Life is Good’s marketing, tracked daily.
The latest creative Life is Good puts in front of shoppers — homepage, email and social — captured on the day each one changed.
Latest creative
As of September 11, 2026
Email
Catch a Catchy New Tee 🎶
Sep 9, 2026
Social
Instagramthere's something in the air this time of year. it's leather. it's spinning. and if you can just catch it, you'll catch the hearts of millions. fire up the grill, friends. fluff up the couch cushions. throw a tight spiral. we bet you've still got it. are you ready for some football? 🏈
Sep 9, 2026
What we track on Life is Good
ShopVision captures the public marketing we see from Life is Good every day and classifies each asset by channel. This page shows the most recent creative from each; signing in opens the full archive, filtered by channel, storefront and date.
- Coverage
- 1 storefront · US
- Monitoring
- 3 channels · daily capture
- Refresh
- Daily. Records publish on a three-day lag, so this page runs to September 11, 2026.
- Data types
- HomepageEmailSocial
- Dataset
- Live
Which channels does Life is Good use?
All channelsSocial is Life is Good's most-used channel. Jump to a channel below, or read straight down.
Life is Good homepage updates
85 capturedCadence
~6.5/ wk
Last 30 days
28
▼ 3%· vs prior 30d
Life is Good on email
13 capturedCadence
~2.1/ wk
Last 30 days
9
Catch a Catchy New Tee 🎶
Sep 9, 2026
A Haunted Houseful of Spooky Tees!
Sep 6, 2026
The Fall Rotation 🍂
Sep 5, 2026
Rocket, meet Jimothy. Animal tees!
Sep 3, 2026
Celestial Vibe Tees ✨
Sep 1, 2026
Automatic Mood Improvers 😁
Aug 30, 2026
Good Vibes. Throwback Tees.
Aug 29, 2026
Wear a Little Wilderness 🌲
Aug 25, 2026
ENDS TONIGHT: Free Blanket at $99+
Aug 24, 2026
Your Purchase has a Purchase
Aug 11, 2026
Optimism looks good on you
Aug 8, 2026
We've Perfected the T-Shirt
Aug 4, 2026
Promotional history, record by record
293 records · latest 5 shown288 more offers sit before Sep 8, 2026
The free view shows the most recent records. Sign up for the full history, filtered by channel, depth, storefront, and date.
Life is Good's competitive set
Benchmark on the same fieldsLife is Good’s closest competitors, ranked by how directly each one competes for the same shoppers. Some are tracked in depth on their own ShopVision profile — open those to read the full record; every competitor’s figures stay blurred until you sign in to compare the set.
Simply Southernsimplysouthern.com
Crazy Dog T-Shirtscrazydogtshirts.com
tentreetentree.comMatch scores rank how directly each brand competes for the same shoppers. Sign in to compare the whole set on these fields, side by side.
Life is Good on social
89 capturedCadence
~5.4/ wk
Last 30 days
23
▼ 21%· vs prior 30d
Top platform
Instagram
there's something in the air this time of year. it's leather. it's spinning. and if you can just catch it, you'll catch the hearts of millions. fire up the grill, friends. fluff up the couch cushions. throw a tight spiral. we bet you've still got it. are you ready for some football? 🏈
Sep 9, 2026 · Instagram
whether you've got today off or not, we know you've earned it. find time where you can, focus on the good things you've gathered around you, and celebrate the fruits of your labor. for 132 years now, we've been officially celebrating labor day, a recognition of the work and workers who built this country — and who continue to build it, every day. so while this holiday has history, don't forget: this one's for you, too. happy labor day, friends.
Sep 7, 2026 · Instagram
“Our mom Joan didn’t just tell bedtime stories. She sang and danced and invented wild tales. She became a wolf on a bicycle, or a princess in a flying submarine, or a dragon who breathes love instead of fire. That Dragon is our company’s logo — a symbol of love, imagination, and positive energy.” – Bert & John Jacobs, Life is Good Founders With the Dragon leading the way, the new Signature Collection introduces elevated Life is Good products featuring only subtle branding instead of our usual broad variety of graphics. Thoughtful details, versatile silhouettes, and rich fabrics, all infused with the love and positive energy that made this brand possible in the first place. A new way to bring a little magic wherever you go. Available at the link in our bio. 📽️: @stefanocolferai
Sep 4, 2026 · Facebook
the thing you’re looking for is out there.
Sep 3, 2026 · Instagram
you wear tennis shoes, but you don't watch tennis? you're out here serving, but you don't watch tennis? you experience the abstract concept of Love, but you don't watch tennis? 🎾
Sep 2, 2026 · Facebook
When is a hat more than a hat? Is it when it tells a story? When it says something about you? Maybe it’s when it goes so perfectly with your outfit, your energy, that it’s like it was there all along. Like you can’t remember a day when you didn’t have that hat. Or maybe, if you’re really lucky, it’s all of the above. Our new Signature Collection hats fit the bill. Featuring the LIG Dragon on our tried & true Trucker blueprint. A humble addition to your repertoire. The full Signature Collection is available at the link in our bio. 📽️: @stefanocolferai
Aug 27, 2026 · Facebook
dogs are more than just companions. they're role models. think about it: -they're excited for what the day will bring. -they work hard, play hard, and rest hard. -they're devoted to the people they love. that sounds like an optimist to us. that sounds like a life well-lived. happy national dog day, to both the pups and the people they inspire. 🐾
Aug 26, 2026 · Facebook
listen, we don't make the rules. when pumpkin spice is on the menu, it's autumn. doesn't matter what the calendar says. doesn't matter what temperature it is outside. you will absolutely catch us out there in the hot sun, a scratchy wool sweater on, panting, staring at a single (very green) leaf, willing it to fall. 🍁
Aug 25, 2026 · Facebook
the grass: blue. the strings: six. our hearts: thumpin'. our faces: meltin'. here's to a new album, a new era, and a longtime favorite picker of ours here at Life is Good. 🪕
Aug 22, 2026 · Facebook
What if we packed alllllll the good vibes of a Life is Good tee into an unbelievably comfy, downright dashing polo? Good news, friends. That’s exactly what we did. Our new Signature Collection is here: elevated pieces focusing on subtle branding and premium construction. And the star of the show is the new Pima Cotton Pique Polo, available in both long and short sleeve varieties. Ultra-soft, tastefully textured, built to last. It’s got positive energy sewn right in. Check out all the newness of Signature at the link in our bio. 📽️: @stefanocolferai
Aug 21, 2026 · Facebook
Your support got us here. Your input gets us there. Share your thoughts about life with us by taking the short survey at the link in our bio — we'll shoot you a 20% off code for your next Life is Good order as a thank you. Let's find the future together. ☀️
Aug 18, 2026 · Instagram
Early childhood professionals! You could win a full scholarship ($500 value) to research-proven, trauma-informed training for working with kids in need, plus access to a powerful, growing peer community 30,000+ Playmakers strong AND 1.8 CEUs toward renewing your license. Entries close on 9/17/26 and the winners will be announced by your local shop on 10/1/26. Find a location near you and nominate yourself or the early childhood professional in your life! The Life is Good Playmaker Project
Aug 15, 2026 · Facebook