Lion Brand Yarn’s marketing, tracked daily.
The latest creative Lion Brand Yarn puts in front of shoppers — homepage, email, paid media and social — captured on the day each one changed.
Latest creative
As of September 25, 2026
Email
Meet This Year’s Christmas Projects
Sep 25, 2026

Paid media
MetaChunky, soft, and 100% wool-free
Sep 8, 2026

Social
InstagramLatin artists + crochet = a whole vibe!! From Bad Bunny to Anitta, Karol G and more, we’re celebrating Hispanic Heritage Month with some seriously stylish crochet moments. . #LatinArtists #CrochetStyle #HispanicHeritage #CrochetFashion #HandmadeVibes #crochet #crochetallday #crochetaddict #crochetlove
Sep 25, 2026
What we track on Lion Brand Yarn
ShopVision captures the public marketing we see from Lion Brand Yarn every day and classifies each asset by channel. This page shows the most recent creative from each; signing in opens the full archive, filtered by channel, storefront and date.
- Coverage
- 1 storefront · US
- Monitoring
- 4 channels · daily capture
- Refresh
- Daily. Records publish on a three-day lag, so this page runs to September 25, 2026.
- Data types
- HomepageEmailPaid mediaSocial
- Dataset
- Live
Which channels does Lion Brand Yarn use?
All channelsSocial is Lion Brand Yarn's most-used channel. Jump to a channel below, or read straight down.
Lion Brand Yarn homepage updates
86 capturedCadence
~6.8/ wk
Last 30 days
29
▼ 3%· vs prior 30d
Lion Brand Yarn on email
95 capturedCadence
~8.2/ wk
Last 30 days
35
▲ 17%· vs prior 30d

Meet This Year’s Christmas Projects
Sep 25, 2026

Let the Countdown to Christmas Begin!
Sep 24, 2026

Get Down to Earth with This Fall Trend
Sep 23, 2026

A Tiny Knit With a Big Story
Sep 22, 2026

What Yarn Are You? 👀
Sep 21, 2026

Last Chance: Buy 2, Get 1 Free All Yarn
Sep 20, 2026

More Yarn to Love—Buy 2, Get 1 Free
Sep 19, 2026

Find Your Next Yarn Love—Plus B2G1 Free
Sep 18, 2026

Make Something Spooky + Save 25%
Sep 17, 2026

Get Glowing: 25% Off $40+ ✨
Sep 16, 2026

Anything But Ordinary: Up to 40% Off Select Yarns
Sep 15, 2026

Every Color Has a Hometown. What’s Yours?
Sep 14, 2026
Lion Brand Yarn on paid media
309 capturedCadence
~2.3/ wk
Last 30 days
10
Top platform

Chunky, soft, and 100% wool-free
Sep 8, 2026 · Meta

Chunky, soft, and 100% wool-free
Sep 4, 2026 · Meta

Lion Brand Yarn
Aug 30, 2026 · Meta

Aug 27, 2026 · Meta

Lion Brand Yarn
Aug 14, 2026 · Meta

Crochet the Tulip Cube Throw
Aug 13, 2026 · Meta

Lion Brand Yarn
Aug 6, 2026 · Meta

Lion Brand Yarn
Jul 31, 2026 · Meta

Jul 29, 2026 · Meta
Promotional history, record by record
165 records · latest 5 shown160 more offers sit before Sep 23, 2026
The free view shows the most recent records. Sign up for the full history, filtered by channel, depth, storefront, and date.
Lion Brand Yarn's competitive set
Benchmark on the same fieldsLion Brand Yarn’s closest competitors, ranked by how directly each one competes for the same shoppers. Some are tracked in depth on their own ShopVision profile — open those to read the full record; every competitor’s figures stay blurred until you sign in to compare the set.
Match scores rank how directly each brand competes for the same shoppers. Sign in to compare the whole set on these fields, side by side.
Lion Brand Yarn on social
357 capturedCadence
~27/ wk
Last 30 days
117
Top platform
Instagram
Latin artists + crochet = a whole vibe!! From Bad Bunny to Anitta, Karol G and more, we’re celebrating Hispanic Heritage Month with some seriously stylish crochet moments. . #LatinArtists #CrochetStyle #HispanicHeritage #CrochetFashion #HandmadeVibes #crochet #crochetallday #crochetaddict #crochetlove
Sep 25, 2026 · Instagram
Here’s a little preview of something coming in a few weeks! When the Lenny Kravitz viral super scarf popped up in my feed I knew @iaropoliedward had to recreate it. Tell me how he just rolls up still sweaty and gross from work and just nails it. Love this kid so much, he’s so tolerant of my antics. 😆 How good did he do? His model walk is on point! This HUGE lacy wrap scarf will be coming to you in 2 weeks! Comment NEWSLETTER so you don’t miss when the Free Pattern and Kit with @lionbrandyarn drop! Yarn is Cottino from @lionbrandyarn and @twoofwands in Jam 😍
Sep 24, 2026 · Instagram
Maker. Creator. Crochet lover. This Hispanic Heritage Month, we’re shining the spotlight on @andreaquinteros and the story behind her love for the craft. Swipe to learn more about Andrea and her crochet journey! . #HispanicHeritageMonth #CrochetLover #MakerCommunity #CreativeMakers #HandmadeCrafts #CrochetJourney #SupportCreators #crochet #crochetlove
Sep 23, 2026 · Instagram
An oldie but a goodie! First day of fall just wouldn’t be complete without Lenny and his iconic oversized scarf. 🍂🍂 video credit: Lenny Kravitz (lennykravitz on TikTok) . #FirstDayOfFall #FallFashion #OversizedScarf #CozyStyle #AutumnVibes #FallOutfit
Sep 22, 2026 · Instagram
NEW DROP!!! 🥳🥳 These cute new hat kits just landed at LionBrand.com, and there’s a special story behind each one. Every Hometown® Yarn color is named after a city, and these cities hold a special connection for members of our Lion Brand team. From hometown memories to meaningful places, we’re sharing the people, stories, and patterns that bring Hometown® to life. Swipe to meet the team + discover the cities that mean the most to them! ➡️ Find the new hat kits at LionBrand.com! Featured Hat Kits: 1) Vertical Stripe Beanie Knit Kit 2) Slouch Hat Knit Kit 3) Simple Striped Hat Crochet Kit 4) Two-Tone Hat Crochet Kit 5) Waistcoat Stitch Hat Crochet Kit 6) Pom-Pom Beanie Knit Kit 7) New Montmartre Hat Crochet Kit 8) Striped Beret Crochet Kit 9) Granite Stitch Hat Crochet Kit . #knit #knitknitknit #knitting #knitwear #knittersofinstagram #crochet #crochetallday #crochetaddict #crochetlove #crochetersofinstagram #yarn #yarnlove #yarncrafts #handmade #diycrafts
Sep 21, 2026 · Instagram
Cute pups + handmade cardigans = our favorite combo. 🐶🧶
Sep 20, 2026 · Pinterest
This color was MADE for fall. 🍁🧶
Sep 19, 2026 · Pinterest
Friday Funday!! 🎉🧶 Taking it back to days like this with our favorite tweens, who helped dream up these seriously cute designs. Perfect for school, shopping, cozy days, and everything in between. Find all the FREE patterns from our Tween Collection at LionBrand.com: Dahlia's Sweater (Knit) Poppy's Pullover (Knit) Quinn's Hoodie (Crochet) Main Character Bag (Knit) No Notes Scarf (Crochet) Fit Check Legwarmers (Crochet) . #knit #knitknitknit #knitting #knitwear #knittersofinstagram #crochet #crochetallday #crochetaddict #crochetlove #crochetersofinstagram #yarn #yarnlove #yarncrafts #handmade #diycrafts
Sep 18, 2026 · Instagram
i hope so🥹💖… . . . . #crochet #crocheting #yarn #yarnlove #yarnaddict
Sep 17, 2026 · Facebook
Celebrating Hispanic Heritage Month by spotlighting the incredible creativity of Hispanic makers! 💛🧶 We’re loving this Cabana Cardigan by Dani Jaimalis, a handmade layer you’ll want to wear on repeat! Cabana Cardigan Crochet Kit | Designed by cj.dsgn (IG) | Made with CoBoo® Yarn Pattern available in English + Spanish on lionbrand.com. . #crochet #crochetallday #crochetaddict #crochetlove #yarn #yarnlove #yarncrafts #handmade #diycrafts #crochetersofinstagram
Sep 16, 2026 · Facebook
Fashion Week + Make a Hat Day? Sounds like the perfect excuse for a cute new hat!! The Simple Striped Hat is ready for all your fashionable fall days! Find the crochet kit + our full collection of Hometown® hats at LionBrand.com. . #nyfw #fashionweek #crochet #crochetallday #crochetaddict #crochetlove #yarn #yarnlove #yarncrafts #handmade #diycrafts #crochetersofinstagram
Sep 15, 2026 · Instagram
I take this responsibility very seriously 😂🧶… . . . . #crochet #crocheting #yarn #yarnaddict #crochetersofinstagram
Sep 14, 2026 · Facebook