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Nature's Way
naturesway.com ↗
BF2025
All brands on Black Friday

What did Nature's Way do on Black Friday?

On November 28, 2025, Nature's Way ran up to 40% off on select collections, via "Sale: Select Products." Independently captured from naturesway.com — not aggregator copy.

The offer on the day

NATURESWAY.COM

Homepage · captured Nov 30, 2025

40% off on Holiday Bundles

40%

Depth on the day

Depth on the day

40%

▲ +18.2 pts · vs its active-promo avg

Vs discounters

-3 pts

▼ below avg · 43% among discounters

Headline offer
40% off on Holiday Bundles
Mechanic
Sale: Select Products
Scope
Collection
Where it ran
—
Eligible categories
Holiday Travel
Shipping
—

What ran on each channel

3 channels

What Nature's Way ran across channels around Black Friday — homepage, email, paid media and social, captured from the Black Friday window.

Nature's Way homepage updates

Nature's Way homepage updates capture

Captured Nov 30, 2025.

Nature's Way on email

All is calm, all is bright!

Captured Nov 28, 2025.

Nature's Way on social

’Tis the season to shop! From 11/27-12/2, enjoy 25% off all Nature’s Way products when you spend $60+, exclusively on iHerb. Offer ends 12/2 at 10 a.m. PST. Click the link in our bio to shop now. *These statements have not been evaluated by the Food & Drug Administration. These products are not intended to diagnose, treat, cure, or prevent any disease. †† These indications are based solely on traditional homeopathic use. They have not been evaluated by the Food & Drug Administration.

Captured Nov 28, 2025.

Wholesale and marketplace assets withheld

Nature's Way's competitive set

Benchmark on the same fields

Nature's Way’s closest competitors, ranked by how directly each one competes for the same shoppers. Some are tracked in depth on their own ShopVision profile — open those to read the full record; every competitor’s figures stay blurred until you sign in to compare the set.

BrandAvg discount depthDeepest offerChannels trackedMatch
Nature's WayNature's Way
22%
25%
4
This page
Nature Made®Nature Made®naturemade.com
98
Open profile →
Gaia HerbsGaia Herbsgaiaherbs.com
96
The Nature's Bounty Co.The Nature's Bounty Co.naturesbounty.com
95
Open profile →
Garden of LifeGarden of Lifegardenoflife.com
94
Open profile →
NOW FoodsNOW Foodsnowfoods.com
92
Open profile →
New ChapterNew Chapternewchapter.com
91

Match scores rank how directly each brand competes for the same shoppers. Sign in to compare the whole set on these fields, side by side.

Nature's Way on prior Black Fridays

1 year tracked

The same single day measurement, every year we have captured Nature's Way.

YearHeadline offerDepth
202540% off on Holiday Bundles40%

What teams ask about Black Friday 2025

Answered from our data
Does Nature's Way offer Black Friday discounts?
Yes — on November 28, 2025, Nature's Way ran 40% off on Holiday Bundles.
How deep was Nature's Way's Black Friday discount?
Nature's Way's peak Black Friday 2025 discount was 40%. — 3 points shallower than the average among brands that discounted that day.
What promotional mechanic did Nature's Way use for Black Friday?
Nature's Way ran Black Friday 2025 as "Sale: Select Products."
Was Nature's Way's Black Friday discount sitewide or limited to select items?
Nature's Way's Black Friday 2025 discount was on select collections.
Is Nature's Way's Black Friday discount deeper than last year?
ShopVision does not have both years' peak depths captured to compare.
Which channels did Nature's Way use for Black Friday?
The channels Nature's Way's Black Friday offer ran on were not captured.