#giveaway Your plate is full. Let us add something sweet… 🧁🩵 Parents and caregivers, you bring so much to the table during the holidays and every day. Now it’s our turn to serve up a little care for YOU. ✨ We’ve teamed up with Abe's Muffins! to take snacks and family skincare off your holiday to-do list, with a plate full of treats + gentle care to share! One lucky winner will receive: 🧁 6 boxes of Abe’s NEW Limited Edition Winter Cupcakes 🧡 6 boxes of Abe’s Pumpkin Spice Mini Muffins 🎁 A bunch of Abe’s swag 💙 A $150 Mustela USA shopping spree for you AND a $150 shopping spree for a friend! Here’s how to enter: ✨ Follow Abe's Muffins! + Mustela USA ✨ Tag a friend you’d love to win the Mustela shopping spree with! Each additional tag = an additional entry. ✨ 5X BONUS entry : Comment a blue heart 💙 on the 3 most recent posts on BOTH Abe's Muffins! + Mustela USA for 5 extra entries! Open to U.S. residents ages 18+. No purchase necessary. One winner will be selected and contacted by DM from Mustela USA only on 11/16. The winner will have 24 hours to claim the prize before it is forfeited. This giveaway is not sponsored, endorsed, administered by, or associated with Instagram.

Nov 9, 2026 · Facebook

What is your toddler’s favorite activity?! We’re always looking for new things to try! Between all our little adventures we always keep our Mustela essentials close by, especially their Diaper rash sprayable cream. You can find our favorites at Target, and Mustela USA is offering BOGO 25% Off from 11/8–11/15! Perfect time to stock up! 🤍 #MustelaPartner #Mustela #targetfinds #toddlermom #toddleractitivies

Nov 8, 2026 · Facebook

Eczema-prone skin? Keep your skincare routine simple. 💚 Meet our Stelatopia collection: gentle, effective skincare designed to nourish, soothe, and protect dry, eczema-prone skin from birth and beyond. ✨ #Mustela #Stelatopia #EczemaProneSkin #BabySkincare #SensitiveSkin

Nov 6, 2026 · Tiktok

A little knowledge goes a long way! 💚 POV: You’re a parent learning life-saving CPR skills alongside your community. 🍼✨ Our latest Mustela 101 was all about building confidence, asking questions, and feeling more prepared for life’s unexpected moments. What should we cover at our next Mustela 101? Drop your ideas below! 👇 #MustelaUSA #Mustela101 #ParentingTips #BabySafety #InfantCPR

Nov 5, 2026 · Tiktok

A little baking, a little bath time, a whole lot of love. 🥐🛁💙 Our recipe for a cozy evening? French treats, warm splashes + gentle care with our Mustela favorites before bedtime snuggles. ✨ What’s one thing your little one’s bedtime routine isn’t complete without? 🌙 #Mustela #BedtimeRoutine #BathTime #CozyEvening #ParentingMoments

Nov 3, 2026 · Tiktok

POV: You’re showing your kids what chasing a big dream looks like. 🏅 Mom of three. Mustela’s Digital & E-commerce Director. NYC Marathon finisher. 💙 Aurelie took on 26.2 miles with Team for Kids, inspiring the next generation one step at a time. Because little eyes are watching and learning to believe in their own big dreams. 🗽✨ #NYCMarathon #TeamForKids #Motherhood #Mustela

Nov 2, 2026 · Tiktok

$’Twas the night before the TCS New York City Marathon… 🧡 Two Mustela teammates, two very different marathon nights! 👻 Aurelie Digital & E-commerce Director + mom of 3: Making Halloween magic for her family before taking on 26.2 miles tomorrow! 🧘‍♀️ Paige, our Social Media Manager: After months of training, a fractured foot means trading her running shoes for a cheering role this year. 💙 Different journeys, same mission! ⭐️ Because showing up takes many forms, and every step counts. Proud to support Team for Kids at the TCS New York City Marathon, empowering the next generation of runners! 🗽✨ #NYCMarathon #TeamForKids #MustelaUSA$

’Twas the night before the TCS New York City Marathon… 🧡 Two Mustela teammates, two very different marathon nights! 👻 Aurelie Digital & E-commerce Director + mom of 3: Making Halloween magic for her family before taking on 26.2 miles tomorrow! 🧘‍♀️ Paige, our Social Media Manager: After months of training, a fractured foot means trading her running shoes for a cheering role this year. 💙 Different journeys, same mission! ⭐️ Because showing up takes many forms, and every step counts. Proud to support Team for Kids at the TCS New York City Marathon, empowering the next generation of runners! 🗽✨ #NYCMarathon #TeamForKids #MustelaUSA

Nov 1, 2026 · Facebook

Halloween parenting edition 🎃👻💜 From last-minute costume changes to bedtime battles, spooky season with littles is full of surprises… But between all the chaos are the little moments that make the sweetest memories. A reminder that Halloween doesn’t have to be picture-perfect to be magical. ✨ Parents, which one can you relate to the most? Tell us below! 👇

Oct 31, 2026 · Facebook

Boo! The only thing giving us a fright this Halloween should be the costumes, not what’s in our little ones’ skincare! 👻 🎃 💙 This spooky season, we’re teaming up with EWG Verified® to take the tricks out of skincare and share 5 things that shouldn’t be scary for parents! 🔍 1. No more ingredient mysteries! Knowing what’s in your little one’s skincare should feel empowering, not overwhelming. The EWG Verified® mark helps families make more informed choices. 🍂 2. Seasonal changes don’t have to be spooky! As temperatures drop, a little extra moisture can help keep delicate skin feeling soft and comfortable. 🫧 3. Sensitive skin deserves a little extra love! Every little one’s skin is unique, and a gentle, consistent routine can help support their skin barrier. 🎃 4. No tricks, just thoughtful care! Meet Mustela USA’s Stelatopia collection, specially formulated to care for very dry, eczema-prone skin. 💙 5. Confidence is the real treat! Because parenting comes with enough surprises, and choosing skincare shouldn’t be one of them. Here’s to fewer skincare scares and more peace of mind this spooky season!

Oct 30, 2026 · Facebook

Paris to New York, with my baby girl. Our travel essential: Mustela USA #collaborationcommerciale #MustelaPartner

Oct 29, 2026 · Facebook

Running on zero sleep and a little Mustela magic. 😂💀 Shoutout to all the parents doing it all (even when they’re running on empty). @giorginamartino #MustelaUSA #MomLife #ParentingHumor #TiredMom #Parenthood

Oct 28, 2026 · Tiktok

Our favorite little avocados are back for year two 🥑🎃 inspired by the Avocado Perseose® in our skincare, serving cuteness at the pumpkin patch 💚 #MustelaUSA #BabyHalloween #AvocadoCostume #PumpkinPatch

Oct 27, 2026 · Tiktok