What did Pair Eyewear do on Black Friday?
On November 28, 2025, Pair Eyewear ran up to 50% off on select collections, via "Sale: Select Products." Independently captured from paireyewear.com — not aggregator copy.
The offer on the day
PAIREYEWEAR.COM
Homepage · captured Nov 30, 2025
50% off on blue light lenses
50%
Depth on the day
Depth on the day
50%
▲ +24.4 pts · vs its active-promo avg
Vs discounters
+7 pts
▲ above avg · 43% among discounters
- Headline offer
- 50% off on blue light lenses
- Mechanic
- Sale: Select Products
- Scope
- Collection
- Where it ran
- online
- Eligible categories
- blue light lenses
- Shipping
- —
What ran on each channel
4 channelsWhat Pair Eyewear ran across channels around Black Friday — homepage, email, paid media and social, captured from the Black Friday window.
Pair Eyewear homepage updates
Pair Eyewear homepage updates capture
Captured Nov 30, 2025.
Pair Eyewear on email
2X POINTS ➕ 30% OFF
Captured Nov 30, 2025.
Pair Eyewear on paid media
Hey there, we're Pair. You deserve top-quality glasses that capture your style, your mood —& most importantly—your vision! ✅ Affordable for the whole family ✅ Continually customizable ✅ 200,000+ 5-star reviews
Captured Nov 29, 2025.
Pair Eyewear on social
Defying boring glasses one toss at a time #wicked #tosstoss #fashionglasses #outfitinspo #paireyewear
Captured Nov 30, 2025.
Wholesale and marketplace assets withheld
Pair Eyewear's competitive set
Benchmark on the same fieldsPair Eyewear’s closest competitors, ranked by how directly each one competes for the same shoppers. Some are tracked in depth on their own ShopVision profile — open those to read the full record; every competitor’s figures stay blurred until you sign in to compare the set.
Eco Eyeweareco-eyewear.comMatch scores rank how directly each brand competes for the same shoppers. Sign in to compare the whole set on these fields, side by side.
Pair Eyewear on prior Black Fridays
1 year trackedThe same single day measurement, every year we have captured Pair Eyewear.
What teams ask about Black Friday 2025
Answered from our data- Does Pair Eyewear offer Black Friday discounts?
- Yes — on November 28, 2025, Pair Eyewear ran 50% off on blue light lenses.
- How deep was Pair Eyewear's Black Friday discount?
- Pair Eyewear's peak Black Friday 2025 discount was 50%. — 7 points deeper than the average among brands that discounted that day.
- What promotional mechanic did Pair Eyewear use for Black Friday?
- Pair Eyewear ran Black Friday 2025 as "Sale: Select Products."
- Was Pair Eyewear's Black Friday discount sitewide or limited to select items?
- Pair Eyewear's Black Friday 2025 discount was on select collections.
- Is Pair Eyewear's Black Friday discount deeper than last year?
- ShopVision does not have both years' peak depths captured to compare.
- Which channels did Pair Eyewear use for Black Friday?
- Pair Eyewear's Black Friday 2025 offer was eligible on: online.