Skip to content
Lightology
lightology.com ↗
BF2025
All brands on Black Friday

What did Lightology do on Black Friday?

On November 28, 2025, Lightology ran up to 30% off on select collections, via "Discount." Independently captured from lightology.com — not aggregator copy.

The offer on the day

LIGHTOLOGY.COM

Homepage · captured Nov 30, 2025

Save up to 30%

30%

Depth on the day

Depth on the day

30%

▼ -48.1 pts · vs its active-promo avg

Vs discounters

-14 pts

▼ below avg · 44% among discounters

Headline offer
Save up to 30%
Mechanic
Discount
Scope
Collection
Where it ran
online, in-store, app
Eligible categories
Suspensions, Bathroom lights, Wall Lights, Floor & Table Lamps, Ceiling Lights, Chandeliers & Pendants, Outdoor Lighting, Wall Sconces, Fans, Furniture
Shipping
—

What ran on each channel

3 channels

What Lightology ran across channels around Black Friday — homepage, email, paid media and social, captured from the Black Friday window.

Lightology homepage updates

Lightology homepage updates capture

Captured Nov 30, 2025.

Lightology on email

Black Friday Isn’t Over — Cozy Up With These Portables

Captured Nov 30, 2025.

Lightology on social

The Black Friday Sale continues, and so do portable table lamps that transition seamlessly from a festive table to your coziest nook. Their cordless glow creates an inviting atmosphere wherever friends and family gather. Shop them now: https://bit.ly/47pKQfg Melt Portable Table Lamp by @tomdixonstudio #Lightology #LightingDesign #PortableLamps #BlackFriday

Captured Nov 30, 2025.

Wholesale and marketplace assets withheld

Lightology's competitive set

Benchmark on the same fields

Lightology’s closest competitors, ranked by how directly each one competes for the same shoppers. Some are tracked in depth on their own ShopVision profile — open those to read the full record; every competitor’s figures stay blurred until you sign in to compare the set.

BrandAvg discount depthDeepest offerChannels trackedMatch
LightologyLightology
78%
100%
4
This page
Lumens.comLumens.comlumens.com
98
Open profile →
Visual ComfortVisual Comfortvisualcomfort.com
95
2Modern2Modern2modern.com
92
Shades of LightShades of Lightshadesoflight.com
88
Open profile →
Design Within ReachDesign Within Reachdwr.com
88
Open profile →
ArteriorsArteriorsarteriorshome.com
86

Match scores rank how directly each brand competes for the same shoppers. Sign in to compare the whole set on these fields, side by side.

Lightology on prior Black Fridays

1 year tracked

The same single day measurement, every year we have captured Lightology.

YearHeadline offerDepth
2025Save up to 30%30%

What teams ask about Black Friday 2025

Answered from our data
Does Lightology offer Black Friday discounts?
Yes — on November 28, 2025, Lightology ran Save up to 30%.
How deep was Lightology's Black Friday discount?
Lightology's peak Black Friday 2025 discount was 30%. — 14 points shallower than the average among brands that discounted that day.
What promotional mechanic did Lightology use for Black Friday?
Lightology ran Black Friday 2025 as "Discount."
Was Lightology's Black Friday discount sitewide or limited to select items?
Lightology's Black Friday 2025 discount was on select collections.
Is Lightology's Black Friday discount deeper than last year?
ShopVision does not have both years' peak depths captured to compare.
Which channels did Lightology use for Black Friday?
Lightology's Black Friday 2025 offer was eligible on: online, in-store, app.