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OLAY
olay.com ↗

OLAY’s marketing, tracked daily.

The latest creative OLAY puts in front of shoppers — homepage, paid media and social — captured on the day each one changed.

What we track on OLAY

ShopVision captures the public marketing we see from OLAY every day and classifies each asset by channel. This page shows the most recent creative from each; signing in opens the full archive, filtered by channel, storefront and date.

Coverage
1 storefront · US
Monitoring
3 channels · daily capture
Refresh
Daily. Records publish on a three-day lag, so this page runs to September 25, 2026.
Data types
HomepagePaid mediaSocial
Dataset
Live

Which channels does OLAY use?

All channels

Paid media is OLAY's most-used channel. Jump to a channel below, or read straight down.

OLAY homepage updates

86 captured

Cadence

~7.0/ wk

Last 30 days

30

—· vs prior 30d

OLAY on social

52 captured

Cadence

~5.8/ wk

Last 30 days

25

▲ 127%· vs prior 30d

Top platform

TikTok

Promotional history, record by record

299 records · latest 5 shown
CapturedChannelOfferDepth
Sep 25, 2026website15% Off First OrderDiscount
Sep 24, 2026websiteExclusive Club Olay SavingsDiscount
Sep 24, 2026websiteEarn Points for Every PurchaseLoyalty Points
Sep 23, 2026website15% Off First OrderDiscount
Sep 22, 2026websiteDiscountsDiscount

294 more offers sit before Sep 22, 2026

The free view shows the most recent records. Sign up for the full history, filtered by channel, depth, storefront, and date.

OLAY's competitive set

Benchmark on the same fields

OLAY’s closest competitors, ranked by how directly each one competes for the same shoppers. Some are tracked in depth on their own ShopVision profile — open those to read the full record; every competitor’s figures stay blurred until you sign in to compare the set.

BrandAvg discount depthDeepest offerChannels trackedMatch
OLAYOLAY
17%
100%
3
This page
L'Oréal ParisL'Oréal Parislorealparisusa.com
98
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Neutrogena®Neutrogena®neutrogena.com
95
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CeraVeCeraVecerave.com
92
CetaphilCetaphilcetaphil.com
89
Open profile →
RoC® SkincareRoC® Skincarerocskincare.com
88
Open profile →
The OrdinaryThe Ordinarytheordinary.com
86
Open profile →

Match scores rank how directly each brand competes for the same shoppers. Sign in to compare the whole set on these fields, side by side.