Does Lake Pajamas offer Black Friday discounts?

Yes — on November 28, 2025, Lake Pajamas ran 25% off.

How deep was Lake Pajamas's Black Friday discount?

Lake Pajamas's peak Black Friday 2025 discount was 25%. — 19 points shallower than the average among brands that discounted that day.

What promotional mechanic did Lake Pajamas use for Black Friday?

Lake Pajamas ran Black Friday 2025 as "Discount."

Was Lake Pajamas's Black Friday discount sitewide or limited to select items?

Lake Pajamas's Black Friday 2025 discount was on select items.

Is Lake Pajamas's Black Friday discount deeper than last year?

ShopVision does not have both years' peak depths captured to compare.

Which channels did Lake Pajamas use for Black Friday?

Lake Pajamas's Black Friday 2025 offer was eligible on: online, app, in-store.

lakepajamas.com ↗

BF2025

Full profile

All brands on Black Friday

What did Lake Pajamas do on Black Friday?

On November 28, 2025, Lake Pajamas ran up to 25% off on select items, via "Discount." Independently captured from lakepajamas.com — not aggregator copy.

The offer on the day

LAKEPAJAMAS.COM

Homepage · captured Nov 30, 2025

25% off

25%

Depth on the day

25%

▼ -1 pts · vs its active-promo avg

Vs discounters

-19 pts

▼ below avg · 44% among discounters

Headline offer: 25% off
Mechanic: Discount
Scope: Select
Where it ran: online, app, in-store
Eligible categories: Off-Duty Favorites
Shipping: —

What ran on each channel

3 channels

What Lake Pajamas ran across channels around Black Friday — homepage, email, paid media and social, captured from the Black Friday window.

Lake Pajamas homepage updates

Lake Pajamas homepage updates capture

Captured Nov 30, 2025.

Lake Pajamas on email

One day left for 25 off

Captured Nov 30, 2025.

Lake Pajamas on paid media

Lake Pajamas on paid media capture

Captured Nov 28, 2025.

Wholesale and marketplace assets withheld

Lake Pajamas's competitive set

Benchmark on the same fields

Lake Pajamas’s closest competitors, ranked by how directly each one competes for the same shoppers. Some are tracked in depth on their own ShopVision profile — open those to read the full record; every competitor’s figures stay blurred until you sign in to compare the set.

BrandAvg discount depthDeepest offerChannels trackedMatch

Lake Pajamas

26%

50%

This page

Petite Plumepetite-plume.com

Open profile →

Roller Rabbitrollerrabbit.com

Printfreshprintfresh.com

Open profile →

Cozy Earthcozyearth.com

Open profile →

Match scores rank how directly each brand competes for the same shoppers. Sign in to compare the whole set on these fields, side by side.

Lake Pajamas on prior Black Fridays

1 year tracked

The same single day measurement, every year we have captured Lake Pajamas.

YearHeadline offerDepth

202525% off25%

What teams ask about Black Friday 2025

Answered from our data

Does Lake Pajamas offer Black Friday discounts?: Yes — on November 28, 2025, Lake Pajamas ran 25% off.
How deep was Lake Pajamas's Black Friday discount?: Lake Pajamas's peak Black Friday 2025 discount was 25%. — 19 points shallower than the average among brands that discounted that day.
What promotional mechanic did Lake Pajamas use for Black Friday?: Lake Pajamas ran Black Friday 2025 as "Discount."
Was Lake Pajamas's Black Friday discount sitewide or limited to select items?: Lake Pajamas's Black Friday 2025 discount was on select items.
Is Lake Pajamas's Black Friday discount deeper than last year?: ShopVision does not have both years' peak depths captured to compare.
Which channels did Lake Pajamas use for Black Friday?: Lake Pajamas's Black Friday 2025 offer was eligible on: online, app, in-store.