Sleep Number’s marketing, tracked daily.

The latest creative Sleep Number puts in front of shoppers — homepage, email, paid media and social — captured on the day each one changed.

Latest creative

As of September 25, 2026

Email
8 In 10 Experienced Less Pain* 😅
Sep 24, 2026
Social
Instagram
#SleepNumberPartner Do you prefer a firm or soft mattress? Hubs and I found out we need complete opposite mattresses especially during this pregnancy… which was impossible to manage until we found the @sleepnumber ComfortNextTM mattress! This pregnancy I’ve been TOSSING and TURNING as well as waking up HOT. I have been so frustrated and was so excited to try these mattresses out. The Sleep Number® in-store experience showed Blake’s Sleep Number® setting is 70 and mine is 30! You can tell in our faces how shook we were 🤣 Highly recommend you try out their iconic Sleep Number® in-store experience and check out my link in bio and use code NICOLE150 for $150 off select mattresses! #sleepnumber #ad #comfortnext
Sep 25, 2026

What we track on Sleep Number

ShopVision captures the public marketing we see from Sleep Number every day and classifies each asset by channel. This page shows the most recent creative from each; signing in opens the full archive, filtered by channel, storefront and date.

Coverage: 1 storefront · US
Monitoring: 4 channels · daily capture
Refresh: Daily. Records publish on a three-day lag, so this page runs to September 25, 2026.
Data types: HomepageEmailPaid mediaSocial
Dataset: Live

Which channels does Sleep Number use?

All channels

Paid media is Sleep Number's most-used channel. Jump to a channel below, or read straight down.

Paid media400
Homepage171
Email65
Social38

Sleep Number homepage updates

171 captured

Cadence

~13/ wk

Last 30 days

Sleep Number on email

65 captured

Cadence

~7.2/ wk

Last 30 days

▲ 41%· vs prior 30d

Sleep Number on paid media

400 captured

Cadence

~51/ wk

Last 30 days

217

Top platform

Google

Promotional history, record by record

516 records · latest 5 shown

CapturedChannelOfferDepth

Sep 25, 2026websiteAll Mattresses On SaleDiscount

Sep 25, 2026websiteLabor Day SaleDiscount

Sep 24, 2026emailPillows: BOGO 50% OffDiscount

Sep 24, 2026websiteComfortNext™Discount

Sep 24, 2026websiteClimate™Discount

511 more offers sit before Sep 24, 2026

The free view shows the most recent records. Sign up for the full history, filtered by channel, depth, storefront, and date.

Sleep Number's competitive set

Benchmark on the same fields

Sleep Number’s closest competitors, ranked by how directly each one competes for the same shoppers. Some are tracked in depth on their own ShopVision profile — open those to read the full record; every competitor’s figures stay blurred until you sign in to compare the set.

BrandAvg discount depthDeepest offerChannels trackedMatch

Sleep Number

26%

50%

This page