Paper Source’s marketing, tracked daily.
The latest creative Paper Source puts in front of shoppers — homepage, email and social — captured on the day each one changed.
Latest creative
As of September 25, 2026
Email
Join Us If You Dare...
Sep 25, 2026

Social
InstagramA little piece of Devonshire to take with you. Letters for the people you miss. Pages for the thoughts you can’t let go of. A place to keep the moments you wish could last a little longer. A collection of personalized stationery, journals + notepads inspired by the @sensesensibilityfilm, its characters, places, colors, and elements found on the set of the film. Inspired by the world of Jane Austen and the yearning for a romantic escape. Sense and Sensibility is only in theaters October 16. Take a piece of this beautiful story with you. Linked in bio.
Sep 25, 2026
What we track on Paper Source
ShopVision captures the public marketing we see from Paper Source every day and classifies each asset by channel. This page shows the most recent creative from each; signing in opens the full archive, filtered by channel, storefront and date.
- Coverage
- 1 storefront · US
- Monitoring
- 3 channels · daily capture
- Refresh
- Daily. Records publish on a three-day lag, so this page runs to September 25, 2026.
- Data types
- HomepageEmailSocial
- Dataset
- Live
Which channels does Paper Source use?
All channelsSocial is Paper Source's most-used channel. Jump to a channel below, or read straight down.
Paper Source homepage updates
86 capturedCadence
~6.8/ wk
Last 30 days
29
▼ 3%· vs prior 30d
Paper Source on email
80 capturedCadence
~5.8/ wk
Last 30 days
25
▼ 7%· vs prior 30d

Join Us If You Dare...
Sep 25, 2026

No Occasion Needed
Sep 24, 2026

Stationery Made to Match Your Vibe
Sep 23, 2026

Boo-tifully Curated
Sep 22, 2026

It's Thinking Of You Week!
Sep 21, 2026

A Planner With Your Name On It
Sep 20, 2026

The Art of Staying In
Sep 19, 2026

Inside Two Creative Studios
Sep 17, 2026

Have You Tried Junk Journaling?
Sep 16, 2026

Good Omens Await
Sep 15, 2026

Straight From Our Sketchbooks
Sep 14, 2026

Looking for Your Next Creative Project?
Sep 13, 2026
Promotional history, record by record
297 records · latest 5 shown292 more offers sit before Sep 22, 2026
The free view shows the most recent records. Sign up for the full history, filtered by channel, depth, storefront, and date.
Paper Source's competitive set
Benchmark on the same fieldsPaper Source’s closest competitors, ranked by how directly each one competes for the same shoppers. Some are tracked in depth on their own ShopVision profile — open those to read the full record; every competitor’s figures stay blurred until you sign in to compare the set.
Match scores rank how directly each brand competes for the same shoppers. Sign in to compare the whole set on these fields, side by side.
Paper Source on social
232 capturedCadence
~20/ wk
Last 30 days
86
Top platform
Instagram
A little piece of Devonshire to take with you. Letters for the people you miss. Pages for the thoughts you can’t let go of. A place to keep the moments you wish could last a little longer. A collection of personalized stationery, journals + notepads inspired by the @sensesensibilityfilm, its characters, places, colors, and elements found on the set of the film. Inspired by the world of Jane Austen and the yearning for a romantic escape. Sense and Sensibility is only in theaters October 16. Take a piece of this beautiful story with you. Linked in bio.
Sep 25, 2026 · Instagram
Have you visited our Art of Snail Mail Pop-up with @martinamartian? 💌 We love to see the community come together to make a letter and swap a letter! Visit us til 9/27 to craft FREE snail mail. 🐌 Here's to connection, community, and pretty mail! 🎥 @papersource_deerpark #papersource #snailmail #thinkingofyouweek #artofsnailmail #martinacalvi
Sep 24, 2026 · Pinterest
Build a boo basket for your boo! 🎃 The perfect mix of spooky, sweet, and “this reminded me of you.” 🎥 @papersource_oakpark #boobasket #halloween #halloweengift #falldecor #papersource
Sep 23, 2026 · Instagram
Celebrating #HispanicHeritageMonth with postage that honors Hispanic heritage and culture, because every letter tells a story. 💌📬 Hispanic Heritage stamps turn snail mail into meaningful art, celebrating culture, legacy, and community through every envelope. Have Hispanic Heritage stamps or postage? Tag us in your snail mail art. We’d love to see them in action! ✉️✨ #snailmail #envelopeart #postageart #stampcollecting
Sep 22, 2026 · Instagram
The only reason you need to mail a letter: you’re thinking of them. 💌 To celebrate #ThinkingOfYouWeek, enjoy special offers on essentials that will help you stay connected all year long. Save 20% off Personalized Stationery online 9/21-9/27. Heading in store this week? Members receive 2x stamps on stationery & greeting cards. #snailmail #papersource #letterwriting #stationery
Sep 21, 2026 · Pinterest
Add a little hygge to your life. Settle in, slow down, and enjoy the simple things while you cozy up to a good book and cup of tea. Hygge is a Danish and Scandinavian concept of the cozy feeling of slowing down, settling in, and enjoying the simple things. To add hygge to your home: 🍂 Light a candle or two 🍂 Swap for fall-colored decor 🍂 Brew a hot cup of tea 🍂 Learn more from the Hygge Life book Head to your local Paper Source & Barnes and Noble stores to add more cozy to your fall season. https://papersource.visitlink.me/eM5RVX #hyggelife #hygge #cozyfall #falldecor
Sep 20, 2026 · Facebook
🌟 Artist Spotlight 🌟 Meet @efrancespaper, one of the talented Ink on Paper Source Artists that designed a unique line of custom stationery, journals, and more exclusively for Paper Source. E. Frances, named for their beloved Grandmothers, is run by two sisters and cousin in the salty air of Newport, RI. For their Ink on Paper Source collection, Trish Whalen, CEO and founder of E. Frances Paper said, “We wanted the collection to feel unmistakably E. Frances: joyful, expressive, beautifully painted, and full of personality. We selected artwork that could stand on its own while also creating a wonderful frame for someone’s name or personal message.” Discover more of their story on our blog, as well as the personalized stationery collection created for Paper Source at the link in bio. #inkonpapersource #papersource #efrances #efrancespaper #customstationery
Sep 19, 2026 · Instagram
POV: you turned your home into the cutest little café ☕️🍵✨ @em_lucylu An at-home café moment with matcha, coffee, and all the little details that make it feel special- brought to life. From custom coffee cup stickers and café menus to personalized napkins and coasters, we used our custom & upload-your-own party supplies to bring Em’s Cafe to life. Save this for your next girls’ night, family brunch, or cozy weekend at home! Inspired to create your own? Customize the details with your own designs and find the products we used through the link in our bio. #AtHomeCafe #HomeCafe #CafeAtHome #DIYCafe #HostingIdeas
Sep 18, 2026 · Instagram
Make a letter. Swap a letter. 💌 A snail mail pop-up from @martinamartian at your local Paper Source store from 9/21-9/27. To celebrate Martina Calvi's release of The Art of Snail Mail on October 13th, she has created a free, interactive snail mail experience at Paper Source stores around the country. You are invited to create a letter for a stranger with stationery templates designed by Martina, leave it in the post box, and take another letter home with you. Let's keep the art of snail mail and connection alive! Limited quantities. While supplies last. https://papersource.visitlink.me/-jNJbt #theartofsnailmail #martinacalvi #papersource #snailmail #papercraft
Sep 17, 2026 · Facebook
Super excited that I participated in @papersource Color Hunt project! My secret color was Rose and it fits so perfectly with what I love and my personal color schemes. Follow @papersource to see more color hunt spreads, and join in by making your own color hunt journal! Be sure to tag @papersource to join the fun! #colorhunt #papersource #junkjournal #stickers #stationery
Sep 16, 2026 · Instagram
A spring wedding filled with fresh blooms, soft colors, handwritten details, and memories in the making. This For the Scrapbook Photo Save the Date adds a nostalgic, personal touch with its charming collage-style layout and multiple photos—perfect for couples who want their wedding stationery to feel like a collection of favorite memories. Pair this photo save the date with romantic garden florals, pastel wedding colors, vintage-inspired details, delicate paper goods, and a relaxed spring wedding aesthetic. It’s the perfect inspiration for a sentimental, playful, and effortlessly beautiful celebration. Save this spring wedding moodboard for photo save the date ideas, spring wedding inspiration, romantic wedding stationery, garden wedding ideas, and pastel wedding inspiration.
Sep 15, 2026 · Pinterest
Fall has hit our How-To Headquarters! Head to the link in bio to discover more fall card making & other craft tips, tricks, and supplies you need to make it happen! Happy haunting! 👻 #halloween #halloweencard #diyhalloween #halloweencraft #fallcrafting
Sep 14, 2026 · Instagram