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Universal Standard
universalstandard.com ↗
BF2025
All brands on Black Friday

What did Universal Standard do on Black Friday?

On November 28, 2025, Universal Standard ran up to 65% off sitewide, via "Discount." Independently captured from universalstandard.com — not aggregator copy.

The offer on the day

UNIVERSALSTANDARD.COM

Homepage · captured Nov 30, 2025

50% - 65% OFF

65%

Depth on the day

Depth on the day

65%

▲ +11.9 pts · vs its active-promo avg

Vs discounters

+21 pts

▲ above avg · 44% among discounters

Headline offer
50% - 65% OFF
Mechanic
Discount
Scope
Sitewide
Where it ran
online, in-store, app
Eligible categories
Not specified
Shipping
—

What ran on each channel

4 channels

What Universal Standard ran across channels around Black Friday — homepage, email, paid media and social, captured from the Black Friday window.

Universal Standard homepage updates

Universal Standard homepage updates capture

Captured Nov 30, 2025.

Universal Standard on email

Stack 20% OFF 40-65% OFF (yes, seriously)

Captured Nov 30, 2025.

Universal Standard on paid media

Universal Standard Inc.

Captured Nov 29, 2025.

Universal Standard on social

BLACK FRIDAY IS HERE! And everything (yes, everything 🤩) is on sale Shop 40% off sitewide now until 12/3 in all sizes 00-40 ✨

Captured Nov 30, 2025.

Wholesale and marketplace assets withheld

Universal Standard's competitive set

Benchmark on the same fields

Universal Standard’s closest competitors, ranked by how directly each one competes for the same shoppers. Some are tracked in depth on their own ShopVision profile — open those to read the full record; every competitor’s figures stay blurred until you sign in to compare the set.

BrandAvg discount depthDeepest offerChannels trackedMatch
Universal StandardUniversal Standard
53%
100%
5
This page
EloquiiEloquiieloquii.com
95
Open profile →
Dia & CoDia & Codia.com
90
DIA Custom PrintsDIA Custom Printscustomprints.dia.org
90
Lane BryantLane Bryantlanebryant.com
88
Open profile →
See ROSE GoSee ROSE Goseerosego.com
85
AnthropologieAnthropologieanthropologie.com
82
Open profile →

Match scores rank how directly each brand competes for the same shoppers. Sign in to compare the whole set on these fields, side by side.

Universal Standard on prior Black Fridays

1 year tracked

The same single day measurement, every year we have captured Universal Standard.

YearHeadline offerDepth
202550% - 65% OFF65%

What teams ask about Black Friday 2025

Answered from our data
Does Universal Standard offer Black Friday discounts?
Yes — on November 28, 2025, Universal Standard ran 50% - 65% OFF.
How deep was Universal Standard's Black Friday discount?
Universal Standard's peak Black Friday 2025 discount was 65%. — 21 points deeper than the average among brands that discounted that day.
What promotional mechanic did Universal Standard use for Black Friday?
Universal Standard ran Black Friday 2025 as "Discount."
Was Universal Standard's Black Friday discount sitewide or limited to select items?
Universal Standard's Black Friday 2025 discount was sitewide.
Is Universal Standard's Black Friday discount deeper than last year?
ShopVision does not have both years' peak depths captured to compare.
Which channels did Universal Standard use for Black Friday?
Universal Standard's Black Friday 2025 offer was eligible on: online, in-store, app.