Rothy's’s marketing, tracked daily.
The latest creative Rothy's puts in front of shoppers — homepage, email, paid media and social — captured on the day each one changed.
What we track on Rothy's
ShopVision captures the public marketing we see from Rothy's every day and classifies each asset by channel. This page shows the most recent creative from each; signing in opens the full archive, filtered by channel, storefront and date.
- Coverage
- 1 storefront · US
- Monitoring
- 4 channels · daily capture
- Refresh
- Daily. Records publish on a three-day lag, so this page runs to September 25, 2026.
- Data types
- HomepageEmailPaid mediaSocial
- Dataset
- Live
Which channels does Rothy's use?
All channelsPaid media is Rothy's's most-used channel. Jump to a channel below, or read straight down.
Rothy's homepage updates
84 capturedCadence
~6.3/ wk
Last 30 days
27
▼ 10%· vs prior 30d
Rothy's on email
118 capturedCadence
~10/ wk
Last 30 days
43
▲ 8%· vs prior 30d

New to the Fall Edit: Driver Mocs
Sep 25, 2026

MEET THE APRÈS CLOG
Sep 24, 2026

Not your basic ballerina.
Sep 23, 2026

❤️🍷🌹🍒
Sep 22, 2026

Loafers for the littles.
Sep 21, 2026

Detail oriented.
Sep 20, 2026

Fall color incoming.
Sep 19, 2026

The shoe everyone’s talking about.
Sep 18, 2026

The Kids Clog update.
Sep 17, 2026

The Daily Flat, fall edition.
Sep 16, 2026

Back! The cheetah Daily Loafer.
Sep 15, 2026

MEET TIERNEY
Sep 14, 2026
Rothy's on paid media
400 capturedCadence
~33/ wk
Last 30 days
142
Top platform
Meta

NEW! SHOP THE POINT
Sep 15, 2026 · Meta

SHOP DAILY DRIVERS
Sep 10, 2026 · Meta

SHOP TRENDING CLOGS
Sep 8, 2026 · Meta

SHOP NEW PENNY LOAFERS
Sep 4, 2026 · Meta

SHOP THE CASUAL CLOG
Sep 3, 2026 · Meta

SHOP FALL CRUISERS
Sep 1, 2026 · Meta

REFRESH YOUR FLATS
Aug 28, 2026 · Meta

SHOP REVELVET LOOKS
Aug 27, 2026 · Meta

SHOP THE IVY SNEAKER
Aug 20, 2026 · Meta

SHOP NEW PENNY CLOGS
Aug 19, 2026 · Meta

Aug 15, 2026 · Meta

Aug 13, 2026 · Meta
Rothy's's competitive set
Benchmark on the same fieldsRothy's’s closest competitors, ranked by how directly each one competes for the same shoppers. Some are tracked in depth on their own ShopVision profile — open those to read the full record; every competitor’s figures stay blurred until you sign in to compare the set.
Match scores rank how directly each brand competes for the same shoppers. Sign in to compare the whole set on these fields, side by side.
Rothy's on social
118 capturedCadence
~14/ wk
Last 30 days
62
▲ 32%· vs prior 30d
Top platform
Instagram
MEET ANDA GENTILE AND MASHA MANDZUKA. #Rothys #HerStyleHerTruth
Sep 25, 2026 · Tiktok
Spotted in the wild. Icons. Everywhere.
Sep 24, 2026 · Facebook
MEET GRACE BURNS. #Rothys #HerStyleHerTruth
Sep 23, 2026 · Tiktok
The new Point is a BIG deal. See attached building.
Sep 22, 2026 · Facebook
MEET KESEWA ABOAH. #Rothys #HerStyleHerTruth
Sep 21, 2026 · Tiktok
Ten years of The Point. Our biggest campaign yet. One special night to celebrate both. Swipe for the deets.
Sep 18, 2026 · Instagram
#ad The city has a palette. @raissaleme_ found the shoe that matches the mood: The Point by @rothys
Sep 17, 2026 · Instagram
MEET MALIKA ANDREWS. #Rothys #HerStyleHerTruth @Malika Andrews
Sep 16, 2026 · Tiktok
MEET MAMIE GUMMER. #Rothys #HerStyleHerTruth
Sep 15, 2026 · Tiktok
The Point fits. Artist Gab Bois made sure of it. Swipe for scale.
Sep 14, 2026 · Facebook
MEET MAMIE. Award-winning stage and screen actress. Mamie’s worked on Broadway, HBO, network TV and indie films—she’s touched every corner of the industry. “I just really love the theatre! It’s a classic actor-y thing to say, but it’s true. It’s the most primal expression of the form. Nothing feeds me creatively and artistically quite like that does in the moment.” #HerStyleHerTruth
Sep 13, 2026 · Facebook
for their 10 year anniversary campaign, point of view, @rothys asked us what we know to be true. I told them I know three things for certain: life is too short to not go after what you love, too short to take yourself too seriously, and it’s most definitely too short to not be grounded in a comfortable shoe. #rothyspartner ❤️ Photo @luismoraphoto Styling @andamasha
Sep 11, 2026 · Instagram