What did Sitka Gear do on Black Friday?
On November 28, 2025, Sitka Gear ran up to 50% off on select items, via "Sale: Select Products." Independently captured from sitkagear.com — not aggregator copy.
The offer on the day
SITKAGEAR.COM
Homepage · captured Nov 30, 2025
25–50% off on Footwear & select gear
50%
Depth on the day
Depth on the day
50%
—
Vs discounters
+7 pts
▲ above avg · 43% among discounters
- Headline offer
- 25–50% off on Footwear & select gear
- Mechanic
- Sale: Select Products
- Scope
- Select
- Where it ran
- online, in-store
- Eligible categories
- Footwear, select gear
- Shipping
- —
What ran on each channel
4 channelsWhat Sitka Gear ran across channels around Black Friday — homepage, email, paid media and social, captured from the Black Friday window.
Sitka Gear homepage updates
Sitka Gear homepage updates capture
Captured Nov 30, 2025.
Sitka Gear on email
50% Off an All-Season Essential for Black Friday
Captured Nov 30, 2025.
Sitka Gear on paid media
Shop the Open Season Event
Captured Nov 29, 2025.
Sitka Gear on social
Life below zero. Bad weather isn’t something to endure. It’s what makes the hunt worth it. Photos: @tkelleyphoto #sitkagear
Captured Nov 28, 2025.
Wholesale and marketplace assets withheld
Sitka Gear's competitive set
Benchmark on the same fieldsSitka Gear’s closest competitors, ranked by how directly each one competes for the same shoppers. Some are tracked in depth on their own ShopVision profile — open those to read the full record; every competitor’s figures stay blurred until you sign in to compare the set.
First Litefirstlite.com
Stone Glacierstoneglacier.com
FORLOHforloh.com
Chêne Gear®chenegear.com
Pnuma Outdoorspnumaoutdoors.comMatch scores rank how directly each brand competes for the same shoppers. Sign in to compare the whole set on these fields, side by side.
Sitka Gear on prior Black Fridays
1 year trackedThe same single day measurement, every year we have captured Sitka Gear.
What teams ask about Black Friday 2025
Answered from our data- Does Sitka Gear offer Black Friday discounts?
- Yes — on November 28, 2025, Sitka Gear ran 25–50% off on Footwear & select gear.
- How deep was Sitka Gear's Black Friday discount?
- Sitka Gear's peak Black Friday 2025 discount was 50%. — 7 points deeper than the average among brands that discounted that day.
- What promotional mechanic did Sitka Gear use for Black Friday?
- Sitka Gear ran Black Friday 2025 as "Sale: Select Products."
- Was Sitka Gear's Black Friday discount sitewide or limited to select items?
- Sitka Gear's Black Friday 2025 discount was on select items.
- Is Sitka Gear's Black Friday discount deeper than last year?
- ShopVision does not have both years' peak depths captured to compare.
- Which channels did Sitka Gear use for Black Friday?
- Sitka Gear's Black Friday 2025 offer was eligible on: online, in-store.