Social
YoutubeIn this episode, we change the lower unit oil on a Mercury Black Max 2-stroke, 6-cylinder outboard. The process is similar for most other outboard, but the fill/drain screw and vent screw may be in a different location than on this motor. When the job is done, you can take your old gear oil to most auto parts store or your local hazmat disposal facility so it can be disposed of responsibly. To complete this project, you will need the following tools and products: A screwdriver https://www.westmarine.com/hand-tools/?utm_source=YouTube&utm_medium=scorg&utm_campaign=botw_ep_9 A gear lube pump https://www.westmarine.com/seaflo-marine-seaflo-gear-oil-lube-pump-quart-bottle-pump-24193682.html?utm_source=YouTube&utm_medium=scorg&utm_campaign=botw_ep_9 Fresh gear lube https://www.westmarine.com/lubricant-oil/?utm_source=YouTube&utm_medium=scorg&utm_campaign=botw_ep_9
Nov 6, 2026
What we track on West Marine
ShopVision captures the public marketing we see from West Marine every day and classifies each asset by channel. This page shows the most recent creative from each; signing in opens the full archive, filtered by channel, storefront and date.
- Coverage
- 1 storefront · US
- Monitoring
- 4 channels · daily capture
- Refresh
- Daily. Records publish on a three-day lag, so this page runs to November 9, 2026.
- Data types
- HomepageEmailSocialSMS
- Dataset
- Live
Which channels does West Marine use?
All channelsEmail is West Marine's most-used channel. Jump to a channel below, or read straight down.
West Marine homepage updates
99 capturedCadence
~14/ wk
Last 30 days
60
▲ 107%· vs prior 30d
West Marine on email
115 capturedCadence
~8.6/ wk
Last 30 days
37
▲ 3%· vs prior 30d

Need an Outboard? We've Got You.
Nov 9, 2026

Check Off Your Gear. Get On the Water
Nov 8, 2026

The Gear You Need to Keep Your Season Going
Nov 7, 2026

Start Your Weekend Early. We Won't Snitch.
Nov 6, 2026

The Gifts Boaters Want are Here
Nov 5, 2026

Up to $125 Mail-In Rebate on ACR and Ocean Signals Rescue Beacons!
Nov 4, 2026

Up to $2,600 Off Simrad Electronics!
Nov 3, 2026

Are You Sure Your Batteries are Charged?
Nov 2, 2026

HUGE Savings on Offshore Inflatable Life Jackets!
Nov 1, 2026

Clearance is Calling. Pick Up.
Oct 31, 2026

20% Off All West Marine Go-Anywhere Seats!
Oct 30, 2026

Buy Any Orion Flare or Signal Kit, Get 15% Off the Rest of Your Order
Oct 29, 2026
West Marine on sms
1 capturedCadence
~0.2/ wk
Last 30 days
1
New· vs prior 30d
Promotional history, record by record
118 records · latest 5 shown113 more offers sit before Nov 8, 2026
The free view shows the most recent records. Sign up for the full history, filtered by channel, depth, storefront, and date.
West Marine's competitive set
Benchmark on the same fieldsWest Marine’s closest competitors, ranked by how directly each one competes for the same shoppers. Some are tracked in depth on their own ShopVision profile — open those to read the full record; every competitor’s figures stay blurred until you sign in to compare the set.
Match scores rank how directly each brand competes for the same shoppers. Sign in to compare the whole set on these fields, side by side.
West Marine on social
59 capturedCadence
~2.8/ wk
Last 30 days
12
▼ 37%· vs prior 30d
Top platform
Facebook
In this episode, we change the lower unit oil on a Mercury Black Max 2-stroke, 6-cylinder outboard. The process is similar for most other outboard, but the fill/drain screw and vent screw may be in a different location than on this motor. When the job is done, you can take your old gear oil to most auto parts store or your local hazmat disposal facility so it can be disposed of responsibly. To complete this project, you will need the following tools and products: A screwdriver https://www.westmarine.com/hand-tools/?utm_source=YouTube&utm_medium=scorg&utm_campaign=botw_ep_9 A gear lube pump https://www.westmarine.com/seaflo-marine-seaflo-gear-oil-lube-pump-quart-bottle-pump-24193682.html?utm_source=YouTube&utm_medium=scorg&utm_campaign=botw_ep_9 Fresh gear lube https://www.westmarine.com/lubricant-oil/?utm_source=YouTube&utm_medium=scorg&utm_campaign=botw_ep_9
Nov 6, 2026 · Youtube
Weekend Plans? We've got them. Fort Lauderdale International Boat Show all weekend long! Park free and hop on our complimentary shuttle at West Marine Fort Lauderdale. Plus, enjoy in store giveaways, special deals, refreshments, and more! See you soon!
Oct 31, 2026 · Facebook
🚨 Extra 25% Off SALE this weekend! 🚨 Swing by your local West Marine and score an EXTRA 25% OFF thousands of already marked down items. Your weekend plans just got a whole lot better!
Oct 30, 2026 · Facebook
How to park for FREE at the Fort Lauderdale Boat Show Parking courtesy of @westmarine Park FREE at West Marine Fort Lauderdale, enjoy exclusive event coupons, giveaways and refreshments, then hop on a complimentary shuttle to Bahia Mar or Convention Center. Less time parking, more time enjoying the show! #Westmarine #BoatShow #FLIBS #Boating
Oct 29, 2026 · Instagram
Oct 27, 2026 · Facebook
Park free at West Marine and get a ride to Fort Lauderdale International Boat Show! Shuttles run an hour before and after the show 10/28 - 10/31. DM us for details. See you at the show!
Oct 23, 2026 · Facebook
It can seem daunting doing your own outboard service... But if you check your owner’s manual for what to inspect or replace at your hour interval, then grab the right supplies from @westmarine, it can be pretty simple! Recommend Supplies: - OEM Maintenance Kit - OEM fluids - Mechanics tools - Spark plug socket - Needle nose pliers - Lower unit gear oil pump - Prop wrench - Marine grease - T-9 for corrosion protection p.s. YouTube academy is a thing
Oct 21, 2026 · Instagram
Trolling motor or push pole?
Oct 20, 2026 · Facebook
🌪️⚓️ ¡La tormenta pasó, pero tu bote podría no estar listo para salir! Antes de regresar al agua, revisa cabos, defensas, baterías, bomba de achique, casco, hélices y equipo de seguridad. Una inspección después de una tormenta o huracán puede evitarte problemas mayores. 📋 Comenta CHECKLIST y te envío GRATIS mi guía bilingüe de inspección postormenta, con recomendaciones de artículos que puedes conseguir en @westmarine. 🇺🇸 The storm may be over, but is your boat ready? Before heading back out, check your dock lines, fenders, batteries, bilge pump, hull, propellers, and safety gear. 📋 Comment CHECKLIST to get my FREE bilingual post-storm boat inspection guide, including recommended gear from @westmarine. 📌 ¡Guárdalo y compártelo! / Save & share! #CapitanaVeronica #WestMarine #BoatingSafety #BoatMaintenance #HurricanePreparedness SeguridadNautica PuertoRicoBoating
Oct 12, 2026 · Instagram
The weather has been awful lately so it’s the perfect time to grab Fowl Weather Gear at @westmarine Winter is around the corner, so the winds and waves will only get worse! #westmarine #fishinggear #badweather #boating
Oct 9, 2026 · Instagram
Oct 2, 2026 · Facebook
She may only be 18ft, but why not protect her like it’s a 80 footer #westmarinepartner #dockndine #beavertailskiffs #skifflife
Sep 29, 2026 · Instagram