What did Shopbop do on Black Friday?
On November 28, 2025, Shopbop ran up to 25% off on select items, via "Sale: Select Products." Independently captured from shopbop.com — not aggregator copy.
The offer on the day
SHOPBOP.COM
Homepage · captured Nov 30, 2025
25% off on Editors' Picks with code HOLIDAY
25%
Depth on the day
Depth on the day
25%
▼ -11.4 pts · vs its active-promo avg
Vs discounters
-18 pts
▼ below avg · 43% among discounters
- Headline offer
- 25% off on Editors' Picks with code HOLIDAY
- Mechanic
- Sale: Select Products
- Scope
- Select
- Where it ran
- —
- Eligible categories
- Not specified
- Shipping
- —
What ran on each channel
4 channelsWhat Shopbop ran across channels around Black Friday — homepage, email, paid media and social, captured from the Black Friday window.
Shopbop homepage updates
Shopbop homepage updates capture
Captured Nov 30, 2025.
Shopbop on email
SALE’s on: 25% off
Captured Nov 28, 2025.
Shopbop on paid media
Here To Holiday
Captured Nov 27, 2025.
Shopbop on social
POV: gifting your friend with the 12-step beauty routine 🧖♀️ Get 'em a present that matches their vibe—swipe for inspo & shop via link in bio 🛍️
Captured Nov 30, 2025.
Wholesale and marketplace assets withheld
Shopbop's competitive set
Benchmark on the same fieldsShopbop’s closest competitors, ranked by how directly each one competes for the same shoppers. Some are tracked in depth on their own ShopVision profile — open those to read the full record; every competitor’s figures stay blurred until you sign in to compare the set.
Revolverevolve.com
Bloomingdale'sbloomingdales.comMatch scores rank how directly each brand competes for the same shoppers. Sign in to compare the whole set on these fields, side by side.
Shopbop on prior Black Fridays
1 year trackedThe same single day measurement, every year we have captured Shopbop.
What teams ask about Black Friday 2025
Answered from our data- Does Shopbop offer Black Friday discounts?
- Yes — on November 28, 2025, Shopbop ran 25% off on Editors' Picks with code HOLIDAY.
- How deep was Shopbop's Black Friday discount?
- Shopbop's peak Black Friday 2025 discount was 25%. — 18 points shallower than the average among brands that discounted that day.
- What promotional mechanic did Shopbop use for Black Friday?
- Shopbop ran Black Friday 2025 as "Sale: Select Products."
- Was Shopbop's Black Friday discount sitewide or limited to select items?
- Shopbop's Black Friday 2025 discount was on select items.
- Is Shopbop's Black Friday discount deeper than last year?
- ShopVision does not have both years' peak depths captured to compare.
- Which channels did Shopbop use for Black Friday?
- The channels Shopbop's Black Friday offer ran on were not captured.