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BF2025
All brands on Black Friday

What did Wegmans do on Black Friday?

Wegmans's Black Friday 2025 record, as captured on November 28, 2025. Independently captured from wegmans.com — not aggregator copy.

The offer on the day

WEGMANS.COM

Homepage · captured Nov 30, 2025

zero service fees

Headline offer
zero service fees
Mechanic
Discount
Scope
Select
Where it ran
Eligible categories
grocery
Shipping

What ran on each channel

3 channels

What Wegmans ran across channels around Black Friday — homepage, email, paid media and social, captured from the Black Friday window.

Wegmans homepage updates

Wegmans homepage updates capture

Captured Nov 30, 2025.

Wegmans on paid media

Wegmans on paid media capture

Captured Nov 29, 2025.

Wegmans on social

Our Slow-Cooked Mediterranean Chicken Stew is a customer favorite and perfect​ for busy fall weeknights. It’s full of flavor from tender chicken thighs, mirepoix,​ fresh greens, and more. Just set it and forget it, then come home to a cozy bowl​ of stew—and a kitchen that smells amazing, too!​⁣ ⁣ ---​⁣ ⁣ Featured Recipe: Slow-Cooked Mediterranean Chicken Stew​⁣ Ingredients:​⁣ 1 jar (24 oz) Italian Classics Grandma's Pomodoro Sauce​⁣ 1 container (32 oz) Wegmans Organic Chicken Broth​⁣ 1/2 Tbsp Wegmans Organic Italian Seasoning​⁣ 1 Tbsp salt ​⁣ 1 tsp black pepper​⁣ 2 Wegmans Organic Bay Leaf​⁣ 1 pkg (1 lb) Wegmans Campari Cocktail Tomatoes, stems removed, halved lengthwise​⁣ 5 cloves garlic, peeled, thinly sliced​⁣ 1 can (15.5 oz) Wegmans Tuscan Cannellini Beans & Sauce​⁣ 1 container (14 oz) Wegmans Large Cut Mirepoix (Produce Dept)​⁣ 1 1/2 lbs Wegmans Boneless Skinless Chicken Thighs, cut in 2-inch cubes​⁣ 1 pkg (10 oz) Wegmans Organic Tuscan Kale​⁣ Wegmans Organic Extra Virgin Olive Oil, for garnish​⁣ Optional: Italian Classics Grated Parmigiano Reggiano (Cheese Shop), for garnish​⁣ Directions:​⁣ Add sauce, broth, Italian seasoning, salt, pepper, bay leaves, tomatoes, garlic, beans, mirepoix,​ and chicken to 6–8 qt slow cooker.​⁣ Cover; cook on HIGH 4–5 hours or LOW 8–9 hours.​⁣ Discard bay leaves. Fold in kale; replace lid. Warm 5 min; stir. Season with salt and pepper.​⁣ Garnish each serving with extra virgin olive oil.​⁣ Optional: Garnish with grated cheese.​

Captured Nov 30, 2025.

Wholesale and marketplace assets withheld

Wegmans's competitive set

Benchmark on the same fields

Wegmans’s closest competitors, ranked by how directly each one competes for the same shoppers. Some are tracked in depth on their own ShopVision profile — open those to read the full record; every competitor’s figures stay blurred until you sign in to compare the set.

BrandAvg discount depthDeepest offerChannels trackedMatch
WegmansWegmans
67%
100%
4
This page
Publix Super MarketsPublix Super Marketspublix.com
95
Whole Foods MarketWhole Foods Marketwholefoodsmarket.com
94
Giant EagleGiant Eaglegianteagle.com
92
Harris TeeterHarris Teeterharristeeter.com
90

Match scores rank how directly each brand competes for the same shoppers. Sign in to compare the whole set on these fields, side by side.

Wegmans on prior Black Fridays

1 year tracked

The same single day measurement, every year we have captured Wegmans.

YearHeadline offerDepth
2025zero service fees

What teams ask about Black Friday 2025

Answered from our data
Does Wegmans offer Black Friday discounts?
Yes — on November 28, 2025, Wegmans ran zero service fees.
How deep was Wegmans's Black Friday discount?
No discount depth was captured for Wegmans on November 28, 2025.
What promotional mechanic did Wegmans use for Black Friday?
Wegmans ran Black Friday 2025 as "Discount."
Was Wegmans's Black Friday discount sitewide or limited to select items?
Wegmans's Black Friday 2025 discount was on select items.
Is Wegmans's Black Friday discount deeper than last year?
ShopVision does not have both years' peak depths captured to compare.
Which channels did Wegmans use for Black Friday?
The channels Wegmans's Black Friday offer ran on were not captured.