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Mrs. Fields
mrsfields.com ↗
BF2025
All brands on Black Friday

What did Mrs. Fields do on Black Friday?

On November 28, 2025, Mrs. Fields ran up to 50% off sitewide, via "Discount." Independently captured from mrsfields.com — not aggregator copy.

The offer on the day

MRSFIELDS.COM

Homepage · captured Nov 30, 2025

Up to 50% off

50%

Depth on the day

Depth on the day

50%

▲ +13.9 pts · vs its active-promo avg

Vs discounters

+6 pts

▲ above avg · 44% among discounters

Headline offer
Up to 50% off
Mechanic
Discount
Scope
Sitewide
Where it ran
online, app, in-store
Eligible categories
Not specified
Shipping
—

What ran on each channel

3 channels

What Mrs. Fields ran across channels around Black Friday — homepage, email, paid media and social, captured from the Black Friday window.

Mrs. Fields homepage updates

Mrs. Fields homepage updates capture

Captured Nov 30, 2025.

Mrs. Fields on email

Up to 50% OFF + Free Shipping 💝

Captured Nov 28, 2025.

Mrs. Fields on social

Our biggest sitewide sale of the year is loading... 🕐 Beat the Clock starts at midnight MST tonight!

Captured Nov 30, 2025.

Wholesale and marketplace assets withheld

Mrs. Fields's competitive set

Benchmark on the same fields

Mrs. Fields’s closest competitors, ranked by how directly each one competes for the same shoppers. Some are tracked in depth on their own ShopVision profile — open those to read the full record; every competitor’s figures stay blurred until you sign in to compare the set.

BrandAvg discount depthDeepest offerChannels trackedMatch
Mrs. FieldsMrs. Fields
36%
50%
4
This page
Cheryl's CookiesCheryl's Cookiescheryls.com
98
David's CookiesDavid's Cookiesdavidscookies.com
95
Levain BakeryLevain Bakerylevainbakery.com
92
Open profile →
Harry & DavidHarry & Davidharryanddavid.com
90
Open profile →
Milk BarMilk Barmilkbarstore.com
88
Open profile →
Day Cookie DeliveryDay Cookie Deliverycookiedelivery.com
88
Open profile →

Match scores rank how directly each brand competes for the same shoppers. Sign in to compare the whole set on these fields, side by side.

Mrs. Fields on prior Black Fridays

1 year tracked

The same single day measurement, every year we have captured Mrs. Fields.

YearHeadline offerDepth
2025Up to 50% off50%

What teams ask about Black Friday 2025

Answered from our data
Does Mrs. Fields offer Black Friday discounts?
Yes — on November 28, 2025, Mrs. Fields ran Up to 50% off.
How deep was Mrs. Fields's Black Friday discount?
Mrs. Fields's peak Black Friday 2025 discount was 50%. — 6 points deeper than the average among brands that discounted that day.
What promotional mechanic did Mrs. Fields use for Black Friday?
Mrs. Fields ran Black Friday 2025 as "Discount."
Was Mrs. Fields's Black Friday discount sitewide or limited to select items?
Mrs. Fields's Black Friday 2025 discount was sitewide.
Is Mrs. Fields's Black Friday discount deeper than last year?
ShopVision does not have both years' peak depths captured to compare.
Which channels did Mrs. Fields use for Black Friday?
Mrs. Fields's Black Friday 2025 offer was eligible on: online, app, in-store.