Skip to content
Paula's Choice
paulaschoice.com ↗

Paula's Choice’s marketing, tracked daily.

The latest creative Paula's Choice puts in front of shoppers — homepage, email, paid media and social — captured on the day each one changed.

What we track on Paula's Choice

ShopVision captures the public marketing we see from Paula's Choice every day and classifies each asset by channel. This page shows the most recent creative from each; signing in opens the full archive, filtered by channel, storefront and date.

Coverage
1 storefront · US
Monitoring
4 channels · daily capture
Refresh
Daily. Records publish on a three-day lag, so this page runs to September 25, 2026.
Data types
HomepageEmailPaid mediaSocial
Dataset
Live

Which channels does Paula's Choice use?

All channels

Paid media is Paula's Choice's most-used channel. Jump to a channel below, or read straight down.

Paula's Choice homepage updates

88 captured

Cadence

~7.0/ wk

Last 30 days

30

—· vs prior 30d

Paula's Choice on email

113 captured

Cadence

~13/ wk

Last 30 days

54

▲ 64%· vs prior 30d

Paula's Choice on social

130 captured

Cadence

~11/ wk

Last 30 days

49

▲ 7%· vs prior 30d

Top platform

Facebook

Promotional history, record by record

456 records · latest 5 shown
CapturedChannelOfferDepth
Sep 25, 2026email20% Off SitewideDiscount
Sep 25, 2026websiteYour Gift for Firmer Under-EyesFree Gift
Sep 25, 2026emailMix & Match: Up to 30% Off Custom RoutinesDiscount
Sep 24, 2026websiteSave 20% with Pick 3Discount
Sep 24, 2026websiteSave 25% with Pick 4Discount

451 more offers sit before Sep 24, 2026

The free view shows the most recent records. Sign up for the full history, filtered by channel, depth, storefront, and date.

Paula's Choice's competitive set

Benchmark on the same fields

Paula's Choice’s closest competitors, ranked by how directly each one competes for the same shoppers. Some are tracked in depth on their own ShopVision profile — open those to read the full record; every competitor’s figures stay blurred until you sign in to compare the set.

BrandAvg discount depthDeepest offerChannels trackedMatch
Paula's ChoicePaula's Choice
24%
30%
4
This page
The OrdinaryThe Ordinarytheordinary.com
95
Open profile →
SkinCeuticalsSkinCeuticalsskinceuticals.com
92
www.skinceuticals.sgwww.skinceuticals.sgskinceuticals.sg
92
Open profile →
NaturiumNaturiumnaturium.com
90
Open profile →
The INKEY ListThe INKEY Listtheinkeylist.com
89
SkinMedica Inc., An Allergan CompanySkinMedica Inc., An Allergan Companyskinmedica.com
88
Open profile →

Match scores rank how directly each brand competes for the same shoppers. Sign in to compare the whole set on these fields, side by side.