Universal Standard’s marketing, tracked daily.
The latest creative Universal Standard puts in front of shoppers — homepage, email, paid media, social and sms — captured on the day each one changed.
What we track on Universal Standard
ShopVision captures the public marketing we see from Universal Standard every day and classifies each asset by channel. This page shows the most recent creative from each; signing in opens the full archive, filtered by channel, storefront and date.
- Coverage
- 1 storefront · US
- Monitoring
- 5 channels · daily capture
- Refresh
- Daily. Records publish on a three-day lag, so this page runs to November 9, 2026.
- Data types
- HomepageEmailPaid mediaSocialSMS
- Dataset
- Live
Which channels does Universal Standard use?
All channelsPaid media is Universal Standard's most-used channel. Jump to a channel below, or read straight down.
Universal Standard homepage updates
86 capturedCadence
~7.0/ wk
Last 30 days
30
—· vs prior 30d
Universal Standard on email
190 capturedCadence
~20/ wk
Last 30 days
86

My promise: these dresses + blazers won't get cheaper this month
Nov 9, 2026

My capsule cheat sheet (steal it)
Nov 8, 2026

Shhhh amazing deals this way
Nov 7, 2026

The NEW Sweaters everyone will ask about
Nov 6, 2026

$79 blazers: mix 4+ Build Your Wardrobe styles
Nov 5, 2026

Corduroy, but make it the whole outfit
Nov 4, 2026

Tailoring you can mix, match and actually live in
Nov 3, 2026

Your fall forecast: cozy with a chance of compliments.
Nov 2, 2026

OPEN FOR A TREAT!
Nov 1, 2026

All treats. $31 tricks.
Oct 31, 2026

Scary Big Savings. (Like…up to 88% OFF BIG)
Oct 30, 2026

Soft spot for flannel? Same.
Oct 29, 2026
Universal Standard on paid media
400 capturedCadence
~42/ wk
Last 30 days
179
Top platform
Meta

Your Vibe Has a Jean
Nov 9, 2026 · Meta

Nov 6, 2026 · Meta

Barrel Leg, Cuffed Cool
Nov 3, 2026 · Meta

Stop Looking. Start Wearing. Every style in sizes 00-40.
Nov 2, 2026 · Meta

The Frost Finder: Which Coat Are You?
Oct 30, 2026 · Meta

The Gold Standard Uniform
Oct 27, 2026 · Meta

Minneapolis Sample Sale
Oct 26, 2026 · Meta

Fall, in Flannel Form
Oct 22, 2026 · Meta

Sheer Genius
Oct 21, 2026 · Meta

Oct 20, 2026 · Meta

Checking all the right boxes. Literally.
Oct 18, 2026 · Meta

The It-Girl Cardigan
Oct 16, 2026 · Meta
Universal Standard on sms
53 capturedCadence
~4.4/ wk
Last 30 days
19
▼ 5%· vs prior 30d
Promotional history, record by record
78 records · latest 5 shown73 more offers sit before Nov 6, 2026
The free view shows the most recent records. Sign up for the full history, filtered by channel, depth, storefront, and date.
Universal Standard's competitive set
Benchmark on the same fieldsUniversal Standard’s closest competitors, ranked by how directly each one competes for the same shoppers. Some are tracked in depth on their own ShopVision profile — open those to read the full record; every competitor’s figures stay blurred until you sign in to compare the set.
Match scores rank how directly each brand competes for the same shoppers. Sign in to compare the whole set on these fields, side by side.
Universal Standard on social
31 capturedCadence
~3.3/ wk
Last 30 days
14
▲ 56%· vs prior 30d
Top platform
Facebook
Nov 5, 2026 · Facebook
It’s all in the layers🍁🍂 Ft. the Soft Spun Polo Sweater in Autumnal Red, Cigarette Ponte Pants in British Plaid, CloudRib Turtleneck, and the Freya Trench Coat
Nov 2, 2026 · Facebook
Finally sweater (and denim) weather 🥰🍁☕️👖 VC: Morgan Rudge
Oct 30, 2026 · Facebook
GIVEAWAY ✨What do Universal Standard and @naturalizer have in common? We both believe fashion is for all, and we both can’t get enough of Lauren Chan 🫶 To celebrate the launch of US x Lauren Chan, we’re joining forces with Naturalizer to dress you from head to toe. One lucky winner will receive a complete look from the US x Lauren Chan collection and a free pair of Naturalizer shoes! HOW TO ENTER: -Like this post 🖤 -Follow both @universalstandard and @naturalizer 👠 -Tag the friend you’re celebrating with this season 🥂 Terms and conditions apply (https://www.universalstandard.com/pages/us-x-naturalizer-giveaway-october-2026)
Oct 28, 2026 · Instagram
What’s LAUREN CHAN ‘s holiday dressing non-negotiable? That it fits everyone and we can’t help but agree 🙌 Come with US on the set of our Holiday Collection shoot with Lauren Chan, where we chat all things inspiration, the pieces she can’t choose between and the details she was determined to get right ✨
Oct 23, 2026 · Facebook
Holiday dressing that fits every body and every plan 🥂 Introducing the Universal Standard x Lauren Chan Holiday Collection 🖤 We teamed up with Lauren Chan on a collection full of tux tailoring, sheer chiffon, fluid cupro, faux leather and just enough faux fur to make an entrance. Mostly black. Fully intentional. Made for every party you’re going to and every one you’ll skip for the couch. All in our signature fit, sizes 00–40.
Oct 22, 2026 · Facebook
We’ll just leave this here 👀🤭✨
Oct 21, 2026 · Facebook
Your fall wardrobe called, and it’s craving ~color~ On this episode of Trend Translation, we’re pulling the season’s boldest trend straight from your feed and styling it for real life, with three looks that prove fall is so much more than black and beige. Which combo are you wearing first? ❤️🤎🩵💚🩷🩶
Oct 20, 2026 · Facebook
Why is the only answer to size fluctuation a whole new wardrobe? 🤔 We asked ourselves the same thing, and that’s how Fit Liberty was created. For ten years, it’s let you exchange your favorite US pieces for a new size, completely free, if your size changes within a year of purchase. Your body is allowed to change. Your closet shouldn’t have to start over every time it does. (P.S. the whole collection is 40% off right now 🤗)
Oct 16, 2026 · Facebook
US (x Abisola) on YOU 🤩 ft Sydney Citrus in the US x Abisola Ponte Pencil Skirt and US x Abisola Polo Sweater 🍸 Morgan Rudge in the US x Abisola Polo Sweater 💗 Cara in the US x Abisola Ponte Blazer 🍃 Alison Gary | GenX style over 40 in the US x Abisola Faux Suede Skirt☕️
Oct 5, 2026 · Facebook
just a little something from US 💌 We’ve been so overwhelmed by all the love for our collection with @abimarvel and wanted to thank the people who make what we do possible: you! We sent a handful of our team’s faves from the collection to some very special customers as a little thank you for your continued support. We’re so grateful to be able to keep doing what we love, making fashion more inclusive, and we couldn’t do it without you 🫶 Xoxo Team Universal Standard
Sep 30, 2026 · Facebook
Sep 24, 2026 · Facebook