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Soma
soma.com ↗

Soma’s marketing, tracked daily.

The latest creative Soma puts in front of shoppers — homepage, email, paid media and social — captured on the day each one changed.

What we track on Soma

ShopVision captures the public marketing we see from Soma every day and classifies each asset by channel. This page shows the most recent creative from each; signing in opens the full archive, filtered by channel, storefront and date.

Coverage
1 storefront · US
Monitoring
4 channels · daily capture
Refresh
Daily. Records publish on a three-day lag, so this page runs to September 3, 2026.
Data types
HomepageEmailPaid mediaSocial
Dataset
Live

Which channels does Soma use?

All channels

Paid media is Soma's most-used channel. Jump to a channel below, or read straight down.

Soma homepage updates

88 captured
Cadence
~7.0/ wk
Last 30 days
30
—· vs prior 30d

Soma on email

142 captured
Cadence
~25/ wk
Last 30 days
109
▲ 230%· vs prior 30d

Soma on social

7 captured
Cadence
~0.9/ wk
Last 30 days
4
Top platform
YouTube

Promotional history, record by record

818 records · latest 5 shown
CapturedChannelOfferDepth
Sep 3, 2026email7.5% back in rewardsLoyalty Points
Sep 3, 2026website25% Off Select PajamasDiscount
Sep 3, 2026emailSweepstakes to win a spa weekend getawayPrize Draw
Sep 3, 2026email15% Off Email Sign-UpDiscount
Sep 2, 2026websiteBuy 3, Get 2 Free PantiesDiscount

813 more offers sit before Sep 2, 2026

The free view shows the most recent records. Sign up for the full history, filtered by channel, depth, storefront, and date.

Soma's competitive set

Benchmark on the same fields

Soma’s closest competitors, ranked by how directly each one competes for the same shoppers. Some are tracked in depth on their own ShopVision profile — open those to read the full record; every competitor’s figures stay blurred until you sign in to compare the set.

BrandAvg discount depthDeepest offerChannels trackedMatch
SomaSoma
39%
100%
4
This page
Victorias SecretVictorias Secretvictoriassecret.com
98
Open profile →
ThirdLoveThirdLovethirdlove.com
95
Open profile →
Bare NecessitiesBare Necessitiesbarenecessities.com
94
Open profile →
AerieAerieaerie.com
92
Open profile →
SKIMSSKIMSskims.com
90
Open profile →
HerRoomHerRoomherroom.com
90

Match scores rank how directly each brand competes for the same shoppers. Sign in to compare the whole set on these fields, side by side.