What did The Citizenry do on Black Friday?
On November 28, 2025, The Citizenry ran up to 25% off on select items, via "Discount." Independently captured from the-citizenry.com — not aggregator copy.
The offer on the day
THE-CITIZENRY.COM
Homepage · captured Nov 30, 2025
25% Off
25%
Depth on the day
Depth on the day
25%
▼ -28.5 pts · vs its active-promo avg
Vs discounters
-19 pts
▼ below avg · 44% among discounters
- Headline offer
- 25% Off
- Mechanic
- Discount
- Scope
- Select
- Where it ran
- online, app, in-store
- Eligible categories
- RUGS
- Shipping
- —
What ran on each channel
4 channelsWhat The Citizenry ran across channels around Black Friday — homepage, email, paid media and social, captured from the Black Friday window.
The Citizenry homepage updates
The Citizenry homepage updates capture
Captured Nov 30, 2025.
The Citizenry on email
Don't miss our best sale ever
Captured Nov 30, 2025.
The Citizenry on paid media
The Citizenry on paid media capture
Captured Nov 27, 2025.
The Citizenry on social
Wrap them in everyday luxury. Loomed in Turkey from 100% organic cotton, our Mara Waffle Towels bring spa-level softness to any bathroom. Lightweight, breathable, and beautifully textured, each towel is crafted with a low-profile waffle weave for an airy, absorbent feel. Oeko-Tex® and GOTS certified, they’re a thoughtful gift for anyone craving slow mornings and soothing rituals.
Captured Nov 30, 2025.
Wholesale and marketplace assets withheld
The Citizenry's competitive set
Benchmark on the same fieldsThe Citizenry’s closest competitors, ranked by how directly each one competes for the same shoppers. Some are tracked in depth on their own ShopVision profile — open those to read the full record; every competitor’s figures stay blurred until you sign in to compare the set.
Coyuchicoyuchi.com
VivaTerravivaterra.com
West Elmwestelm.comMatch scores rank how directly each brand competes for the same shoppers. Sign in to compare the whole set on these fields, side by side.
The Citizenry on prior Black Fridays
1 year trackedThe same single day measurement, every year we have captured The Citizenry.
What teams ask about Black Friday 2025
Answered from our data- Does The Citizenry offer Black Friday discounts?
- Yes — on November 28, 2025, The Citizenry ran 25% Off.
- How deep was The Citizenry's Black Friday discount?
- The Citizenry's peak Black Friday 2025 discount was 25%. — 19 points shallower than the average among brands that discounted that day.
- What promotional mechanic did The Citizenry use for Black Friday?
- The Citizenry ran Black Friday 2025 as "Discount."
- Was The Citizenry's Black Friday discount sitewide or limited to select items?
- The Citizenry's Black Friday 2025 discount was on select items.
- Is The Citizenry's Black Friday discount deeper than last year?
- ShopVision does not have both years' peak depths captured to compare.
- Which channels did The Citizenry use for Black Friday?
- The Citizenry's Black Friday 2025 offer was eligible on: online, app, in-store.