Knit Picks’s marketing, tracked daily.
The latest creative Knit Picks puts in front of shoppers — homepage, email, paid media and social — captured on the day each one changed.
Latest creative
As of September 3, 2026
Email
20% Off Everything for Sweater Weather!
Sep 3, 2026

Paid media
MetaUse Code 8SALE26 💙
Sep 3, 2026

Social
InstagramThis week’s project :) & GIVEAWAY alert! A summer top and some playing in the mountains. It’s been a good mix of play and creating lately, and I love unwinding my body and mind after a day in the sun by slowly watching a project take its shape. I knit this top with Comfy Worsted from @knit_picks and found the perfect clip in my grandma’s old jewelry box to pull it all together 🖤 To receive some of my favorite @knit_picks items, you can be entered into my giveaway by completing the below by September 10th! *Follow @jaekauf and @knit_picks on Instagram & tag a friend in the comments* The giveaway will only be open to residents within the US, UK, Canada, and Australia Happy knitting!
Sep 3, 2026
What we track on Knit Picks
ShopVision captures the public marketing we see from Knit Picks every day and classifies each asset by channel. This page shows the most recent creative from each; signing in opens the full archive, filtered by channel, storefront and date.
- Coverage
- 1 storefront · US
- Monitoring
- 4 channels · daily capture
- Refresh
- Daily. Records publish on a three-day lag, so this page runs to September 3, 2026.
- Data types
- HomepageEmailPaid mediaSocial
- Dataset
- Live
Which channels does Knit Picks use?
All channelsSocial is Knit Picks's most-used channel. Jump to a channel below, or read straight down.
Knit Picks homepage updates
87 capturedKnit Picks on email
67 captured
20% Off Everything for Sweater Weather!
Sep 3, 2026

5 Top Picks for Every Knitter
Sep 2, 2026

20% Off Brava and Everything Else!
Sep 1, 2026

Save 20% This Labor Day!
Aug 31, 2026

Stock Up Big This Labor Day!
Aug 30, 2026

Wool of the Andes in 5 Brand New Shades!
Aug 27, 2026

20% Off Sitewide: The Labor Day Sale is Here!
Aug 25, 2026

Last Chance for 50% Off
Aug 24, 2026

50% Off 50 Favorites
Aug 23, 2026

Free Shipping is Extended!
Aug 20, 2026

Your Yarn Ships Free Today 🧶
Aug 19, 2026

Last Chance for Your Free Gift!
Aug 18, 2026
Knit Picks on paid media
291 captured
Use Code 8SALE26 💙
Sep 3, 2026 · Meta

Your next project is waiting.
Sep 1, 2026 · Meta

Request your free knitting catalog today!
Aug 26, 2026 · Meta

Use Code 8SALE26 💙
Aug 25, 2026 · Meta

Shop 100% Merino Wool Yarn
Aug 21, 2026 · Meta

Aug 19, 2026 · Meta

Your next project is waiting.
Aug 10, 2026 · Meta

Knit Picks
Aug 5, 2026 · Meta

Knit Picks
Aug 3, 2026 · Meta

Jul 30, 2026 · Meta

Jul 28, 2026 · Meta

Jul 25, 2026 · Meta
Promotional history, record by record
434 records · latest 5 shown429 more offers sit before Sep 1, 2026
The free view shows the most recent records. Sign up for the full history, filtered by channel, depth, storefront, and date.
Knit Picks's competitive set
Benchmark on the same fieldsKnit Picks’s closest competitors, ranked by how directly each one competes for the same shoppers. Some are tracked in depth on their own ShopVision profile — open those to read the full record; every competitor’s figures stay blurred until you sign in to compare the set.
Match scores rank how directly each brand competes for the same shoppers. Sign in to compare the whole set on these fields, side by side.
Knit Picks on social
373 capturedThis week’s project :) & GIVEAWAY alert! A summer top and some playing in the mountains. It’s been a good mix of play and creating lately, and I love unwinding my body and mind after a day in the sun by slowly watching a project take its shape. I knit this top with Comfy Worsted from @knit_picks and found the perfect clip in my grandma’s old jewelry box to pull it all together 🖤 To receive some of my favorite @knit_picks items, you can be entered into my giveaway by completing the below by September 10th! *Follow @jaekauf and @knit_picks on Instagram & tag a friend in the comments* The giveaway will only be open to residents within the US, UK, Canada, and Australia Happy knitting!
Sep 3, 2026 · Instagram
Sale doesn't end until 9/7!
Sep 2, 2026 · Facebook
Need some color inspo? We got you covered.
Sep 1, 2026 · Pinterest
the faster I run the faster I can get back to knitting ?? 🧶🏃♀️ about to cast on a new project using @knit_picks CotLin!!!! 😍 hopefully will be an all-season classic _ #knitting #gymmotivation #runningmotivation #runner #knit
Aug 31, 2026 · Instagram
A little appreciation post for my latest test knit for @knitsbybogusia !!! Love love LOVE this cardigan so far and I can’t wait for it to be my new fall staple 😍🤭 Just look at the cables!!! GORG Pattern (test knit) : Warkocz cardigan by @knitsbybogusia Yarn: @knit_picks Wool of the Andes in color Claret Heather 🪻 #knit @strik #strikk #knitinspiration #testknit
Aug 30, 2026 · Instagram
#knitpicksambassador I love seeing k to m (knit to marker) on more intricate patterns. My mind needs a break every once and awhile 🥴 Yarn: Swish worsted in voyage heather @knit_picks #smileygooseshop #knitstitch #knitting #knit
Aug 29, 2026 · Instagram
The Sweet Donna squares are ready, but I haven’t decided what they want to become yet 🌸 I’m crocheting them with CotLin yarn from @knit_picks. The pattern is available in my shop. Poll: A — Sweater B — Bag C — Pillow D — Keep making squares forever 😂 #SweetDonnaPattern #CrochetPoll #CrochetGrannySquare #CotLinYarn #KnitPicks #CrochetIdeas #HandmadeDesign #TSCrochetDesign
Aug 28, 2026 · Instagram
Take advantage now!
Aug 27, 2026 · Facebook
New Norma sweater! This was my fastest knit by far - I finished it in 6 days! Love the colorwork on this one - more notes and details on my ravelry (@ calistak) * Yarn is Knit Picks Wonderfluff in Espresso Heather, Hare Heather, and Bare * #kntting #knit [colorwork sweater, brown sweater, brown knit, knitting, knit, knitting inspo, fall knitting]
Aug 26, 2026 · Instagram
If you could only knit ONE thing with cotton yarn... what would it be? 👇 🧺 Market bags 🧼 Dishcloths 🧸 Toys 👶 Baby bibs 🧵 Something else? Whatever your answer, Dishie is ready for it. With 30,000+ Ravelry projects, 100% cotton fibers, and machine-washable durability, it's easy to see why it's one of our most-loved yarns. And this month, it's 20% off! 💙 shop: https://knit-picks.visitlink.me/-gRLRc
Aug 25, 2026 · Facebook
This sale ends at midnight, TONIGHT! Shop: https://www.knitpicks.com/sale/50-off-50-itmes/c/302116?&utm_source=facebook&utm_medium=social&utm_campaign=fcbkpost
Aug 24, 2026 · Facebook
So so so happy with how my Milsey tee came out! . 📝: Milsey by @the.creabea 🧶: @knit_picks CotLin in Lichen (Seriously loving this yarn!! She’s soft, but not pilling or fuzzing up. I sweat in this in the Philly summer heat for an entire day and it still looks and feels as good as new!) . #knitpicksambassador #knitpicks
Aug 23, 2026 · Instagram