What did Nobis do on Black Friday?
On November 28, 2025, Nobis ran up to 50% off sitewide, via "Discount." Independently captured from us.nobis.com — not aggregator copy.
The offer on the day
US.NOBIS.COM
Homepage · captured Nov 30, 2025
an additional 15% off and up to 50% off
50%
Depth on the day
Depth on the day
50%
▲ +10 pts · vs its active-promo avg
Vs discounters
+6 pts
▲ above avg · 44% among discounters
- Headline offer
- an additional 15% off and up to 50% off
- Mechanic
- Discount
- Scope
- Sitewide
- Where it ran
- online
- Eligible categories
- Not specified
- Shipping
- —
What ran on each channel
3 channelsWhat Nobis ran across channels around Black Friday — homepage, email, paid media and social, captured from the Black Friday window.
Nobis homepage updates
Nobis homepage updates capture
Captured Nov 30, 2025.
Nobis on paid media
Yves Men's Parka - NEXT by Nobis / CH Navy / M / 4ea155a5-7106-4d24-b9a1-1838ed0d2080
Captured Nov 29, 2025.
Nobis on social
Gifts for every personality in your life – shop on nobis.com
Captured Nov 26, 2025.
Wholesale and marketplace assets withheld
Nobis's competitive set
Benchmark on the same fieldsNobis’s closest competitors, ranked by how directly each one competes for the same shoppers. Some are tracked in depth on their own ShopVision profile — open those to read the full record; every competitor’s figures stay blurred until you sign in to compare the set.
AETHER Apparelaetherapparel.com
Match scores rank how directly each brand competes for the same shoppers. Sign in to compare the whole set on these fields, side by side.
Nobis on prior Black Fridays
1 year trackedThe same single day measurement, every year we have captured Nobis.
What teams ask about Black Friday 2025
Answered from our data- Does Nobis offer Black Friday discounts?
- Yes — on November 28, 2025, Nobis ran an additional 15% off and up to 50% off.
- How deep was Nobis's Black Friday discount?
- Nobis's peak Black Friday 2025 discount was 50%. — 6 points deeper than the average among brands that discounted that day.
- What promotional mechanic did Nobis use for Black Friday?
- Nobis ran Black Friday 2025 as "Discount."
- Was Nobis's Black Friday discount sitewide or limited to select items?
- Nobis's Black Friday 2025 discount was sitewide.
- Is Nobis's Black Friday discount deeper than last year?
- ShopVision does not have both years' peak depths captured to compare.
- Which channels did Nobis use for Black Friday?
- Nobis's Black Friday 2025 offer was eligible on: online.